TRUE Private Wealth Advisors
In its 13F for Q2 2025 (holdings as of June 30, 2025, filed August 11, 2025), TRUE Private Wealth Advisors reported 244 stock positions worth $890.0 million. Its top holding was iShares Core Intl Stock ETF (IXUS) at 5.6% of the portfolio, followed by iShares Ibonds Dec 2027 Term (IBTH, 5.0%) and iShares Ibonds Oct 2028 TT (IBIE, 4.8%). Compared with Q1 2025, it opened 28 new positions, sold out of 16, added to 101 and reduced 100. The biggest buy was a new position in iShares Ibonds Oct 2028 TT (IBIE) and the biggest sale iShares Floating Rate Bond E (FLOT, shares −94%).
- Most Recent 13F
- Q2 2026
- Location
- Salem, OR
- CIK
- 0001667074
- Portfolio Value
- $890.0M (Q2 2025)
- SEC Filing
- 0001172661-25-003025 ↗ filed Aug 11, 2025
Holdings Value
Holdings 244 stocks · $890.0M
| IXUS iShares Core Intl Stock ETF | 5.61% | 645,801 | $49.9M | Add +13.3% |
| IBTH iShares Ibonds Dec 2027 Term | 5.00% | 1,979,633 | $44.5M | Add +41.8% |
| IBIE iShares Ibonds Oct 2028 TT | 4.80% | 1,624,158 | $42.7M | New |
| IBTJ iShares Ibonds Dec 2029 Term | 4.78% | 1,940,071 | $42.5M | Add +28.6% |
| IBIG iShares Ibonds Oct 2030 TT | 4.42% | 1,486,352 | $39.3M | New |
| IBTL iShares Ibonds Dec 2031 Term | 4.40% | 1,908,678 | $39.1M | Add +14.6% |
| RSP Invesco S&P 500 Equal Weight | 4.30% | 210,707 | $38.3M | Reduce -21.3% |
| EMXC iShares MSCI Emr MRK Ex Chna | 3.83% | 540,145 | $34.1M | Add +26.5% |
| FDL First Trust Morn DVD Lead Inc. | 3.58% | 761,386 | $31.9M | Reduce -10.1% |
| ITOT iShares Core S&P Total U.S. | 3.57% | 235,271 | $31.8M | Reduce -8.4% |
| IEUR iShares Core MSCI Europe ETF | 3.14% | 422,719 | $28.0M | Add +48.9% |
| SMIZ Zacks Small/Mid Cap ETF | 2.56% | 673,056 | $22.8M | Add +10.3% |
| AAPL Apple Inc. | 2.49% | 107,875 | $22.1M | Reduce -4.0% |
| CLOI Vaneck Clo ETF | 2.15% | 360,791 | $19.1M | Add +4.1% |
| COMT iShares Gsci Commodity Dynam | 1.88% | 647,638 | $16.7M | New |
| MSFT Microsoft Corp. | 1.83% | 32,741 | $16.3M | Reduce -4.9% |
| AMLP Alerian MLP ETF | 1.81% | 330,398 | $16.1M | Add +3253.9% |
| IWM iShares Russell 2000 ETF | 1.62% | 67,005 | $14.5M | Add +13.9% |
| VGT Vanguard Info Tech ETF | 1.48% | 19,912 | $13.2M | Reduce -2.1% |
| SCHD Schwab US DVD Equity ETF | 1.29% | 432,675 | $11.5M | Reduce -2.1% |
| NVDA Nvidia Corp. | 1.23% | 69,046 | $10.9M | Add +26.7% |
| AMZN Amazon.com Inc. | 1.14% | 46,063 | $10.1M | Reduce -1.4% |
| ZECP Zacks Earnings Consistent Po | 0.98% | 272,965 | $8.7M | Add +16.1% |
| AOR iShares Core 60/40 Balanced | 0.81% | 117,249 | $7.2M | Add +1.3% |
| VOO Vanguard S&P 500 ETF | 0.78% | 12,221 | $6.9M | Reduce -1.9% |
| JPM JPMorgan Chase & Co. | 0.76% | 23,354 | $6.8M | Reduce -4.0% |
| BRK.B Berkshire Hathaway Inc. Class B | 0.66% | 12,096 | $5.9M | Reduce -9.8% |
| LLY Eli Lilly & Co. | 0.65% | 7,366 | $5.7M | Add +7.2% |
| COST Costco Wholesale Corp. | 0.58% | 5,252 | $5.2M | Reduce -3.5% |
| NVDL Granitesh 2X LNG Nvda ETF | 0.56% | 70,519 | $5.0M | Reduce -7.5% |
| ABBV Abbvie Inc. | 0.56% | 26,626 | $4.9M | Reduce -0.9% |
| GS Goldman Sachs Group Inc. | 0.55% | 6,898 | $4.9M | Reduce -1.0% |
| CVX Chevron Corp. | 0.54% | 33,786 | $4.8M | Add +3.3% |
| JNJ Johnson & Johnson | 0.53% | 31,144 | $4.8M | Add +4.6% |
| GLD SPDR Gold Shares | 0.51% | 14,865 | $4.5M | Add +3.4% |
| XOM Exxon Mobil Corp. | 0.48% | 39,371 | $4.2M | Reduce -1.9% |
| EMR Emerson Electric Co. | 0.47% | 31,498 | $4.2M | Reduce -11.1% |
| BROS Dutch Bros Inc. Class A | 0.47% | 61,313 | $4.2M | Reduce -0.5% |
| ARKK ARK Innovation ETF | 0.45% | 57,252 | $4.0M | Reduce -10.5% |
| SPAB SS SPDR P Agg Bond ETF | 0.41% | 143,297 | $3.7M | Add +19.3% |
| MMM 3M Co. | 0.41% | 24,091 | $3.7M | Reduce -6.1% |
| IWD iShares Russell 1000 Value E | 0.41% | 18,821 | $3.7M | Reduce -86.9% |
| URI United Rentals Inc. | 0.40% | 4,738 | $3.6M | Reduce -10.4% |
| USB US Bancorp | 0.39% | 76,631 | $3.5M | Add +3.0% |
| IJH iShares Core S&P Midcap ETF | 0.39% | 55,908 | $3.5M | Reduce -80.0% |
| IEFA iShares Core MSCI Eafe ETF | 0.37% | 39,659 | $3.3M | Reduce -2.8% |
| PEP Pepsico Inc. | 0.36% | 24,340 | $3.2M | Reduce -1.8% |
| GOOGL Alphabet Inc. Class A | 0.36% | 18,223 | $3.2M | Add +24.4% |
| SMOT Vaneck Morningstar Smid Moat | 0.34% | 87,833 | $3.1M | Reduce -2.6% |
| ONEQ Fidelity Nasdaq Comp Indx | 0.33% | 37,160 | $3.0M | Add +835.8% |
| XLU St Sr Utl SL SE SPDR ETF-Usd | 0.33% | 36,333 | $3.0M | Add +6.5% |
| IVV iShares Core S&P 500 ETF | 0.33% | 4,720 | $2.9M | Reduce -18.7% |
| FLOT iShares Floating Rate Bond E | 0.32% | 56,681 | $2.9M | Reduce -93.6% |
| SOXX iShares Semiconductor ETF | 0.31% | 11,662 | $2.8M | New |
| SPDW Ste STR SPDR PT DW Eu ETF | 0.31% | 68,123 | $2.8M | Add +15.0% |
| AGZ iShares Agency Bond ETF | 0.30% | 24,569 | $2.7M | Reduce -93.9% |
| AOM iShares Core 40/60 Moderate | 0.30% | 58,524 | $2.7M | Reduce -2.8% |
| CWB SS SPDR BB Conv Sec ETF | 0.29% | 31,630 | $2.6M | Add +372.7% |
| VYM Vanguard High DVD Yield ETF | 0.29% | 19,359 | $2.6M | Reduce -2.0% |
| MU Micron Technology Inc. | 0.28% | 20,385 | $2.5M | Add +18.7% |
| VZ Verizon Communications Inc. | 0.28% | 57,872 | $2.5M | Add +5.9% |
| META Meta Platforms Inc. Class A | 0.28% | 3,363 | $2.5M | Reduce -0.3% |
| XMMO Invesco S&P Midcap Momentum | 0.27% | 18,571 | $2.4M | New |
| IAU iShares Gold Trust | 0.26% | 37,259 | $2.3M | Reduce -3.8% |
| QQQ Invesco QQQ Trust Series 1 | 0.26% | 4,149 | $2.3M | Add +7.8% |
| IVE iShares S&P 500 Value ETF | 0.26% | 11,622 | $2.3M | Reduce -14.3% |
| FNGU Ms Fang+ 3X Leveraged ETN filed as BANK MONTREAL QUE | 0.25% | 90,644 | $2.3M | New |
| GOOG Alphabet Inc. Class C | 0.25% | 12,501 | $2.2M | Add +7.1% |
| IJR iShares Core S&P Small-Cap E | 0.24% | 19,297 | $2.1M | Reduce -13.3% |
| TSLA Tesla Inc. | 0.23% | 6,465 | $2.1M | Add +2.8% |
| PFF iShares Preferred & Income S | 0.23% | 66,886 | $2.1M | Reduce -17.8% |
| IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS | 0.22% | 6,713 | $2.0M | Add +11.1% |
| AMZU Dire DLY Amzn Bul 2X ETF-Usd | 0.22% | 52,826 | $1.9M | Reduce -3.5% |
| FBL Granitesh 2XLNG Meta ETF-Usd | 0.21% | 41,782 | $1.9M | Reduce -4.0% |
| MSFU Direxion Daily MSFT Bull 2X | 0.21% | 38,368 | $1.9M | Reduce -3.0% |
| IEMG iShares Core MSCI Emerging | 0.21% | 31,411 | $1.9M | Reduce -0.5% |
| GBTC Grayscale Bitcoin Trust ETF | 0.21% | 21,857 | $1.9M | Reduce -2.5% |
| SHY iShares 1-3 Year Treasury Bo | 0.21% | 22,118 | $1.8M | Add +0.8% |
| FTNT Fortinet Inc. | 0.19% | 16,204 | $1.7M | Reduce -4.1% |
| IVW iShares S&P 500 Growth ETF | 0.19% | 15,457 | $1.7M | Reduce -20.5% |
| CRM Salesforce Inc. | 0.18% | 6,030 | $1.6M | Add +0.1% |
| TECL Dire Dai Tec Bull 3X ETF-Usd | 0.18% | 17,564 | $1.6M | Reduce -1.9% |
| WFC Wells Fargo & Co. | 0.18% | 20,501 | $1.6M | Add +1.0% |
| VMBS Vanguard Mortgage-Backed Sec | 0.17% | 33,170 | $1.5M | Add +18.8% |
| BIL SS SPDR BB 1-3M T-Bill ETF | 0.17% | 16,683 | $1.5M | Add +20.7% |
| PFE Pfizer Inc. | 0.17% | 62,764 | $1.5M | Reduce -5.1% |
| HEFA Isha Curr Hedged MSCI Eafe | 0.17% | 39,813 | $1.5M | Reduce -0.8% |
| ARKF ARK Blockchain & Fintech Inn | 0.17% | 29,416 | $1.5M | New |
| V Visa Inc. Class A | 0.17% | 4,148 | $1.5M | Add +3.4% |
| PANW Palo Alto Networks Inc. | 0.17% | 7,191 | $1.5M | Reduce -3.6% |
| ICOW Pacer Developed Markets Inte | 0.17% | 43,166 | $1.5M | New |
| SPIB SS SPDR P Int C Corp. ETF | 0.17% | 43,722 | $1.5M | Add +18.9% |
| BA The Boeing Co. | 0.16% | 6,598 | $1.4M | Add +10.1% |
| MS Morgan Stanley | 0.15% | 9,464 | $1.3M | Add +2.7% |
| IYW iShares Ustechnology ETF | 0.15% | 7,536 | $1.3M | Add +272.5% |
| RTX RTX Corp. | 0.14% | 8,832 | $1.3M | Add +2.5% |
| VBR Vngrd Mrngst SL-CP Val ETF-U | 0.14% | 6,533 | $1.3M | Add +0.2% |
| NKE Nike Inc. Class B | 0.14% | 17,866 | $1.3M | Add +43.7% |
| AAPU Direxion Daily Aapl Bull 2X | 0.14% | 57,647 | $1.3M | Reduce -5.8% |
| BITB Bitwise Bitcoin ETF | 0.14% | 21,256 | $1.2M | Add +12.9% |
Portfolio Sells Q1 2025 → Q2 2025
| FLOT iShares Floating Rate Bond E | Reduce -93.6% | 0.32% | −5.13 |
| AGZ iShares Agency Bond ETF | Reduce -93.9% | 0.30% | −5.08 |
| IWD iShares Russell 1000 Value E | Reduce -86.9% | 0.41% | −2.87 |
| ULST SS Ultra Short TM Bond ETF | Sold out | 0.00% | −2.10 |
| IJH iShares Core S&P Midcap ETF | Reduce -80.0% | 0.39% | −1.59 |
| RSP Invesco S&P 500 Equal Weight | Reduce -21.3% | 4.30% | −1.33 |
| FDL First Trust Morn DVD Lead Inc. | Reduce -10.1% | 3.58% | −0.89 |
| AAPL Apple Inc. | Reduce -4.0% | 2.49% | −0.55 |
| VXUS Vanguard Total Intl Stock | Reduce -90.0% | 0.05% | −0.47 |
| SPY SS SPDR S&P 500 ETF Trust-US | Sold out | 0.00% | −0.36 |
| SKYY First Trust Cloud Computing | Sold out | 0.00% | −0.34 |
| VTV Vanguard Mrngstr Val ETF-Aui | Reduce -68.8% | 0.13% | −0.32 |
| ITOT iShares Core S&P Total U.S. | Reduce -8.4% | 3.57% | −0.24 |
| SCHD Schwab US DVD Equity ETF | Reduce -2.1% | 1.29% | −0.21 |
| BRK.B Berkshire Hathaway Inc. Class B | Reduce -9.8% | 0.66% | −0.21 |
| BANK MONTREAL QUE | Sold out | 0.00% | −0.17 |
| COWZ Pacer US Cash Cows 100 ETF | Sold out | 0.00% | −0.14 |
| ABBV Abbvie Inc. | Reduce -0.9% | 0.56% | −0.13 |
| IUSB Ishr CR Unvrse Usd BD ETF-Ui | Reduce -64.2% | 0.05% | −0.11 |
| XOM Exxon Mobil Corp. | Reduce -1.9% | 0.48% | −0.10 |
| PEP Pepsico Inc. | Reduce -1.8% | 0.36% | −0.09 |
| PFF iShares Preferred & Income S | Reduce -17.8% | 0.23% | −0.07 |
| IVV iShares Core S&P 500 ETF | Reduce -18.7% | 0.33% | −0.07 |
| AAPU Direxion Daily Aapl Bull 2X | Reduce -5.8% | 0.14% | −0.07 |
| QQQM Invesco Nasdaq 100 ETF | Sold out | 0.00% | −0.06 |
| IVE iShares S&P 500 Value ETF | Reduce -14.3% | 0.26% | −0.06 |
| MBB iShares MBS ETF | Sold out | 0.00% | −0.06 |
| MMM 3M Co. | Reduce -6.1% | 0.41% | −0.05 |
| IJR iShares Core S&P Small-Cap E | Reduce -13.3% | 0.24% | −0.05 |
| DYNF Ishrs US E F R A ETF-Usd Inc. | Sold out | 0.00% | −0.04 |
| ERX Direxion Daily Enrgy BL2X-Ui | Reduce -11.7% | 0.08% | −0.04 |
| COST Costco Wholesale Corp. | Reduce -3.5% | 0.58% | −0.04 |
| IVLU iShares MSCI International V | Sold out | 0.00% | −0.03 |
| QUAL iShares MSCI USA Quality Fac | Reduce -46.2% | 0.04% | −0.03 |
| PFE Pfizer Inc. | Reduce -5.1% | 0.17% | −0.03 |
| ESS Essex Property Trust Inc. | Sold out | 0.00% | −0.03 |
| BINC iShares Flex I A ETF-Usd Inc. | Sold out | 0.00% | −0.03 |
| EIX Edison International | Sold out | 0.00% | −0.03 |
| IVW iShares S&P 500 Growth ETF | Reduce -20.5% | 0.19% | −0.03 |
| TLH iShares 10-20 Year Treasury | Sold out | 0.00% | −0.03 |
| WM Waste Management Inc. | Sold out | 0.00% | −0.03 |
| UPS United Parcel Service Class B | Sold out | 0.00% | −0.02 |
| EFV iShares MSCI Eafe Value ETF | Reduce -44.4% | 0.03% | −0.02 |
| VYM Vanguard High DVD Yield ETF | Reduce -2.0% | 0.29% | −0.02 |
| AOM iShares Core 40/60 Moderate | Reduce -2.8% | 0.30% | −0.02 |
| IAU iShares Gold Trust | Reduce -3.8% | 0.26% | −0.02 |
| SMOT Vaneck Morningstar Smid Moat | Reduce -2.6% | 0.34% | −0.02 |
| CMCSA Comcast Corp. Class A | Reduce -20.6% | 0.04% | −0.01 |
| STGW Stagwell Inc. | Reduce -0.2% | 0.03% | −0.01 |
| VONV Vanguard Russell 1000 Value | Reduce -6.1% | 0.11% | −0.01 |
Portfolio Buys Q1 2025 → Q2 2025
| IBIE iShares Ibonds Oct 2028 TT | New | 4.80% | +4.80 |
| IBIG iShares Ibonds Oct 2030 TT | New | 4.42% | +4.42 |
| COMT iShares Gsci Commodity Dynam | New | 1.88% | +1.88 |
| AMLP Alerian MLP ETF | Add +3253.9% | 1.81% | +1.75 |
| IBTH iShares Ibonds Dec 2027 Term | Add +41.8% | 5.00% | +1.20 |
| IEUR iShares Core MSCI Europe ETF | Add +48.9% | 3.14% | +1.07 |
| EMXC iShares MSCI Emr MRK Ex Chna | Add +26.5% | 3.83% | +0.97 |
| IBTJ iShares Ibonds Dec 2029 Term | Add +28.6% | 4.78% | +0.79 |
| IXUS iShares Core Intl Stock ETF | Add +13.3% | 5.61% | +0.78 |
| NVDA Nvidia Corp. | Add +26.7% | 1.23% | +0.51 |
| SMIZ Zacks Small/Mid Cap ETF | Add +10.3% | 2.56% | +0.32 |
| SOXX iShares Semiconductor ETF | New | 0.31% | +0.31 |
| ONEQ Fidelity Nasdaq Comp Indx | Add +835.8% | 0.33% | +0.30 |
| IBTL iShares Ibonds Dec 2031 Term | Add +14.6% | 4.40% | +0.28 |
| XMMO Invesco S&P Midcap Momentum | New | 0.27% | +0.27 |
| FNGU Ms Fang+ 3X Leveraged ETN | New | 0.25% | +0.25 |
| CWB SS SPDR BB Conv Sec ETF | Add +372.7% | 0.29% | +0.23 |
| IWM iShares Russell 2000 ETF | Add +13.9% | 1.62% | +0.20 |
| ARKF ARK Blockchain & Fintech Inn | New | 0.17% | +0.17 |
| ICOW Pacer Developed Markets Inte | New | 0.17% | +0.17 |
| ZECP Zacks Earnings Consistent Po | Add +16.1% | 0.98% | +0.12 |
| IYW iShares Ustechnology ETF | Add +272.5% | 0.15% | +0.11 |
| MU Micron Technology Inc. | Add +18.7% | 0.28% | +0.10 |
| SPHB Invesco S&P 500 High Beta Et | New | 0.09% | +0.09 |
| GOOGL Alphabet Inc. Class A | Add +24.4% | 0.36% | +0.09 |
| RPG Invesco S&P 500 Pure Growth | New | 0.08% | +0.08 |
| SPDW Ste STR SPDR PT DW Eu ETF | Add +15.0% | 0.31% | +0.05 |
| TMFC Motley Fool 100 Index ETF | New | 0.05% | +0.05 |
| NKE Nike Inc. Class B | Add +43.7% | 0.14% | +0.05 |
| GROZ Zacks Focus Growth ETF | Add +83.4% | 0.09% | +0.05 |
| QCOM Qualcomm Inc. | New | 0.04% | +0.04 |
| PM Philip Morris International | Add +44.4% | 0.12% | +0.04 |
| AVGO Broadcom Inc. | Add +2.9% | 0.11% | +0.04 |
| IBM Intl Business Machines Corp. | Add +11.1% | 0.22% | +0.04 |
| NVO Novo-Nordisk A/S-Spons ADR | New | 0.04% | +0.04 |
| SPAB SS SPDR P Agg Bond ETF | Add +19.3% | 0.41% | +0.04 |
| CEG Constellation Energy | New | 0.04% | +0.04 |
| GE General Electric | New | 0.04% | +0.04 |
| QQQ Invesco QQQ Trust Series 1 | Add +7.8% | 0.26% | +0.04 |
| BITB Bitwise Bitcoin ETF | Add +12.9% | 0.14% | +0.04 |
| IGV iShares Expanded Tech-Softwa | Add +88.6% | 0.07% | +0.04 |
| AMPL Amplitude Inc. Class A | New | 0.03% | +0.03 |
| TSLA Tesla Inc. | Add +2.8% | 0.23% | +0.03 |
| BA The Boeing Co. | Add +10.1% | 0.16% | +0.03 |
| SNTH MRP Synthequity ETF | New | 0.03% | +0.03 |
| JAAA Janus Henderson Aaa Clo ETF | New | 0.03% | +0.03 |
| CSCO Cisco Systems Inc. | Add +25.6% | 0.13% | +0.03 |
| TXN Texas Instruments Inc. | New | 0.03% | +0.03 |
| BBAI Bigbear.ai Holdings Inc. | Add +9.9% | 0.05% | +0.03 |
| ARKB ARK 21SHARES Bitcoin ETF | New | 0.03% | +0.03 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 283 | $1.2B | IXUS, EMXC, SOXX, IEUR, EWJ |
| Q1 2026 | 266 | $1.0B | IXUS, EMXC, IBTJ, IBIE, RSP |
| Q4 2025 | 266 | $998.1M | IXUS, IBTH, EMXC, IBTJ, IBIE |
| Q3 2025 | 263 | $980.2M | IXUS, IBTH, IBIE, IBTJ, IBTL |
| Q2 2025 | 244 | $890.0M | IXUS, IBTH, IBIE, IBTJ, IBIG |
| Q1 2025 | 232 | $823.2M | RSP, FLOT, AGZ, IXUS, FDL |
| Q4 2024 | 224 | $823.8M | IXUS, AGZ, RSP, FLOT, FDL |
| Q3 2024 | 215 | $838.2M | IXUS, AGZ, RSP, FLOT, FDL |
| Q2 2024 | 278 | $883.2M | IXUS, FLOT, RSP, ITOT, FDL |
| Q1 2024 | 284 | $871.8M | IXUS, RSP, ITOT, PFF, FDL |