TRUE Private Wealth Advisors

In its 13F for Q2 2026 (holdings as of June 30, 2026, filed July 23, 2026), TRUE Private Wealth Advisors reported 283 stock positions worth $1.2 billion. Its top holding was iShares Core Intl Stock ETF (IXUS) at 7.1% of the portfolio, followed by iShares MSCI Emr MRK Ex Chna (EMXC, 4.3%) and iShares Semiconductor ETF (SOXX, 3.7%). Compared with Q1 2026, it opened 28 new positions, sold out of 12, added to 111 and reduced 123. The biggest buy was iShares MSCI Japan ETF (EWJ, shares +846%) and the biggest sale iShares Ibonds Dec 2027 Term (IBTH, shares −87%).

Most Recent 13F
Q2 2026
Location
Salem, OR
CIK
0001667074
Portfolio Value
$1.2B (Q2 2026)
SEC Filing
0001172661-26-002754 ↗ filed Jul 23, 2026

Holdings Value

0$500.0M$1.0B$1.5B Q1 2024: $871.8M Q1 2024 Q2 2024: $883.2M Q2 2024 Q3 2024: $838.2M Q3 2024 Q4 2024: $823.8M Q4 2024 Q1 2025: $823.2M Q1 2025 Q2 2025: $890.0M Q2 2025 Q3 2025: $980.2M Q3 2025 Q4 2025: $998.1M Q4 2025 Q1 2026: $1.0B Q1 2026 Q2 2026: $1.2B $1.2B Q2 2026

Holdings 283 stocks · $1.2B

IXUS iShares Core Intl Stock ETF 7.10% 862,127 $82.3M Reduce -15.6%
EMXC iShares MSCI Emr MRK Ex Chna 4.34% 491,174 $50.2M Reduce -17.5%
SOXX iShares Semiconductor ETF 3.74% 67,709 $43.4M Add +0.5%
IEUR iShares Core MSCI Europe ETF 3.51% 541,317 $40.7M Reduce -1.1%
EWJ iShares MSCI Japan ETF 3.16% 393,152 $36.7M Add +846.0%
RSP Invesco S&P 500 Equal Weight 3.12% 170,044 $36.2M Reduce -15.5%
IBTJ iShares Ibonds Dec 2029 Term 3.12% 1,669,970 $36.2M Reduce -8.4%
SMIZ Zacks Small/Mid Cap ETF 2.99% 776,904 $34.7M Add +15.7%
IBIG iShares Ibonds Oct 2030 TT 2.96% 1,308,162 $34.4M Reduce -6.1%
IBTL iShares Ibonds Dec 2031 Term 2.94% 1,688,677 $34.1M Reduce -9.3%
IBIE iShares Ibonds Oct 2028 TT 2.92% 1,288,159 $33.9M Reduce -13.0%
ITOT iShares Core S&P Total U.S. 2.69% 189,648 $31.2M Reduce -15.2%
FDL First Trust Morn DVD Lead Inc. 2.63% 627,429 $30.5M Reduce -15.0%
IAU iShares Gold Trust 2.54% 389,255 $29.4M Add +89.3%
AMLP Alerian MLP ETF 2.49% 555,543 $28.8M Add +45.0%
AAPL Apple Inc. 2.42% 96,808 $28.0M Reduce -2.7%
AIRR First Trust Rba American Ind 2.18% 189,260 $25.2M Add +1557.1%
IWM iShares Russell 2000 ETF 2.11% 81,229 $24.4M Add +16.6%
CLOI Vaneck Clo ETF 2.09% 458,362 $24.3M Add +5.7%
SPHB Invesco S&P 500 High Beta Et 1.65% 122,944 $19.1M Add +1498.8%
VGT Vanguard Info Tech ETF 1.44% 139,665 $16.7M Add +0.4%
MU Micron Technology Inc. 1.44% 14,454 $16.7M Reduce -4.3%
SCHD Schwab US DVD Equity ETF 1.30% 473,631 $15.0M Add +2.5%
NVDA Nvidia Corp. 1.25% 72,376 $14.5M Reduce -11.8%
MSFT Microsoft Corp. 1.06% 32,876 $12.3M Add +3.7%
AMZN Amazon.com Inc. 0.88% 42,547 $10.1M Reduce -7.0%
DRAM Roundhill Memory ETF 0.84% 131,840 $9.7M New
ZECP Zacks Earnings Consistent Po 0.76% 233,900 $8.8M Add +1.2%
AOR iShares Core 60/40 Balanced 0.74% 122,610 $8.5M Reduce -0.6%
VOO Vanguard S&P 500 ETF 0.73% 12,285 $8.4M Reduce -4.3%
LLY Eli Lilly & Co. 0.70% 6,739 $8.1M Reduce -2.3%
JPM JPMorgan Chase & Co. 0.61% 21,606 $7.1M Reduce -3.6%
JNJ Johnson & Johnson 0.59% 26,804 $6.8M Reduce -8.5%
CWB SS SPDR BB Conv Sec ETF 0.57% 61,307 $6.6M Add +169.2%
ABBV Abbvie Inc. 0.54% 24,787 $6.2M Reduce -8.6%
BRK.B Berkshire Hathaway Inc. Class B 0.52% 11,996 $6.0M Reduce -2.0%
GOOGL Alphabet Inc. Class A 0.51% 16,683 $6.0M Reduce -11.7%
NVDL Granitesh 2X LNG Nvda ETF 0.49% 192,307 $5.7M Reduce -2.6%
IEFA iShares Core MSCI Eafe ETF 0.47% 56,020 $5.4M Reduce -11.1%
GLD SPDR Gold Shares 0.45% 14,289 $5.3M Add +1.7%
GS Goldman Sachs Group Inc. 0.45% 5,194 $5.3M Reduce -10.1%
COST Costco Wholesale Corp. 0.45% 5,562 $5.2M Add +5.4%
IBTH iShares Ibonds Dec 2027 Term 0.43% 222,052 $5.0M Reduce -86.8%
TECL Dire Dai Tec Bull 3X ETF-Usd 0.42% 21,077 $4.9M Add +6.4%
AGG iShares Core U.S. Aggregate 0.41% 47,441 $4.7M Add +5.9%
USB US Bancorp 0.40% 76,904 $4.6M Add +0.1%
QUIZ Zacks QLTY Inter'l Fund 0.40% 158,125 $4.6M Add +1.1%
BROS Dutch Bros Inc. Class A 0.37% 59,926 $4.3M Reduce -0.4%
URI United Rentals Inc. 0.36% 3,733 $4.2M Reduce -14.5%
MRVL Marvell Technology Inc. 0.36% 13,883 $4.1M Add +190.0%
EMR Emerson Electric Co. 0.35% 28,703 $4.1M Reduce -4.2%
IWD iShares Russell 1000 Value E 0.33% 15,968 $3.9M Reduce -4.0%
AMD Advanced Micro Devices 0.32% 6,476 $3.8M Add +192.9%
MMM 3M Co. 0.32% 22,661 $3.7M Reduce -6.4%
IJH iShares Core S&P Midcap ETF 0.32% 47,363 $3.7M Reduce -3.3%
GOOG Alphabet Inc. Class C 0.30% 9,975 $3.5M Reduce -9.1%
MRK Merck & Co. Inc. 0.30% 27,029 $3.5M Reduce -4.8%
IVV iShares Core S&P 500 ETF 0.30% 4,628 $3.5M Reduce -1.0%
SNTH MRP Synthequity ETF 0.27% 107,032 $3.2M Reduce -8.2%
WDC Western Digital Corp. 0.25% 4,610 $2.9M Add +63.4%
CVX Chevron Corp. 0.24% 16,558 $2.7M Reduce -49.7%
IVE iShares S&P 500 Value ETF 0.22% 11,411 $2.6M Reduce -1.7%
JAAA Janus Henderson Aaa Clo ETF 0.22% 51,212 $2.6M Add +4.0%
GRNY Fundstr Gran SH US LRG Cap 0.22% 92,791 $2.6M Add +2.3%
INTC Intel Corp. 0.22% 18,207 $2.5M Add +103.8%
VZ Verizon Communications Inc. 0.22% 59,825 $2.5M Add +0.9%
ALK Alaska Air Group Inc. 0.22% 47,964 $2.5M Add +2.5%
TSLA Tesla Inc. 0.22% 5,953 $2.5M Reduce -5.0%
AOM iShares Core 40/60 Moderate 0.21% 49,534 $2.5M Add +0.1%
SMOT Vaneck Morningstar Smid Moat 0.21% 63,375 $2.5M Add +3.5%
LRCX Lam Research Corp. 0.21% 5,660 $2.5M Reduce -39.6%
FNGU Ms Fang+ 3X Leveraged ETN filed as BANK MONTREAL MEDIUM 0.20% 91,322 $2.3M Reduce -4.2%
SDCI Uscf Summerhaven Dynamic ETF 0.20% 88,581 $2.3M Add +5.9%
PANW Palo Alto Networks Inc. 0.19% 6,586 $2.2M Reduce -0.2%
IJR iShares Core S&P Small-Cap E 0.19% 15,015 $2.2M Reduce -6.8%
ROBO Robo Global Robotics and Aut filed as EXCHANGE TRADED CONCEPTS TRU 0.19% 25,976 $2.2M Reduce -1.9%
HEFA Isha Curr Hedged MSCI Eafe 0.19% 46,936 $2.2M Reduce -19.8%
FTNT Fortinet Inc. 0.18% 13,955 $2.1M Reduce -4.7%
VMBS Vanguard Mortgage-Backed Sec 0.18% 45,548 $2.1M Add +9.5%
CAT Caterpillar Inc. 0.18% 1,994 $2.1M Reduce -5.0%
QQQ Invesco QQQ Trust Series 1 0.18% 2,819 $2.1M Reduce -3.2%
EEM iShares MSCI Emerging Market 0.18% 30,239 $2.1M Reduce -42.3%
AGZ iShares Agency Bond ETF 0.17% 18,258 $2.0M Reduce -2.1%
VXUS Vanguard Total Intl Stock 0.17% 22,992 $2.0M Reduce -0.0%
XLK SS Technology Select Sector 0.17% 10,045 $1.9M New
AAPU Direxion Daily Aapl Bull 2X 0.16% 54,292 $1.9M Reduce -0.3%
IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS 0.16% 6,694 $1.9M Reduce -0.1%
IEMG iShares Core MSCI Emerging 0.16% 22,180 $1.8M Reduce -40.0%
SDY SS SPDR S&P Dividend ETF 0.16% 12,065 $1.8M Reduce -5.2%
AMZU Dire DLY Amzn Bul 2X ETF-Usd 0.16% 54,171 $1.8M Reduce -0.1%
WFC Wells Fargo & Co. 0.15% 21,688 $1.8M Reduce -0.4%
GCOW Pacer Global Cash Cows Divid 0.15% 41,224 $1.8M Add +7.6%
VBR Vngrd Mrngst SL-CP Val ETF-U 0.15% 7,235 $1.8M Add +15.7%
VTV Vanguard Mrngstr Val ETF-Aui 0.15% 7,998 $1.7M Reduce -1.6%
SPIB SS SPDR P Int C Corp. ETF 0.15% 51,672 $1.7M Add +3.8%
ICOW Pacer Developed Markets Inte 0.15% 41,212 $1.7M Add +4.6%
MS Morgan Stanley 0.15% 8,155 $1.7M Add +0.1%
GGLL Direxion Daily Googl Bull 2X 0.14% 14,640 $1.7M Reduce -0.0%
VGSH Vanguard Short-Term Treasury 0.14% 28,285 $1.6M Add +3.6%
AMAT Applied Materials Inc. 0.14% 2,259 $1.6M Reduce -56.4%

Show all 283 holdings

Portfolio Sells Q1 2026 → Q2 2026

IBTH iShares Ibonds Dec 2027 Term Reduce -86.8% 0.43% −3.16
VXX Ipath Series B S&P 500 Vix Reduce -96.5% 0.06% −2.88
IXUS iShares Core Intl Stock ETF Reduce -15.6% 7.10% −1.34
FDL First Trust Morn DVD Lead Inc. Reduce -15.0% 2.63% −0.94
IBIE iShares Ibonds Oct 2028 TT Reduce -13.0% 2.92% −0.78
IVW iShares S&P 500 Growth ETF Reduce -86.5% 0.12% −0.70
IBTL iShares Ibonds Dec 2031 Term Reduce -9.3% 2.94% −0.68
IBTJ iShares Ibonds Dec 2029 Term Reduce -8.4% 3.12% −0.67
XOM Exxon Mobil Corp. Sold out 0.00% −0.65
RSP Invesco S&P 500 Equal Weight Reduce -15.5% 3.12% −0.56
IBIG iShares Ibonds Oct 2030 TT Reduce -6.1% 2.96% −0.52
CVX Chevron Corp. Reduce -49.7% 0.24% −0.41
ITOT iShares Core S&P Total U.S. Reduce -15.2% 2.69% −0.35
IEUR iShares Core MSCI Europe ETF Reduce -1.1% 3.51% −0.16
ULST SS Ultra Short TM Bond ETF Sold out 0.00% −0.13
KRMN Karman Holdings Inc. Reduce -8.7% 0.14% −0.13
EMXC iShares MSCI Emr MRK Ex Chna Reduce -17.5% 4.34% −0.13
NVDA Nvidia Corp. Reduce -11.8% 1.25% −0.11
EEM iShares MSCI Emerging Market Reduce -42.3% 0.18% −0.11
JNJ Johnson & Johnson Reduce -8.5% 0.59% −0.09
IEMG iShares Core MSCI Emerging Reduce -40.0% 0.16% −0.09
IEFA iShares Core MSCI Eafe ETF Reduce -11.1% 0.47% −0.08
FLOT iShares Floating Rate Bond E Reduce -39.4% 0.07% −0.06
BKR Baker Hughes Co. Sold out 0.00% −0.05
ERX Direxion Daily Enrgy BL2X-Ui Reduce -15.1% 0.07% −0.05
HEFA Isha Curr Hedged MSCI Eafe Reduce -19.8% 0.19% −0.05
PFF iShares Preferred & Income S Reduce -25.2% 0.09% −0.04
BRK.B Berkshire Hathaway Inc. Class B Reduce -2.0% 0.52% −0.04
RTX RTX Corp. Reduce -13.7% 0.12% −0.04
AMZN Amazon.com Inc. Reduce -7.0% 0.88% −0.03
SHY iShares 1-3 Year Treasury Bo Reduce -13.8% 0.11% −0.03
HON Honeywell International Inc. Reduce -9.9% 0.02% −0.03
CRM Salesforce Inc. Reduce -4.0% 0.08% −0.03
AMAT Applied Materials Inc. Reduce -56.4% 0.14% −0.03
NFLX Netflix Inc. Reduce -5.3% 0.05% −0.03
PEP Pepsico Inc. Reduce -5.9% 0.08% −0.03
PLTU Dire DLY PLTR Bul 2X ETF-Usd Reduce -4.3% 0.03% −0.03
MRK Merck & Co. Inc. Reduce -4.8% 0.30% −0.03
META Meta Platforms Inc. Class A Reduce -6.1% 0.13% −0.03
RING iShares MSCI Global Gold Min Reduce -24.4% 0.03% −0.02
ABBV Abbvie Inc. Reduce -8.6% 0.54% −0.02
VGK Vanguard Ftse Europe ETF Sold out 0.00% −0.02
STGW Stagwell Inc. Sold out 0.00% −0.02
AGZ iShares Agency Bond ETF Reduce -2.1% 0.17% −0.02
COP Conocophillips Sold out 0.00% −0.02
AOR iShares Core 60/40 Balanced Reduce -0.6% 0.74% −0.02
KR Kroger Co. Reduce -6.2% 0.04% −0.02
IVLU iShares MSCI International V Sold out 0.00% −0.02
MSFU Direxion Daily MSFT Bull 2X Reduce -12.5% 0.06% −0.02
T AT&T Inc. Reduce -0.2% 0.04% −0.02

Portfolio Buys Q1 2026 → Q2 2026

EWJ iShares MSCI Japan ETF Add +846.0% 3.16% +2.83
AIRR First Trust Rba American Ind Add +1557.1% 2.18% +2.06
SOXX iShares Semiconductor ETF Add +0.5% 3.74% +1.63
SPHB Invesco S&P 500 High Beta Et Add +1498.8% 1.65% +1.57
DRAM Roundhill Memory ETF New 0.84% +0.84
IAU iShares Gold Trust Add +89.3% 2.54% +0.81
SMIZ Zacks Small/Mid Cap ETF Add +15.7% 2.99% +0.62
AMLP Alerian MLP ETF Add +45.0% 2.49% +0.56
IWM iShares Russell 2000 ETF Add +16.6% 2.11% +0.46
CWB SS SPDR BB Conv Sec ETF Add +169.2% 0.57% +0.37
MRVL Marvell Technology Inc. Add +190.0% 0.36% +0.31
VGT Vanguard Info Tech ETF Add +0.4% 1.44% +0.28
AMD Advanced Micro Devices Add +192.9% 0.32% +0.28
TECL Dire Dai Tec Bull 3X ETF-Usd Add +6.4% 0.42% +0.26
INTC Intel Corp. Add +103.8% 0.22% +0.18
WDC Western Digital Corp. Add +63.4% 0.25% +0.18
XLK SS Technology Select Sector New 0.17% +0.17
SOXL Direx Dail Semi Bu 3X Et-Usd Add +29.8% 0.13% +0.11
SPCX Space Exploration Techn Class A New 0.10% +0.10
MUU Direxion Daily Mu Bull 2X Et New 0.10% +0.10
ARM Arm Holdings PLC-ADR New 0.09% +0.09
STX Seagate Technology Holdings New 0.07% +0.07
SNDK Sandisk Corp. New 0.06% +0.06
ALK Alaska Air Group Inc. Add +2.5% 0.22% +0.05
IBMQ iShares Ibonds Dec 2028 Muni Add +78.8% 0.12% +0.05
IBMR iShares Ibonds Dec 2029 M BD Add +57.6% 0.14% +0.04
IBMS ISHARESIBONDDEC2030MUNIBDETF Add +76.1% 0.11% +0.04
IBMP iShares Ibonds Dec 2027 Term Add +51.2% 0.13% +0.04
MKC McCormick & Co.-Non VTG SHRS New 0.03% +0.03
SMTC Semtech Corp. New 0.03% +0.03
IUSG iShares Core S&P U.S. Growth Add +51.1% 0.07% +0.03
HPE Hewlett Packard Enterprise New 0.03% +0.03
WU Western Union Co. New 0.02% +0.02
GOVT iShares US Treasury Bond ETF New 0.02% +0.02
VBR Vngrd Mrngst SL-CP Val ETF-U Add +15.7% 0.15% +0.02
AIBU Direxion Daily AI and Big Da New 0.02% +0.02
IUSV iShares Core S&P U.S. Value Add +51.8% 0.06% +0.02
USB US Bancorp Add +0.1% 0.40% +0.02
TSLR Granitesh 2X LNG Tsla ETF New 0.02% +0.02
PSA Public Storage New 0.02% +0.02
MS Morgan Stanley Add +0.1% 0.15% +0.02
IJJ iShares S&P Mid-Cap 400 Valu New 0.02% +0.02
MTUM iShares MSCI USA Momentum Fa New 0.02% +0.02
SPY SS SPDR S&P 500 ETF Trust-US New 0.02% +0.02
DTD Wisdomtree US Total Dividend New 0.02% +0.02
RDVY First Trust Rising Dividend New 0.02% +0.02
IYJ iShares U.S. Industrials ETF New 0.02% +0.02
EXPD Expeditors Intl Wash Inc. New 0.02% +0.02
SCO Proshares Ultrashort Bloombe New 0.02% +0.02
NVDU Direxion Daily Nvda Bull 2X New 0.02% +0.02

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 283$1.2BIXUS, EMXC, SOXX, IEUR, EWJ
Q1 2026 266$1.0BIXUS, EMXC, IBTJ, IBIE, RSP
Q4 2025 266$998.1MIXUS, IBTH, EMXC, IBTJ, IBIE
Q3 2025 263$980.2MIXUS, IBTH, IBIE, IBTJ, IBTL
Q2 2025 244$890.0MIXUS, IBTH, IBIE, IBTJ, IBIG
Q1 2025 232$823.2MRSP, FLOT, AGZ, IXUS, FDL
Q4 2024 224$823.8MIXUS, AGZ, RSP, FLOT, FDL
Q3 2024 215$838.2MIXUS, AGZ, RSP, FLOT, FDL
Q2 2024 278$883.2MIXUS, FLOT, RSP, ITOT, FDL
Q1 2024 284$871.8MIXUS, RSP, ITOT, PFF, FDL