TRUE Private Wealth Advisors
In its 13F for Q3 2025 (holdings as of September 30, 2025, filed November 14, 2025), TRUE Private Wealth Advisors reported 263 stock positions worth $980.2 million. Its top holding was iShares Core Intl Stock ETF (IXUS) at 5.9% of the portfolio, followed by iShares Ibonds Dec 2027 Term (IBTH, 4.5%) and iShares Ibonds Oct 2028 TT (IBIE, 4.4%). Compared with Q2 2025, it opened 25 new positions, sold out of 6, added to 97 and reduced 113. The biggest buy was a new position in Ipath Series B S&P 500 Vix (VXX) and the biggest sale iShares Ibonds Dec 2027 Term (IBTH, shares −0%).
- Most Recent 13F
- Q2 2026
- Location
- Salem, OR
- CIK
- 0001667074
- Portfolio Value
- $980.2M (Q3 2025)
- SEC Filing
- 0001172661-25-005117 ↗ filed Nov 14, 2025
Holdings Value
Holdings 263 stocks · $980.2M
| IXUS iShares Core Intl Stock ETF | 5.88% | 698,022 | $57.6M | Add +8.1% |
| IBTH iShares Ibonds Dec 2027 Term | 4.54% | 1,975,228 | $44.5M | Reduce -0.2% |
| IBIE iShares Ibonds Oct 2028 TT | 4.39% | 1,625,676 | $43.0M | Add +0.1% |
| IBTJ iShares Ibonds Dec 2029 Term | 4.38% | 1,954,759 | $42.9M | Add +0.8% |
| IBTL iShares Ibonds Dec 2031 Term | 4.05% | 1,927,530 | $39.6M | Add +1.0% |
| IBIG iShares Ibonds Oct 2030 TT | 4.03% | 1,479,956 | $39.5M | Reduce -0.4% |
| RSP Invesco S&P 500 Equal Weight | 4.00% | 206,892 | $39.2M | Reduce -1.8% |
| EMXC iShares MSCI Emr MRK Ex Chna | 3.95% | 573,426 | $38.7M | Add +6.2% |
| ITOT iShares Core S&P Total U.S. | 3.41% | 229,202 | $33.4M | Reduce -2.6% |
| IEUR iShares Core MSCI Europe ETF | 3.37% | 484,379 | $33.0M | Add +14.6% |
| FDL First Trust Morn DVD Lead Inc. | 3.33% | 751,373 | $32.6M | Reduce -1.3% |
| AAPL Apple Inc. | 2.79% | 107,548 | $27.4M | Reduce -0.3% |
| SMIZ Zacks Small/Mid Cap ETF | 2.27% | 594,635 | $22.2M | Reduce -11.7% |
| VXX Ipath Series B S&P 500 Vix filed as BARCLAYS BANK PLC | 2.11% | 622,927 | $20.7M | New |
| COMT iShares Gsci Commodity Dynam | 1.84% | 672,791 | $18.1M | Add +3.9% |
| CLOI Vaneck Clo ETF | 1.82% | 336,499 | $17.9M | Reduce -6.7% |
| MSFT Microsoft Corp. | 1.71% | 32,430 | $16.8M | Reduce -0.9% |
| AMLP Alerian MLP ETF | 1.67% | 348,329 | $16.3M | Add +5.4% |
| IWM iShares Russell 2000 ETF | 1.62% | 65,767 | $15.9M | Reduce -1.9% |
| VGT Vanguard Info Tech ETF | 1.46% | 19,102 | $14.3M | Reduce -4.1% |
| IVW iShares S&P 500 Growth ETF | 1.33% | 107,773 | $13.0M | Add +597.2% |
| NVDA Nvidia Corp. | 1.32% | 69,400 | $12.9M | Add +0.5% |
| SCHD Schwab US DVD Equity ETF | 1.29% | 463,372 | $12.7M | Add +7.1% |
| AMZN Amazon.com Inc. | 1.02% | 45,324 | $10.0M | Reduce -1.6% |
| ZECP Zacks Earnings Consistent Po | 0.92% | 267,488 | $9.0M | Reduce -2.0% |
| AOR iShares Core 60/40 Balanced | 0.80% | 121,849 | $7.8M | Add +3.9% |
| VOO Vanguard S&P 500 ETF | 0.75% | 12,004 | $7.4M | Reduce -1.8% |
| JPM JPMorgan Chase & Co. | 0.71% | 22,043 | $7.0M | Reduce -5.6% |
| NVDL Granitesh 2X LNG Nvda ETF | 0.66% | 68,610 | $6.4M | Reduce -2.7% |
| ABBV Abbvie Inc. | 0.64% | 27,010 | $6.3M | Add +1.4% |
| BRK.B Berkshire Hathaway Inc. Class B | 0.62% | 12,102 | $6.1M | Add +0.1% |
| JNJ Johnson & Johnson | 0.61% | 32,314 | $6.0M | Add +3.8% |
| LLY Eli Lilly & Co. | 0.58% | 7,393 | $5.6M | Add +0.4% |
| GLD SPDR Gold Shares | 0.57% | 15,608 | $5.5M | Add +5.0% |
| CVX Chevron Corp. | 0.53% | 33,476 | $5.2M | Reduce -0.9% |
| COST Costco Wholesale Corp. | 0.49% | 5,188 | $4.8M | Reduce -1.2% |
| GS Goldman Sachs Group Inc. | 0.49% | 5,970 | $4.8M | Reduce -13.4% |
| GOOGL Alphabet Inc. Class A | 0.48% | 19,250 | $4.7M | Add +5.6% |
| XOM Exxon Mobil Corp. | 0.46% | 40,315 | $4.5M | Add +2.4% |
| SOXX iShares Semiconductor ETF | 0.44% | 15,897 | $4.3M | Add +36.3% |
| URI United Rentals Inc. | 0.41% | 4,250 | $4.1M | Reduce -10.3% |
| EMR Emerson Electric Co. | 0.39% | 29,259 | $3.8M | Reduce -7.1% |
| SPAB SS SPDR P Agg Bond ETF | 0.39% | 147,875 | $3.8M | Add +3.2% |
| MMM 3M Co. | 0.39% | 24,343 | $3.8M | Add +1.1% |
| USB US Bancorp | 0.38% | 77,535 | $3.7M | Add +1.2% |
| IWD iShares Russell 1000 Value E | 0.38% | 18,236 | $3.7M | Reduce -3.1% |
| ARKK ARK Innovation ETF | 0.37% | 41,521 | $3.6M | Reduce -27.5% |
| IEFA iShares Core MSCI Eafe ETF | 0.36% | 40,730 | $3.6M | Add +2.7% |
| IJH iShares Core S&P Midcap ETF | 0.36% | 53,650 | $3.5M | Reduce -4.0% |
| MU Micron Technology Inc. | 0.35% | 20,233 | $3.4M | Reduce -0.8% |
| PEP Pepsico Inc. | 0.34% | 24,048 | $3.4M | Reduce -1.2% |
| GOOG Alphabet Inc. Class C | 0.34% | 13,626 | $3.3M | Add +9.0% |
| ARKF ARK Blockchain & Fintech Inn | 0.33% | 57,089 | $3.2M | Add +94.1% |
| SPDW Ste STR SPDR PT DW Eu ETF | 0.33% | 74,806 | $3.2M | Add +9.8% |
| BROS Dutch Bros Inc. Class A | 0.32% | 60,450 | $3.2M | Reduce -1.4% |
| IVV iShares Core S&P 500 ETF | 0.32% | 4,624 | $3.1M | Reduce -2.0% |
| TSLA Tesla Inc. | 0.29% | 6,324 | $2.8M | Reduce -2.2% |
| ULST SS Ultra Short TM Bond ETF | 0.28% | 68,411 | $2.8M | New |
| IAU iShares Gold Trust | 0.27% | 36,895 | $2.7M | Reduce -1.0% |
| CWB SS SPDR BB Conv Sec ETF | 0.27% | 29,020 | $2.6M | Reduce -8.3% |
| VZ Verizon Communications Inc. | 0.26% | 58,412 | $2.6M | Add +0.9% |
| VYM Vanguard High DVD Yield ETF | 0.26% | 18,116 | $2.6M | Reduce -6.4% |
| FNGU Ms Fang+ 3X Leveraged ETN filed as BANK MONTREAL QUE | 0.26% | 86,684 | $2.5M | Reduce -4.4% |
| SYZ Lazard US Sytem SM Cap ETF | 0.25% | 99,638 | $2.5M | New |
| AOM iShares Core 40/60 Moderate | 0.25% | 52,284 | $2.5M | Reduce -10.7% |
| IVE iShares S&P 500 Value ETF | 0.25% | 11,841 | $2.4M | Add +1.9% |
| AGZ iShares Agency Bond ETF | 0.24% | 21,624 | $2.4M | Reduce -12.0% |
| SMOT Vaneck Morningstar Smid Moat | 0.24% | 65,533 | $2.4M | Reduce -25.4% |
| QQQ Invesco QQQ Trust Series 1 | 0.24% | 3,904 | $2.3M | Reduce -5.9% |
| IYW iShares Ustechnology ETF | 0.23% | 11,610 | $2.3M | Add +54.1% |
| SDY SS SPDR S&P Dividend ETF | 0.23% | 16,165 | $2.3M | New |
| META Meta Platforms Inc. Class A | 0.23% | 3,049 | $2.2M | Reduce -9.3% |
| IEMG iShares Core MSCI Emerging | 0.22% | 33,173 | $2.2M | Add +5.6% |
| TECL Dire Dai Tec Bull 3X ETF-Usd | 0.22% | 17,429 | $2.2M | Reduce -0.8% |
| IJR iShares Core S&P Small-Cap E | 0.21% | 17,691 | $2.1M | Reduce -8.3% |
| IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS | 0.21% | 7,178 | $2.0M | Add +6.9% |
| MSFU Direxion Daily MSFT Bull 2X | 0.20% | 38,186 | $2.0M | Reduce -0.5% |
| GBTC Grayscale Bitcoin Trust ETF | 0.20% | 22,157 | $2.0M | Add +1.4% |
| PFF iShares Preferred & Income S | 0.19% | 58,990 | $1.9M | Reduce -11.8% |
| WFC Wells Fargo & Co. | 0.19% | 22,234 | $1.9M | Add +8.4% |
| AMZU Dire DLY Amzn Bul 2X ETF-Usd | 0.19% | 53,509 | $1.9M | Add +1.3% |
| FLOT iShares Floating Rate Bond E | 0.19% | 36,143 | $1.8M | Reduce -36.2% |
| FBL Granitesh 2XLNG Meta ETF-Usd | 0.18% | 41,677 | $1.8M | Reduce -0.3% |
| SHY iShares 1-3 Year Treasury Bo | 0.18% | 21,202 | $1.8M | Reduce -4.1% |
| AAPU Direxion Daily Aapl Bull 2X | 0.18% | 53,466 | $1.7M | Reduce -7.3% |
| PFE Pfizer Inc. | 0.17% | 66,317 | $1.7M | Add +5.7% |
| HEFA Isha Curr Hedged MSCI Eafe | 0.17% | 42,095 | $1.7M | Add +5.7% |
| SPIB SS SPDR P Int C Corp. ETF | 0.16% | 46,922 | $1.6M | Add +7.3% |
| VMBS Vanguard Mortgage-Backed Sec | 0.16% | 32,880 | $1.5M | Reduce -0.9% |
| MS Morgan Stanley | 0.15% | 9,488 | $1.5M | Add +0.3% |
| RTX RTX Corp. | 0.15% | 8,843 | $1.5M | Add +0.1% |
| GCOW Pacer Global Cash Cows Divid | 0.15% | 37,284 | $1.5M | Add +31.9% |
| EZU iShares MSCI Eurozone ETF | 0.15% | 23,792 | $1.5M | New |
| V Visa Inc. Class A | 0.15% | 4,242 | $1.4M | Add +2.3% |
| PANW Palo Alto Networks Inc. | 0.15% | 7,102 | $1.4M | Reduce -1.2% |
| BA The Boeing Co. | 0.15% | 6,694 | $1.4M | Add +1.4% |
| CRM Salesforce Inc. | 0.15% | 6,008 | $1.4M | Reduce -0.4% |
| SPEM State Street SP PTF Em ETF | 0.14% | 29,640 | $1.4M | Add +6.1% |
| ICOW Pacer Developed Markets Inte | 0.14% | 37,659 | $1.4M | Reduce -12.8% |
| VBR Vngrd Mrngst SL-CP Val ETF-U | 0.13% | 6,314 | $1.3M | Reduce -3.4% |
Other holdings (1): bonds, preferreds, convertibles and warrants · $13K (not counted above)
| Security | Class | Shares / Principal | Value | Change |
|---|---|---|---|---|
| BLACKSTONE MORTGAGE TR (BXMT 5.5 03/15/27) | NOTE 5.500% 3/1 · principal | 13,000 | $13K | New |
Total filed on the 13F, all lines: $980.2M.
Portfolio Sells Q2 2025 → Q3 2025
| IBTH iShares Ibonds Dec 2027 Term | Reduce -0.2% | 4.54% | −0.46 |
| IBIG iShares Ibonds Oct 2030 TT | Reduce -0.4% | 4.03% | −0.39 |
| XLU St Sr Utl SL SE SPDR ETF-Usd | Sold out | 0.00% | −0.33 |
| CLOI Vaneck Clo ETF | Reduce -6.7% | 1.82% | −0.32 |
| ONEQ Fidelity Nasdaq Comp Indx | Reduce -93.5% | 0.02% | −0.31 |
| RSP Invesco S&P 500 Equal Weight | Reduce -1.8% | 4.00% | −0.30 |
| SMIZ Zacks Small/Mid Cap ETF | Reduce -11.7% | 2.27% | −0.30 |
| XMMO Invesco S&P Midcap Momentum | Sold out | 0.00% | −0.27 |
| FDL First Trust Morn DVD Lead Inc. | Reduce -1.3% | 3.33% | −0.25 |
| ITOT iShares Core S&P Total U.S. | Reduce -2.6% | 3.41% | −0.16 |
| BROS Dutch Bros Inc. Class A | Reduce -1.4% | 0.32% | −0.15 |
| FLOT iShares Floating Rate Bond E | Reduce -36.2% | 0.19% | −0.14 |
| AMZN Amazon.com Inc. | Reduce -1.6% | 1.02% | −0.12 |
| MSFT Microsoft Corp. | Reduce -0.9% | 1.71% | −0.12 |
| SMOT Vaneck Morningstar Smid Moat | Reduce -25.4% | 0.24% | −0.10 |
| COST Costco Wholesale Corp. | Reduce -1.2% | 0.49% | −0.09 |
| ARKK ARK Innovation ETF | Reduce -27.5% | 0.37% | −0.09 |
| BIL SS SPDR BB 1-3M T-Bill ETF | Reduce -41.6% | 0.09% | −0.08 |
| EMR Emerson Electric Co. | Reduce -7.1% | 0.39% | −0.08 |
| RPG Invesco S&P 500 Pure Growth | Sold out | 0.00% | −0.08 |
| SPHB Invesco S&P 500 High Beta Et | Reduce -77.0% | 0.02% | −0.07 |
| GS Goldman Sachs Group Inc. | Reduce -13.4% | 0.49% | −0.06 |
| ZECP Zacks Earnings Consistent Po | Reduce -2.0% | 0.92% | −0.06 |
| AGZ iShares Agency Bond ETF | Reduce -12.0% | 0.24% | −0.06 |
| FTNT Fortinet Inc. | Reduce -3.5% | 0.13% | −0.06 |
| JPM JPMorgan Chase & Co. | Reduce -5.6% | 0.71% | −0.05 |
| META Meta Platforms Inc. Class A | Reduce -9.3% | 0.23% | −0.05 |
| AOM iShares Core 40/60 Moderate | Reduce -10.7% | 0.25% | −0.05 |
| BBAI Bigbear.ai Holdings Inc. | Sold out | 0.00% | −0.05 |
| PFF iShares Preferred & Income S | Reduce -11.8% | 0.19% | −0.04 |
| CRM Salesforce Inc. | Reduce -0.4% | 0.15% | −0.04 |
| IEI iShares 3-7 Year Treasury Bo | Sold out | 0.00% | −0.03 |
| IGV iShares Expanded Tech-Softwa | Reduce -46.7% | 0.03% | −0.03 |
| IJH iShares Core S&P Midcap ETF | Reduce -4.0% | 0.36% | −0.03 |
| IWD iShares Russell 1000 Value E | Reduce -3.1% | 0.38% | −0.03 |
| VOO Vanguard S&P 500 ETF | Reduce -1.8% | 0.75% | −0.03 |
| FBL Granitesh 2XLNG Meta ETF-Usd | Reduce -0.3% | 0.18% | −0.03 |
| VYM Vanguard High DVD Yield ETF | Reduce -6.4% | 0.26% | −0.03 |
| VGT Vanguard Info Tech ETF | Reduce -4.1% | 1.46% | −0.03 |
| AOA iShares Core 80/20 Aggressiv | Reduce -18.9% | 0.09% | −0.03 |
| CSCO Cisco Systems Inc. | Reduce -11.8% | 0.10% | −0.03 |
| SHY iShares 1-3 Year Treasury Bo | Reduce -4.1% | 0.18% | −0.03 |
| NKE Nike Inc. Class B | Reduce -8.1% | 0.12% | −0.03 |
| CWB SS SPDR BB Conv Sec ETF | Reduce -8.3% | 0.27% | −0.03 |
| ICOW Pacer Developed Markets Inte | Reduce -12.8% | 0.14% | −0.03 |
| GROZ Zacks Focus Growth ETF | Reduce -27.6% | 0.07% | −0.03 |
| PM Philip Morris International | Reduce -0.3% | 0.10% | −0.02 |
| DIV Global X Superdividend Use | Sold out | 0.00% | −0.02 |
| NFLX Netflix Inc. | Reduce -1.5% | 0.10% | −0.02 |
| SNAP Snap Inc. Class A | Reduce -40.4% | 0.02% | −0.02 |
Portfolio Buys Q2 2025 → Q3 2025
| VXX Ipath Series B S&P 500 Vix | New | 2.11% | +2.11 |
| IVW iShares S&P 500 Growth ETF | Add +597.2% | 1.33% | +1.14 |
| ULST SS Ultra Short TM Bond ETF | New | 0.28% | +0.28 |
| IXUS iShares Core Intl Stock ETF | Add +8.1% | 5.88% | +0.27 |
| SYZ Lazard US Sytem SM Cap ETF | New | 0.25% | +0.25 |
| SDY SS SPDR S&P Dividend ETF | New | 0.23% | +0.23 |
| IEUR iShares Core MSCI Europe ETF | Add +14.6% | 3.37% | +0.22 |
| ARKF ARK Blockchain & Fintech Inn | Add +94.1% | 0.33% | +0.16 |
| EZU iShares MSCI Eurozone ETF | New | 0.15% | +0.15 |
| SOXX iShares Semiconductor ETF | Add +36.3% | 0.44% | +0.13 |
| PLTU Dire DLY PLTR Bul 2X ETF-Usd | New | 0.12% | +0.12 |
| EMXC iShares MSCI Emr MRK Ex Chna | Add +6.2% | 3.95% | +0.12 |
| GOOGL Alphabet Inc. Class A | Add +5.6% | 0.48% | +0.12 |
| FEZ State Street SPDR Euro Stoxx | New | 0.10% | +0.10 |
| JAAA Janus Henderson Aaa Clo ETF | Add +371.1% | 0.13% | +0.10 |
| NVDA Nvidia Corp. | Add +0.5% | 1.32% | +0.10 |
| GOOG Alphabet Inc. Class C | Add +9.0% | 0.34% | +0.09 |
| IYW iShares Ustechnology ETF | Add +54.1% | 0.23% | +0.09 |
| ABBV Abbvie Inc. | Add +1.4% | 0.64% | +0.08 |
| JNJ Johnson & Johnson | Add +3.8% | 0.61% | +0.08 |
| UNH Unitedhealth Group Inc. | Add +138.7% | 0.13% | +0.08 |
| GLD SPDR Gold Shares | Add +5.0% | 0.57% | +0.06 |
| RDVY First Trust Rising Dividend | New | 0.05% | +0.05 |
| ETHE Grayscale Ethereum Staking E | New | 0.04% | +0.04 |
| TSLL Dirx DLY Tsla Bul 2X ETF-Aui | Add +3.0% | 0.10% | +0.04 |
| GGLL Direxion Daily Googl Bull 2X | Add +1.0% | 0.09% | +0.04 |
| LIN Linde PLC | New | 0.03% | +0.03 |
| GCOW Pacer Global Cash Cows Divid | Add +31.9% | 0.15% | +0.03 |
| VYMI Vanguard Int High DVD YLD Inc. | New | 0.03% | +0.03 |
| SMTC Semtech Corp. | New | 0.03% | +0.03 |
| PLTR Palantir Technologies Inc. Class A | Add +27.7% | 0.08% | +0.03 |
| OKLO Oklo Inc. | New | 0.03% | +0.03 |
| VXUS Vanguard Total Intl Stock | Add +56.2% | 0.08% | +0.03 |
| TSLR Granitesh 2X LNG Tsla ETF | New | 0.03% | +0.03 |
| FBTC Fidelity Wise Origin Bitcoin | New | 0.03% | +0.03 |
| IJS iShares S&P Small-Cap 600 Va | New | 0.03% | +0.03 |
| SNTH MRP Synthequity ETF | Add +80.9% | 0.06% | +0.02 |
| VCSH Vanguard S/T Corp. Bond ETF | Add +44.8% | 0.10% | +0.02 |
| AMAT Applied Materials Inc. | New | 0.02% | +0.02 |
| EEM iShares MSCI Emerging Market | New | 0.02% | +0.02 |
| RING iShares MSCI Global Gold Min | New | 0.02% | +0.02 |
| CRDO Credo Technology Group Holdi | New | 0.02% | +0.02 |
| NVDU Direxion Daily Nvda Bull 2X | New | 0.02% | +0.02 |
| XLK SS Technology Select Sector | New | 0.02% | +0.02 |
| TSM Taiwan Semiconductor-SP ADR | New | 0.02% | +0.02 |
| VV Vngrd Mrgstr LRG-Cap ETF-Usd | New | 0.02% | +0.02 |
| BABA Alibaba Group Holding-SP ADR | Add +0.8% | 0.06% | +0.02 |
| SPDW Ste STR SPDR PT DW Eu ETF | Add +9.8% | 0.33% | +0.02 |
| LRCX Lam Research Corp. | Add +0.6% | 0.06% | +0.01 |
| DFEN Direx DLY Aeros & DF BL3X-Ui | Add +5.1% | 0.06% | +0.01 |
Notes & Other Activity Q2 2025 → Q3 2025
| BLACKSTONE MORTGAGE TR (BXMT 5.5 03/15/27) | NOTE 5.500% 3/1 · principal | New | 13,000 | $13K |
Bonds, preferreds, convertibles and warrants; not part of the stock holdings or percentages above.
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 283 | $1.2B | IXUS, EMXC, SOXX, IEUR, EWJ |
| Q1 2026 | 266 | $1.0B | IXUS, EMXC, IBTJ, IBIE, RSP |
| Q4 2025 | 266 | $998.1M | IXUS, IBTH, EMXC, IBTJ, IBIE |
| Q3 2025 | 263 | $980.2M | IXUS, IBTH, IBIE, IBTJ, IBTL |
| Q2 2025 | 244 | $890.0M | IXUS, IBTH, IBIE, IBTJ, IBIG |
| Q1 2025 | 232 | $823.2M | RSP, FLOT, AGZ, IXUS, FDL |
| Q4 2024 | 224 | $823.8M | IXUS, AGZ, RSP, FLOT, FDL |
| Q3 2024 | 215 | $838.2M | IXUS, AGZ, RSP, FLOT, FDL |
| Q2 2024 | 278 | $883.2M | IXUS, FLOT, RSP, ITOT, FDL |
| Q1 2024 | 284 | $871.8M | IXUS, RSP, ITOT, PFF, FDL |