waypoint wealth counsel

Name: waypoint wealth counsel 13F holdings, Q1 2025
Creator: waypoint wealth counsel
Published: 2025-04-23

Q2 2026Q1 2026Q4 2025Q3 2025Q2 2025Q4 2024Q3 2024Q2 2024Q1 2024

In its 13F for Q1 2025 (holdings as of March 31, 2025, filed April 23, 2025), waypoint wealth counsel reported 119 stock positions worth $159.2 million. Its top holding was Vanguard S&P 500 ETF (VOO) at 11.9% of the portfolio, followed by Janus Henderson Aaa Clo ETF (JAAA, 5.9%) and Vanguard High DVD Yield ETF (VYM, 5.9%). Compared with Q4 2024, it opened 24 new positions, sold out of 3, added to 63 and reduced 21. The biggest buy was a new position in Berkshire Hathaway Class A (BRK.A) and the biggest sale iShares Russell 2000 ETF (IWM, shares −12%).

Most Recent 13F: Q2 2026
Location: ATLANTA, GA
CIK: 0001807909
Portfolio Value: $159.2M (Q1 2025)
SEC Filing: 0001807909-25-000002 ↗ filed Apr 23, 2025

Holdings Value

Holdings 119 stocks · $159.2M


VOO Vanguard S&P 500 ETF	11.87%	36,765	$18.9M	Add +5.9%
JAAA Janus Henderson Aaa Clo ETF	5.93%	186,309	$9.4M	Add +9.3%
VYM Vanguard High DVD Yield ETF	5.88%	72,556	$9.4M	Reduce -1.8%
SPY SS SPDR S&P 500 ETF Trust-US	5.42%	15,432	$8.6M	Reduce -0.3%
GLD SPDR Gold Shares	5.20%	28,752	$8.3M	Add +2.1%
IVV iShares Core S&P 500 ETF	4.78%	13,548	$7.6M	Add +0.1%
AAPL Apple Inc.	4.36%	31,282	$6.9M	Add +1.3%
MSFT Microsoft Corp.	3.95%	16,763	$6.3M	Add +3.3%
IAU iShares Gold Trust	2.91%	78,597	$4.6M	No change
IWM iShares Russell 2000 ETF	2.53%	20,218	$4.0M	Reduce -12.3%
VB Vanguard Most SM-Cap ETF-Usd	2.26%	16,206	$3.6M	Add +15.6%
JBBB Janus Henderson B-BBB Clo Et	2.03%	66,465	$3.2M	Add +14.6%
NVDA Nvidia Corp.	1.69%	24,872	$2.7M	Add +17.6%
AMZN Amazon.com Inc.	1.60%	13,394	$2.5M	Add +6.2%
IVW iShares S&P 500 Growth ETF	1.59%	27,311	$2.5M	Add +0.1%
SCHD Schwab US DVD Equity ETF	1.37%	78,147	$2.2M	Add +1.4%
SCHB Schwab US Broad Market ETF	1.36%	100,641	$2.2M	Add +1.2%
VIG Vanguard Dividend Apprec ETF	1.26%	10,345	$2.0M	Add +2.3%
CBOE Cboe Global Markets Inc.	1.16%	8,187	$1.9M	No change
IJH iShares Core S&P Midcap ETF	1.15%	31,300	$1.8M	Reduce -13.0%
IEF iShares 7-10 Year Treasury B	1.12%	18,750	$1.8M	Add +0.3%
VO Vngrd Mrngstr MD-Cap ETF-Usd	1.05%	6,473	$1.7M	Add +12.2%
QQQ Invesco QQQ Trust Series 1	1.04%	3,540	$1.7M	Reduce -9.0%
BRK.A Berkshire Hathaway Inc. Class A	1.00%	2	$1.6M	New
COST Costco Wholesale Corp.	0.96%	1,609	$1.5M	Add +5.2%
IWV iShares Russell 3000 ETF	0.90%	4,525	$1.4M	Add +0.2%
JPM JPMorgan Chase & Co.	0.87%	5,628	$1.4M	Reduce -23.2%
BRK.B Berkshire Hathaway Inc. Class B	0.87%	2,589	$1.4M	Add +12.1%
DVY iShares Select Dividend ETF	0.86%	10,149	$1.4M	Add +0.3%
HD Home Depot Inc.	0.71%	3,095	$1.1M	Reduce -0.5%
VIOO Vanguard S&P Small-Cap 600 E	0.71%	11,664	$1.1M	Reduce -3.9%
GOOG Alphabet Inc. Class C	0.69%	7,074	$1.1M	Reduce -4.2%
XOM Exxon Mobil Corp.	0.66%	8,820	$1.0M	Add +2.4%
GOOGL Alphabet Inc. Class A	0.66%	6,763	$1.0M	Add +0.8%
JNJ Johnson & Johnson	0.63%	6,006	$996K	Add +17.9%
DFAX Dimensional World Ex US Core	0.57%	34,713	$909K	Reduce -4.5%
EGP Eastgroup Properties Inc.	0.55%	5,000	$881K	Reduce -7.4%
META Meta Platforms Inc. Class A	0.54%	1,492	$860K	Add +11.5%
CSCO Cisco Systems Inc.	0.52%	13,455	$830K	Add +3.1%
AVGO Broadcom Inc.	0.48%	4,596	$769K	Add +17.4%
XLF SS Financial Select Sector	0.47%	14,950	$745K	Add +1.2%
LLY Eli Lilly & Co.	0.41%	792	$654K	Add +25.5%
USMV iShares MSCI USA Min Vol Fac	0.41%	6,972	$653K	Add +0.3%
IWF iShares Russell 1000 Growth	0.40%	1,751	$632K	Reduce -5.9%
DFUS Dimensional US Eq MKT ETF	0.39%	10,394	$629K	No change
ABBV Abbvie Inc.	0.39%	2,952	$618K	Reduce -11.8%
SCHF Schwab Intl Equity ETF	0.37%	29,679	$587K	Reduce -3.4%
UNH Unitedhealth Group Inc.	0.36%	1,082	$567K	Add +21.4%
TSLA Tesla Inc.	0.34%	2,080	$539K	Add +9.6%
RSP Invesco S&P 500 Equal Weight	0.33%	3,074	$532K	Add +0.0%
NFLX Netflix Inc.	0.32%	554	$517K	Add +2.8%
NOBL Proshares S&P 500 Dividend A	0.32%	5,030	$514K	No change
QCOM Qualcomm Inc.	0.32%	3,290	$505K	Add +23.5%
BBJP JPMorgan Betabuilders Japan	0.32%	8,976	$504K	Reduce -1.1%
WMT Walmart Inc.	0.31%	5,559	$488K	Reduce -0.6%
IJR iShares Core S&P Small-Cap E	0.30%	4,621	$483K	New
IGM iShares Expanded Tech Sector	0.30%	5,268	$478K	Add +0.1%
CEF Sprott Physical Gold and Sil	0.29%	16,490	$468K	No change
KO The Coca-Cola Co.	0.29%	6,366	$456K	Add +6.3%
XLE SS Energy Select Sector	0.28%	4,772	$446K	Reduce -49.8%
VUG Vanguard Mrngstar GR ETF-Sui	0.28%	1,198	$444K	Reduce -0.4%
V Visa Inc. Class A	0.25%	1,146	$402K	Add +30.7%
ORLY O'reilly Automotive Inc.	0.24%	272	$390K	Add +13.3%
CVX Chevron Corp.	0.24%	2,325	$389K	Add +4.4%
AON Aon PLC Class A	0.23%	937	$374K	Add +0.3%
ASTS Ast Spacemobile Inc.	0.23%	16,181	$368K	Add +0.0%
PLD Prologis Inc.	0.22%	3,101	$347K	Add +11.7%
IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS	0.21%	1,338	$333K	Add +1.0%
UPS United Parcel Service Class B	0.20%	2,951	$325K	Add +26.0%
BAC Bank of America Corp. filed as BANK AMERICA CORP	0.20%	7,775	$324K	Add +4.8%
VOE Vngrd Mrngstr MD-Cap Val ETF	0.20%	2,005	$322K	No change
BN Brookfield Corp.	0.20%	6,104	$320K	No change
MKL Markel Group Inc.	0.20%	168	$314K	Add +0.6%
IXUS iShares Core Intl Stock ETF	0.19%	4,314	$301K	No change
MRK Merck & Co. Inc.	0.19%	3,328	$299K	Add +10.7%
BBCA JPMorgan Betabuilders Canada	0.19%	4,168	$298K	Reduce -3.0%
MA Mastercard Inc. Class A	0.19%	539	$295K	Add +11.8%
GE General Electric filed as GE AEROSPACE	0.18%	1,414	$283K	New
PG The Procter & Gamble Co.	0.18%	1,639	$279K	Add +18.9%
GPC Genuine Parts Co.	0.17%	2,339	$279K	Add +0.2%
CAT Caterpillar Inc.	0.17%	842	$277K	Reduce -7.0%
AMAT Applied Materials Inc.	0.17%	1,902	$276K	Add +1.9%
AMT American Tower Corp.	0.17%	1,225	$267K	New
ANET Arista Networks Inc.	0.17%	3,407	$264K	New
DIS The Walt Disney Co. filed as DISNEY WALT CO	0.17%	2,668	$263K	Add +12.8%
VRSN Verisign Inc.	0.16%	1,020	$259K	New
CCOI Cogent Communications Holdin	0.16%	4,218	$259K	Add +0.1%
HNI Hni Corp.	0.16%	5,727	$254K	Add +0.5%
IYF iShares US Financials ETF	0.16%	2,207	$249K	Add +0.3%
FTNT Fortinet Inc.	0.15%	2,524	$243K	New
VIXY Proshares Vix Short-Term Fut	0.15%	4,750	$239K	New
C Citigroup Inc.	0.15%	3,336	$237K	New
RBLX Roblox Corp. Class A	0.15%	4,037	$235K	New
GM General Motors Co.	0.15%	4,993	$235K	New
SNOW Snowflake Inc.	0.14%	1,573	$230K	New
CNC Centene Corp.	0.14%	3,783	$230K	New
UNP Union Pacific Corp.	0.14%	970	$229K	Add +4.9%
MMM 3M Co.	0.14%	1,555	$228K	New
CME Cme Group Inc.	0.14%	859	$228K	New
SO The Southern Co.	0.14%	2,438	$224K	Add +0.1%
COP Conocophillips	0.14%	2,124	$223K	New
NEU Newmarket Corp.	0.14%	391	$221K	Add +2.1%
ABT Abbott Laboratories	0.14%	1,644	$218K	New
CRM Salesforce Inc.	0.14%	813	$218K	New
BBAX JPMorgan Betabuilders Develo	0.14%	4,453	$217K	Reduce -0.2%
ADBE Adobe Inc.	0.14%	563	$216K	New
BKNG Booking Holdings Inc.	0.13%	46	$212K	New
VOOG Vanguard S&P 500 Growth ETF	0.13%	632	$211K	Add +1.0%
MLM Martin Marietta Materials	0.13%	441	$211K	Add +1.9%
ABNB Airbnb Inc. Class A	0.13%	1,757	$210K	New
KMX Carmax Inc.	0.13%	2,672	$208K	New
PM Philip Morris International	0.13%	1,292	$205K	New
AMD Advanced Micro Devices	0.13%	1,970	$202K	Add +8.8%
GIFT Giftify Inc.	0.09%	70,930	$142K	Add +98.5%
GSBD Goldman Sachs BDC Inc.	0.08%	10,590	$123K	No change
RC Ready Capital Corp.	0.07%	21,952	$112K	Add +0.1%
F Ford Motor Co. filed as FORD MTR CO	0.06%	10,016	$100K	New
ICAD Icad Inc.	0.02%	14,400	$30K	No change
BLOCK INC (XYZ 0.25 11/01/27)	0.01%	26,000	$23K	No change

Options reported separately and not counted above: NVDA calls ($108K).

Portfolio Sells Q4 2024 → Q1 2025


IWM iShares Russell 2000 ETF	Reduce -12.3%	2.53%	−0.79
SPY SS SPDR S&P 500 ETF Trust-US	Reduce -0.3%	5.42%	−0.50
IJH iShares Core S&P Midcap ETF	Reduce -13.0%	1.15%	−0.32
JPM JPMorgan Chase & Co.	Reduce -23.2%	0.87%	−0.28
VYM Vanguard High DVD Yield ETF	Reduce -1.8%	5.88%	−0.27
QQQ Invesco QQQ Trust Series 1	Reduce -9.0%	1.04%	−0.26
XLE SS Energy Select Sector	Reduce -49.8%	0.28%	−0.25
GOOG Alphabet Inc. Class C	Reduce -4.2%	0.69%	−0.22
SLB SLB Ltd.	Sold out	0.00%	−0.20
ODFL Old Dominion Freight Line	Sold out	0.00%	−0.14
VTI VG Morningstar TS MKT ETF-US	Sold out	0.00%	−0.14
VIOO Vanguard S&P Small-Cap 600 E	Reduce -3.9%	0.71%	−0.13
IWF iShares Russell 1000 Growth	Reduce -5.9%	0.40%	−0.09
HD Home Depot Inc.	Reduce -0.5%	0.71%	−0.08
VUG Vanguard Mrngstar GR ETF-Sui	Reduce -0.4%	0.28%	−0.04
CAT Caterpillar Inc.	Reduce -7.0%	0.17%	−0.04
WMT Walmart Inc.	Reduce -0.6%	0.31%	−0.02
DFAX Dimensional World Ex US Core	Reduce -4.5%	0.57%	−0.02
EGP Eastgroup Properties Inc.	Reduce -7.4%	0.55%	−0.01
BBCA JPMorgan Betabuilders Canada	Reduce -3.0%	0.19%	−0.01
BBJP JPMorgan Betabuilders Japan	Reduce -1.1%	0.32%	−0.01
BBAX JPMorgan Betabuilders Develo	Reduce -0.2%	0.14%	−0.01
SCHF Schwab Intl Equity ETF	Reduce -3.4%	0.37%	−0.00
ABBV Abbvie Inc.	Reduce -11.8%	0.39%	+0.00

Portfolio Buys Q4 2024 → Q1 2025


BRK.A Berkshire Hathaway Inc. Class A	New	1.00%	+1.00
GLD SPDR Gold Shares	Add +2.1%	5.20%	+0.75
IJR iShares Core S&P Small-Cap E	New	0.30%	+0.30
JAAA Janus Henderson Aaa Clo ETF	Add +9.3%	5.93%	+0.29
BRK.B Berkshire Hathaway Inc. Class B	Add +12.1%	0.87%	+0.18
GE General Electric	New	0.18%	+0.18
JBBB Janus Henderson B-BBB Clo Et	Add +14.6%	2.03%	+0.17
AMT American Tower Corp.	New	0.17%	+0.17
ANET Arista Networks Inc.	New	0.17%	+0.17
VRSN Verisign Inc.	New	0.16%	+0.16
FTNT Fortinet Inc.	New	0.15%	+0.15
VIXY Proshares Vix Short-Term Fut	New	0.15%	+0.15
C Citigroup Inc.	New	0.15%	+0.15
RBLX Roblox Corp. Class A	New	0.15%	+0.15
GM General Motors Co.	New	0.15%	+0.15
JNJ Johnson & Johnson	Add +17.9%	0.63%	+0.14
SNOW Snowflake Inc.	New	0.14%	+0.14
CNC Centene Corp.	New	0.14%	+0.14
MMM 3M Co.	New	0.14%	+0.14
CME Cme Group Inc.	New	0.14%	+0.14
COP Conocophillips	New	0.14%	+0.14
ABT Abbott Laboratories	New	0.14%	+0.14
CRM Salesforce Inc.	New	0.14%	+0.14
ADBE Adobe Inc.	New	0.14%	+0.14
BKNG Booking Holdings Inc.	New	0.13%	+0.13
ABNB Airbnb Inc. Class A	New	0.13%	+0.13
KMX Carmax Inc.	New	0.13%	+0.13
PM Philip Morris International	New	0.13%	+0.13
LLY Eli Lilly & Co.	Add +25.5%	0.41%	+0.09
V Visa Inc. Class A	Add +30.7%	0.25%	+0.07
GIFT Giftify Inc.	Add +98.5%	0.09%	+0.06
F Ford Motor Co.	New	0.06%	+0.06
UNH Unitedhealth Group Inc.	Add +21.4%	0.36%	+0.06
ORLY O'reilly Automotive Inc.	Add +13.3%	0.24%	+0.06
VB Vanguard Most SM-Cap ETF-Usd	Add +15.6%	2.26%	+0.06
VO Vngrd Mrngstr MD-Cap ETF-Usd	Add +12.2%	1.05%	+0.06
XOM Exxon Mobil Corp.	Add +2.4%	0.66%	+0.05
QCOM Qualcomm Inc.	Add +23.5%	0.32%	+0.05
KO The Coca-Cola Co.	Add +6.3%	0.29%	+0.04
COST Costco Wholesale Corp.	Add +5.2%	0.96%	+0.04
CVX Chevron Corp.	Add +4.4%	0.24%	+0.03
META Meta Platforms Inc. Class A	Add +11.5%	0.54%	+0.03
PLD Prologis Inc.	Add +11.7%	0.22%	+0.03
PG The Procter & Gamble Co.	Add +18.9%	0.18%	+0.02
MA Mastercard Inc. Class A	Add +11.8%	0.19%	+0.02
IBM Intl Business Machines Corp.	Add +1.0%	0.21%	+0.02
CSCO Cisco Systems Inc.	Add +3.1%	0.52%	+0.02
AON Aon PLC Class A	Add +0.3%	0.23%	+0.02
UPS United Parcel Service Class B	Add +26.0%	0.20%	+0.01
NFLX Netflix Inc.	Add +2.8%	0.32%	+0.01

Options Activity Q4 2024 → Q1 2025


TSLA Tesla Inc.	call	Sold out	300	$121Kbefore exit
NVDA Nvidia Corp.	call	New	1,000	$108K

Calls and puts are listed by the shares they cover; their value is not part of the stock holdings above.

All Filings

Quarter	Positions	13F Reported Value	Top Holdings
Q2 2026	149	$159.5M	VOO, IVV, KO, SPY, GLD
Q1 2026	229	$193.4M	VOO, GLD, KO, SPY, IVV
Q4 2025	284	$272.6M	VOO, VYM, SPY, GLD, AAPL
Q3 2025	267	$253.2M	VOO, SPY, VYM, GLD, MSFT
Q2 2025	193	$201.8M	VOO, SPY, VYM, MSFT, KO
Q1 2025	119	$159.2M	VOO, JAAA, VYM, SPY, GLD
Q4 2024	98	$153.2M	VOO, VYM, SPY, JAAA, IVV
Q3 2024	102	$147.6M	VOO, VYM, SPY, IVV, JAAA
Q2 2024	89	$130.7M	VOO, VYM, SPY, IVV, JAAA
Q1 2024	96	$129.7M	VOO, VYM, SPY, IVV, JAAA