waypoint wealth counsel

In its 13F for Q1 2025 (holdings as of March 31, 2025, filed April 23, 2025), waypoint wealth counsel reported 119 stock positions worth $159.2 million. Its top holding was Vanguard S&P 500 ETF (VOO) at 11.9% of the portfolio, followed by Janus Henderson Aaa Clo ETF (JAAA, 5.9%) and Vanguard High DVD Yield ETF (VYM, 5.9%). Compared with Q4 2024, it opened 24 new positions, sold out of 3, added to 63 and reduced 21. The biggest buy was a new position in Berkshire Hathaway Class A (BRK.A) and the biggest sale iShares Russell 2000 ETF (IWM, shares −12%).

Most Recent 13F
Q2 2026
Location
ATLANTA, GA
CIK
0001807909
Portfolio Value
$159.2M (Q1 2025)
SEC Filing
0001807909-25-000002 ↗ filed Apr 23, 2025

Holdings Value

0$100.0M$200.0M$300.0M Q1 2024: $129.7M Q1 2024 Q2 2024: $130.7M Q2 2024 Q3 2024: $147.6M Q3 2024 Q4 2024: $153.2M Q4 2024 Q1 2025: $159.2M $159.2M Q1 2025 Q2 2025: $201.8M Q2 2025 Q3 2025: $253.2M Q3 2025 Q4 2025: $272.6M Q4 2025 Q1 2026: $193.4M Q1 2026 Q2 2026: $159.5M Q2 2026

Holdings 119 stocks · $159.2M

VOO Vanguard S&P 500 ETF 11.87% 36,765 $18.9M Add +5.9%
JAAA Janus Henderson Aaa Clo ETF 5.93% 186,309 $9.4M Add +9.3%
VYM Vanguard High DVD Yield ETF 5.88% 72,556 $9.4M Reduce -1.8%
SPY SS SPDR S&P 500 ETF Trust-US 5.42% 15,432 $8.6M Reduce -0.3%
GLD SPDR Gold Shares 5.20% 28,752 $8.3M Add +2.1%
IVV iShares Core S&P 500 ETF 4.78% 13,548 $7.6M Add +0.1%
AAPL Apple Inc. 4.36% 31,282 $6.9M Add +1.3%
MSFT Microsoft Corp. 3.95% 16,763 $6.3M Add +3.3%
IAU iShares Gold Trust 2.91% 78,597 $4.6M No change
IWM iShares Russell 2000 ETF 2.53% 20,218 $4.0M Reduce -12.3%
VB Vanguard Most SM-Cap ETF-Usd 2.26% 16,206 $3.6M Add +15.6%
JBBB Janus Henderson B-BBB Clo Et 2.03% 66,465 $3.2M Add +14.6%
NVDA Nvidia Corp. 1.69% 24,872 $2.7M Add +17.6%
AMZN Amazon.com Inc. 1.60% 13,394 $2.5M Add +6.2%
IVW iShares S&P 500 Growth ETF 1.59% 27,311 $2.5M Add +0.1%
SCHD Schwab US DVD Equity ETF 1.37% 78,147 $2.2M Add +1.4%
SCHB Schwab US Broad Market ETF 1.36% 100,641 $2.2M Add +1.2%
VIG Vanguard Dividend Apprec ETF 1.26% 10,345 $2.0M Add +2.3%
CBOE Cboe Global Markets Inc. 1.16% 8,187 $1.9M No change
IJH iShares Core S&P Midcap ETF 1.15% 31,300 $1.8M Reduce -13.0%
IEF iShares 7-10 Year Treasury B 1.12% 18,750 $1.8M Add +0.3%
VO Vngrd Mrngstr MD-Cap ETF-Usd 1.05% 6,473 $1.7M Add +12.2%
QQQ Invesco QQQ Trust Series 1 1.04% 3,540 $1.7M Reduce -9.0%
BRK.A Berkshire Hathaway Inc. Class A 1.00% 2 $1.6M New
COST Costco Wholesale Corp. 0.96% 1,609 $1.5M Add +5.2%
IWV iShares Russell 3000 ETF 0.90% 4,525 $1.4M Add +0.2%
JPM JPMorgan Chase & Co. 0.87% 5,628 $1.4M Reduce -23.2%
BRK.B Berkshire Hathaway Inc. Class B 0.87% 2,589 $1.4M Add +12.1%
DVY iShares Select Dividend ETF 0.86% 10,149 $1.4M Add +0.3%
HD Home Depot Inc. 0.71% 3,095 $1.1M Reduce -0.5%
VIOO Vanguard S&P Small-Cap 600 E 0.71% 11,664 $1.1M Reduce -3.9%
GOOG Alphabet Inc. Class C 0.69% 7,074 $1.1M Reduce -4.2%
XOM Exxon Mobil Corp. 0.66% 8,820 $1.0M Add +2.4%
GOOGL Alphabet Inc. Class A 0.66% 6,763 $1.0M Add +0.8%
JNJ Johnson & Johnson 0.63% 6,006 $996K Add +17.9%
DFAX Dimensional World Ex US Core 0.57% 34,713 $909K Reduce -4.5%
EGP Eastgroup Properties Inc. 0.55% 5,000 $881K Reduce -7.4%
META Meta Platforms Inc. Class A 0.54% 1,492 $860K Add +11.5%
CSCO Cisco Systems Inc. 0.52% 13,455 $830K Add +3.1%
AVGO Broadcom Inc. 0.48% 4,596 $769K Add +17.4%
XLF SS Financial Select Sector 0.47% 14,950 $745K Add +1.2%
LLY Eli Lilly & Co. 0.41% 792 $654K Add +25.5%
USMV iShares MSCI USA Min Vol Fac 0.41% 6,972 $653K Add +0.3%
IWF iShares Russell 1000 Growth 0.40% 1,751 $632K Reduce -5.9%
DFUS Dimensional US Eq MKT ETF 0.39% 10,394 $629K No change
ABBV Abbvie Inc. 0.39% 2,952 $618K Reduce -11.8%
SCHF Schwab Intl Equity ETF 0.37% 29,679 $587K Reduce -3.4%
UNH Unitedhealth Group Inc. 0.36% 1,082 $567K Add +21.4%
TSLA Tesla Inc. 0.34% 2,080 $539K Add +9.6%
RSP Invesco S&P 500 Equal Weight 0.33% 3,074 $532K Add +0.0%
NFLX Netflix Inc. 0.32% 554 $517K Add +2.8%
NOBL Proshares S&P 500 Dividend A 0.32% 5,030 $514K No change
QCOM Qualcomm Inc. 0.32% 3,290 $505K Add +23.5%
BBJP JPMorgan Betabuilders Japan 0.32% 8,976 $504K Reduce -1.1%
WMT Walmart Inc. 0.31% 5,559 $488K Reduce -0.6%
IJR iShares Core S&P Small-Cap E 0.30% 4,621 $483K New
IGM iShares Expanded Tech Sector 0.30% 5,268 $478K Add +0.1%
CEF Sprott Physical Gold and Sil 0.29% 16,490 $468K No change
KO The Coca-Cola Co. 0.29% 6,366 $456K Add +6.3%
XLE SS Energy Select Sector 0.28% 4,772 $446K Reduce -49.8%
VUG Vanguard Mrngstar GR ETF-Sui 0.28% 1,198 $444K Reduce -0.4%
V Visa Inc. Class A 0.25% 1,146 $402K Add +30.7%
ORLY O'reilly Automotive Inc. 0.24% 272 $390K Add +13.3%
CVX Chevron Corp. 0.24% 2,325 $389K Add +4.4%
AON Aon PLC Class A 0.23% 937 $374K Add +0.3%
ASTS Ast Spacemobile Inc. 0.23% 16,181 $368K Add +0.0%
PLD Prologis Inc. 0.22% 3,101 $347K Add +11.7%
IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS 0.21% 1,338 $333K Add +1.0%
UPS United Parcel Service Class B 0.20% 2,951 $325K Add +26.0%
BAC Bank of America Corp. filed as BANK AMERICA CORP 0.20% 7,775 $324K Add +4.8%
VOE Vngrd Mrngstr MD-Cap Val ETF 0.20% 2,005 $322K No change
BN Brookfield Corp. 0.20% 6,104 $320K No change
MKL Markel Group Inc. 0.20% 168 $314K Add +0.6%
IXUS iShares Core Intl Stock ETF 0.19% 4,314 $301K No change
MRK Merck & Co. Inc. 0.19% 3,328 $299K Add +10.7%
BBCA JPMorgan Betabuilders Canada 0.19% 4,168 $298K Reduce -3.0%
MA Mastercard Inc. Class A 0.19% 539 $295K Add +11.8%
GE General Electric filed as GE AEROSPACE 0.18% 1,414 $283K New
PG The Procter & Gamble Co. 0.18% 1,639 $279K Add +18.9%
GPC Genuine Parts Co. 0.17% 2,339 $279K Add +0.2%
CAT Caterpillar Inc. 0.17% 842 $277K Reduce -7.0%
AMAT Applied Materials Inc. 0.17% 1,902 $276K Add +1.9%
AMT American Tower Corp. 0.17% 1,225 $267K New
ANET Arista Networks Inc. 0.17% 3,407 $264K New
DIS The Walt Disney Co. filed as DISNEY WALT CO 0.17% 2,668 $263K Add +12.8%
VRSN Verisign Inc. 0.16% 1,020 $259K New
CCOI Cogent Communications Holdin 0.16% 4,218 $259K Add +0.1%
HNI Hni Corp. 0.16% 5,727 $254K Add +0.5%
IYF iShares US Financials ETF 0.16% 2,207 $249K Add +0.3%
FTNT Fortinet Inc. 0.15% 2,524 $243K New
VIXY Proshares Vix Short-Term Fut 0.15% 4,750 $239K New
C Citigroup Inc. 0.15% 3,336 $237K New
RBLX Roblox Corp. Class A 0.15% 4,037 $235K New
GM General Motors Co. 0.15% 4,993 $235K New
SNOW Snowflake Inc. 0.14% 1,573 $230K New
CNC Centene Corp. 0.14% 3,783 $230K New
UNP Union Pacific Corp. 0.14% 970 $229K Add +4.9%
MMM 3M Co. 0.14% 1,555 $228K New
CME Cme Group Inc. 0.14% 859 $228K New
SO The Southern Co. 0.14% 2,438 $224K Add +0.1%

Show all 119 holdings

Options reported separately and not counted above: NVDA calls ($108K).

Portfolio Sells Q4 2024 → Q1 2025

IWM iShares Russell 2000 ETF Reduce -12.3% 2.53% −0.79
SPY SS SPDR S&P 500 ETF Trust-US Reduce -0.3% 5.42% −0.50
IJH iShares Core S&P Midcap ETF Reduce -13.0% 1.15% −0.32
JPM JPMorgan Chase & Co. Reduce -23.2% 0.87% −0.28
VYM Vanguard High DVD Yield ETF Reduce -1.8% 5.88% −0.27
QQQ Invesco QQQ Trust Series 1 Reduce -9.0% 1.04% −0.26
XLE SS Energy Select Sector Reduce -49.8% 0.28% −0.25
GOOG Alphabet Inc. Class C Reduce -4.2% 0.69% −0.22
SLB SLB Ltd. Sold out 0.00% −0.20
ODFL Old Dominion Freight Line Sold out 0.00% −0.14
VTI VG Morningstar TS MKT ETF-US Sold out 0.00% −0.14
VIOO Vanguard S&P Small-Cap 600 E Reduce -3.9% 0.71% −0.13
IWF iShares Russell 1000 Growth Reduce -5.9% 0.40% −0.09
HD Home Depot Inc. Reduce -0.5% 0.71% −0.08
VUG Vanguard Mrngstar GR ETF-Sui Reduce -0.4% 0.28% −0.04
CAT Caterpillar Inc. Reduce -7.0% 0.17% −0.04
WMT Walmart Inc. Reduce -0.6% 0.31% −0.02
DFAX Dimensional World Ex US Core Reduce -4.5% 0.57% −0.02
EGP Eastgroup Properties Inc. Reduce -7.4% 0.55% −0.01
BBCA JPMorgan Betabuilders Canada Reduce -3.0% 0.19% −0.01
BBJP JPMorgan Betabuilders Japan Reduce -1.1% 0.32% −0.01
BBAX JPMorgan Betabuilders Develo Reduce -0.2% 0.14% −0.01
SCHF Schwab Intl Equity ETF Reduce -3.4% 0.37% −0.00
ABBV Abbvie Inc. Reduce -11.8% 0.39% +0.00

Portfolio Buys Q4 2024 → Q1 2025

BRK.A Berkshire Hathaway Inc. Class A New 1.00% +1.00
GLD SPDR Gold Shares Add +2.1% 5.20% +0.75
IJR iShares Core S&P Small-Cap E New 0.30% +0.30
JAAA Janus Henderson Aaa Clo ETF Add +9.3% 5.93% +0.29
BRK.B Berkshire Hathaway Inc. Class B Add +12.1% 0.87% +0.18
GE General Electric New 0.18% +0.18
JBBB Janus Henderson B-BBB Clo Et Add +14.6% 2.03% +0.17
AMT American Tower Corp. New 0.17% +0.17
ANET Arista Networks Inc. New 0.17% +0.17
VRSN Verisign Inc. New 0.16% +0.16
FTNT Fortinet Inc. New 0.15% +0.15
VIXY Proshares Vix Short-Term Fut New 0.15% +0.15
C Citigroup Inc. New 0.15% +0.15
RBLX Roblox Corp. Class A New 0.15% +0.15
GM General Motors Co. New 0.15% +0.15
JNJ Johnson & Johnson Add +17.9% 0.63% +0.14
SNOW Snowflake Inc. New 0.14% +0.14
CNC Centene Corp. New 0.14% +0.14
MMM 3M Co. New 0.14% +0.14
CME Cme Group Inc. New 0.14% +0.14
COP Conocophillips New 0.14% +0.14
ABT Abbott Laboratories New 0.14% +0.14
CRM Salesforce Inc. New 0.14% +0.14
ADBE Adobe Inc. New 0.14% +0.14
BKNG Booking Holdings Inc. New 0.13% +0.13
ABNB Airbnb Inc. Class A New 0.13% +0.13
KMX Carmax Inc. New 0.13% +0.13
PM Philip Morris International New 0.13% +0.13
LLY Eli Lilly & Co. Add +25.5% 0.41% +0.09
V Visa Inc. Class A Add +30.7% 0.25% +0.07
GIFT Giftify Inc. Add +98.5% 0.09% +0.06
F Ford Motor Co. New 0.06% +0.06
UNH Unitedhealth Group Inc. Add +21.4% 0.36% +0.06
ORLY O'reilly Automotive Inc. Add +13.3% 0.24% +0.06
VB Vanguard Most SM-Cap ETF-Usd Add +15.6% 2.26% +0.06
VO Vngrd Mrngstr MD-Cap ETF-Usd Add +12.2% 1.05% +0.06
XOM Exxon Mobil Corp. Add +2.4% 0.66% +0.05
QCOM Qualcomm Inc. Add +23.5% 0.32% +0.05
KO The Coca-Cola Co. Add +6.3% 0.29% +0.04
COST Costco Wholesale Corp. Add +5.2% 0.96% +0.04
CVX Chevron Corp. Add +4.4% 0.24% +0.03
META Meta Platforms Inc. Class A Add +11.5% 0.54% +0.03
PLD Prologis Inc. Add +11.7% 0.22% +0.03
PG The Procter & Gamble Co. Add +18.9% 0.18% +0.02
MA Mastercard Inc. Class A Add +11.8% 0.19% +0.02
IBM Intl Business Machines Corp. Add +1.0% 0.21% +0.02
CSCO Cisco Systems Inc. Add +3.1% 0.52% +0.02
AON Aon PLC Class A Add +0.3% 0.23% +0.02
UPS United Parcel Service Class B Add +26.0% 0.20% +0.01
NFLX Netflix Inc. Add +2.8% 0.32% +0.01

Options Activity Q4 2024 → Q1 2025

TSLA Tesla Inc. call Sold out 300 $121Kbefore exit
NVDA Nvidia Corp. call New 1,000 $108K

Calls and puts are listed by the shares they cover; their value is not part of the stock holdings above.

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 149$159.5MVOO, IVV, KO, SPY, GLD
Q1 2026 229$193.4MVOO, GLD, KO, SPY, IVV
Q4 2025 284$272.6MVOO, VYM, SPY, GLD, AAPL
Q3 2025 267$253.2MVOO, SPY, VYM, GLD, MSFT
Q2 2025 193$201.8MVOO, SPY, VYM, MSFT, KO
Q1 2025 119$159.2MVOO, JAAA, VYM, SPY, GLD
Q4 2024 98$153.2MVOO, VYM, SPY, JAAA, IVV
Q3 2024 102$147.6MVOO, VYM, SPY, IVV, JAAA
Q2 2024 89$130.7MVOO, VYM, SPY, IVV, JAAA
Q1 2024 96$129.7MVOO, VYM, SPY, IVV, JAAA