Innovator U.S. Equity PowerPMAYETF
13F holders, Q4 2025 (December 31)186holders +15
15new positions
11sold out
1famous investor
$39.67avg. 13F price*
At the end of Q4 2025, 186 institutions reported holding Innovator U.S. Equity Power (PMAY) in their 13F filings, up 15 from Q3 2025. 15 opened new positions and 11 sold out. The largest holders were Alliancebernstein L.P. ($136.6M), Penserra Capital Management LLC ($62.1M) and Osaic Holdings, Inc. ($24.2M). One famous investor held it Ken Griffin (0.0% of Citadel Advisors's portfolio).
- Company
- Innovator U.S. Equity Power
- CUSIP
- 45782C318
- Latest filing quarter
- Q2 2026
History
Number of 13F holders
Total Exit/New Position Q3 2025 → Q4 2025
| Institutions | Total Value | |
|---|---|---|
| New Positions | 15 | $8.2M |
| Exits | 11 | $24.3M |
All 13F filers, Q3 2025 → Q4 2025: 881,470 shares bought and 1,723,643 shares sold, net −842,173 shares. Counts holders who added, trimmed, opened or closed a position; split-adjusted.
Ownership 186 holders
| Alliancebernstein L.P. | 0.04% | Reduce -1.5% | 3,451,429 | $136.6M |
| Penserra Capital Management LLC | 0.74% | Reduce -0.3% | 1,567,624 | $62.1M |
| Osaic Holdings, Inc. | 0.04% | Reduce -6.0% | 611,128 | $24.2M |
| Focus Partners Wealth | 0.02% | Add +367.6% | 365,330 | $14.5M |
| Commonwealth Equity Services, LLC | 0.02% | Reduce -13.9% | 315,870 | $12.5M |
| Raymond James Financial Inc. | 0.00% | Reduce -6.7% | 314,201 | $12.4M |
| LPL Financial LLC | 0.00% | Add +12.1% | 288,850 | $11.4M |
| Keystone Wealth Services, LLC | 2.23% | Add +3126.8% | 243,492 | $10.6M |
| Cetera Investment Advisers | 0.01% | Reduce -1.5% | 239,592 | $9.5M |
| Southland Equity Partners LLC | 1.81% | No change | 231,633 | $9.2M |
| Heck Capital Advisors, LLC | 0.54% | Reduce -1.7% | 184,096 | $7.3M |
| Brookstone Capital Management | 0.07% | Reduce -1.6% | 156,663 | $6.2M |
| LYNX Capital Group Ltd. | 2.63% | Add +0.1% | 144,778 | $5.7M |
| Truist Financial Corp. | 0.01% | Add +2.3% | 140,810 | $5.6M |
| Kestra Advisory Services, LLC | 0.02% | Add +7.5% | 129,278 | $5.1M |
| Beacon Pointe Advisors, LLC | 0.04% | Reduce -5.7% | 128,639 | $5.1M |
| McAlister, Sweet & Associates, Inc. | 3.74% | Reduce -0.3% | 124,519 | $4.9M |
| HighTower Advisors, LLC | 0.00% | Reduce -1.3% | 113,512 | $4.5M |
| Atticus Wealth Management, LLC | 1.06% | Reduce -0.6% | 107,937 | $4.3M |
| WPWealth LLP | 0.61% | Reduce -20.4% | 99,092 | $3.9M |
| Keating Financial Advisory Services, Inc. | 0.52% | — | 97,592 | $3.9M |
| ARS Wealth Advisors Group, LLC | 0.33% | Reduce -1.8% | 91,276 | $3.6M |
| MTM Financial Group, LLC | 1.67% | No change | 88,361 | $3.5M |
| Independent Financial Group, LLC | 0.08% | No change | 87,863 | $3.5M |
| Envestnet Asset Management Inc. | 0.00% | Reduce -23.5% | 86,468 | $3.4M |
| Cassady Wealth & Retirement Planning, LLC | 2.15% | — | 83,194 | $3.3M |
| Castle Rock Wealth Management, LLC | 0.71% | Reduce -3.8% | 82,427 | $3.3M |
| IFP Advisors, Inc | 0.07% | Add +11.1% | 78,675 | $3.1M |
| Cambridge Investment Research Advisors, Inc. | 0.01% | Add +1.0% | 78,604 | $3.1M |
| CoreCap Advisors, LLC | 0.11% | Add +0.5% | 78,201 | $3.1M |
| Janney Montgomery Scott LLC | 0.01% | Reduce -7.0% | 77,914 | $3.1M |
| AE Wealth Management LLC | 0.02% | Reduce -5.0% | 74,326 | $2.9M |
| Chris Bulman Inc | 1.22% | Add +2.4% | 69,957 | $2.8M |
| OneDigital Investment Advisors LLC | 0.03% | Reduce -5.3% | 68,061 | $2.7M |
| KFG Wealth Management, LLC | 0.36% | Reduce -52.4% | 68,035 | $2.7M |
| Corrado Advisors, LLC | 1.32% | Reduce -0.9% | 66,681 | $2.6M |
| Wealth Alliance, LLC | 0.25% | No change | 64,521 | $2.6M |
| Mercer Global Advisors Inc. | 0.00% | New | 63,609 | $2.5M |
| Yarger Wealth Strategies, LLC | 1.08% | No change | 63,344 | $2.5M |
| Wood Tarver Financial Group, LLC | 0.69% | Reduce -1.0% | 62,193 | $2.5M |
| MAI Capital Management | 0.01% | Reduce -1.1% | 57,259 | $2.3M |
| Merit Financial Group, LLC | 0.02% | Add +267.3% | 55,939 | $2.2M |
| Captrust Financial Advisors | 0.00% | No change | 55,038 | $2.2M |
| Phoenix Financial Ltd. | 0.02% | Reduce -1.0% | 54,095 | $2.1M |
| EP Wealth Advisors, LLC | 0.01% | — | 50,637 | $2.0M |
| Lineweaver Wealth Advisors, LLC | 0.26% | No change | 48,087 | $1.9M |
| Blair William & Co. | 0.01% | Reduce -0.2% | 47,721 | $1.9M |
| Element Squared LLC | 0.99% | Reduce -1.9% | 45,945 | $1.8M |
| CreativeOne Wealth, LLC | 0.04% | Reduce -6.1% | 42,184 | $1.7M |
| Visionary Wealth Advisors | 0.07% | Reduce -1.8% | 40,348 | $1.6M |
| Wealth Enhancement Advisory Services, LLC | 0.00% | Reduce -76.0% | 39,569 | $1.6M |
| MML Investors Services, LLC | 0.00% | Add +4.5% | 39,467 | $1.6M |
| Weaver Capital Management LLC | 0.32% | Reduce -1.7% | 38,635 | $1.5M |
| DHJJ Financial Advisors, Ltd. | 0.49% | Reduce -1.9% | 37,501 | $1.5M |
| First Commonwealth Financial Corp | 0.24% | Reduce -0.5% | 37,352 | $1.5M |
| Advisory Alpha, LLC | 0.04% | Reduce -0.1% | 37,062 | $1.5M |
| Wealthquest Corp | 0.11% | No change | 35,645 | $1.4M |
| COFG Advisors, LLC | 0.34% | — | 35,262 | $1.4M |
| Valmark Advisers, Inc. | 0.02% | Reduce -9.3% | 34,667 | $1.4M |
| Patriot Financial Group Insurance Agency, LLC | 0.16% | Reduce -8.0% | 33,231 | $1.3M |
| Stratos Wealth Advisors, LLC | 0.06% | Reduce -6.5% | 32,812 | $1.3M |
| BCS Wealth Management | 0.13% | Add +93.7% | 32,708 | $1.3M |
| Pinnacle Wealth Management Group, Inc. | 0.64% | Reduce -68.4% | 32,185 | $1.3M |
| BCGM Wealth Management, LLC | 0.32% | No change | 31,982 | $1.3M |
| Forvis Mazars Wealth Advisors, LLC | 0.02% | Reduce -1.9% | 31,855 | $1.3M |
| Weaver Consulting Group | 0.30% | Reduce -1.0% | 31,173 | $1.2M |
| Clear Point Advisors Inc. | 0.95% | Reduce -7.9% | 31,063 | $1.2M |
| Old Mission Capital LLC | 0.05% | Add +421.9% | 30,276 | $1.2M |
| Global Assets Advisory, LLC | 0.34% | Reduce -1.7% | 30,014 | $1.2M |
| Evermay Wealth Management LLC | 0.13% | No change | 29,965 | $1.2M |
| Gill Capital Partners, LLC | 0.36% | Reduce -8.6% | 29,756 | $1.2M |
| BFI Wealth Solutions, LLC | 1.07% | — | 28,260 | $1.1M |
| GenTrust, LLC | 0.05% | New | 27,762 | $1.1M |
| Quest 10 Wealth Builders, Inc. | 0.97% | Reduce -0.1% | 27,412 | $1.1M |
| Allegiance Financial Group Advisory Services LLC | 0.22% | No change | 26,681 | $1.1M |
| Schulz Wealth, LTD. | 0.66% | Reduce -7.3% | 25,889 | $1.0M |
| Cape Investment Advisory, Inc. | 0.31% | New | 25,236 | $999K |
| Spire Wealth Management | 0.03% | Reduce -1.6% | 24,440 | $968K |
| Lakeridge Wealth Management LLC | 0.43% | No change | 23,992 | $950K |
| Beck Capital Management, LLC | 0.21% | Reduce -4.4% | 22,488 | $890K |
| Benjamin Edwards Inc. | 0.01% | Reduce -5.5% | 22,370 | $886K |
| Lido Advisors, LLC | 0.00% | New | 21,480 | $850K |
| Chicago Partners Investment Group LLC | 0.02% | No change | 21,260 | $845K |
| Diligent Investors, LLC | 0.20% | No change | 21,008 | $832K |
| Fragasso Financial Advisors Inc | 0.05% | Reduce -6.5% | 20,231 | $801K |
| Susquehanna International Group, LLP | 0.00% | Add +73.9% | 19,737 | $781K |
| Bellwether Advisors, LLC | 0.12% | No change | 19,217 | $761K |
| Focus Financial Network, Inc. | 0.03% | Reduce -0.7% | 18,850 | $746K |
| Palumbo Wealth Management LLC | 0.18% | New | 18,354 | $727K |
| Steward Partners Investment Advisory, LLC | 0.00% | No change | 18,203 | $721K |
| Rothschild Wealth LLC | 0.06% | New | 16,677 | $660K |
| Main Street Financial Solutions, LLC | 0.05% | Reduce -1.7% | 16,108 | $638K |
| Jacobi Capital Management LLC | 0.04% | No change | 15,671 | $620K |
| RiverTree Advisors, LLC | 0.39% | No change | 15,545 | $615K |
| Cornerstone Wealth Group, LLC | 0.04% | No change | 15,439 | $611K |
| Mgo One Seven LLC | 0.01% | No change | 15,196 | $602K |
| Secure Asset Management, LLC | 0.09% | No change | 15,180 | $601K |
| Bedel Financial Consulting, Inc. | 0.06% | No change | 14,508 | $574K |
| Catalina Capital Group, LLC | 0.35% | No change | 14,361 | $569K |
| Trek Financial, LLC | 0.03% | Reduce -6.3% | 13,618 | $539K |
| Vantage Point Financial LLC | 0.19% | No change | 13,610 | $539K |
| Concurrent Investment Advisors, LLC | 0.01% | Reduce -0.2% | 13,220 | $523K |
| Milestone Asset Management, LLC | 0.10% | No change | 12,858 | $509K |
| Outlook Wealth Advisors, LLC | 0.11% | Reduce -14.5% | 12,731 | $504K |
| Mariner, LLC | 0.00% | Reduce -49.2% | 12,673 | $502K |
| Signaturefd, LLC | 0.01% | No change | 12,461 | $493K |
| Sequoia Financial Advisors, LLC | 0.00% | No change | 12,250 | $485K |
| Orion Capital Management LLC | 0.16% | No change | 12,099 | $479K |
| TopTier Wealth Management, LLC | 0.32% | — | 12,065 | $478K |
| WorthPointe, LLC | 0.12% | No change | 11,961 | $474K |
| Fortune Financial Group, Inc. | 0.47% | — | 11,081 | $473K |
| Coldstream Capital Management Inc. | 0.01% | No change | 11,582 | $459K |
| FSA Advisors, Inc. | 0.31% | Add +0.1% | 11,429 | $452K |
| Retirement Planning Group, LLC | 0.01% | No change | 11,267 | $446K |
| Ballast Rock Private Wealth LLC | 0.28% | — | 11,233 | $445K |
| McAdam, LLC | 0.02% | No change | 11,026 | $437K |
| Blue Bell Private Wealth Management, LLC | 0.06% | Reduce -1.2% | 11,020 | $436K |
| Nations Financial Group Inc, /Ia/ | 0.02% | Reduce -3.5% | 10,168 | $403K |
| NewEdge Advisors, LLC | 0.00% | Reduce -9.2% | 10,071 | $399K |
| U.S. Capital Wealth Advisors, LLC | 0.01% | Reduce -27.8% | 9,902 | $392K |
| WealthPlan Investment Management, LLC | 0.02% | Reduce -1.2% | 9,709 | $384K |
| Red Crane Wealth Management, LLC | 0.31% | No change | 9,528 | $377K |
| Liberty Atlantic Advisors LLC | 0.36% | — | 9,313 | $369K |
| Advisory Services Network, LLC | 0.01% | No change | 9,175 | $363K |
| Seros Financial, LLC | 0.21% | No change | 9,082 | $360K |
| Allworth Financial LP | 0.00% | No change | 9,009 | $357K |
| Fiduciary Financial Group, LLC | 0.05% | No change | 8,976 | $355K |
| Creative Planning | 0.00% | Add +3.1% | 8,854 | $351K |
| Pacific Park Financial, Inc. | 0.22% | — | 8,826 | $349K |
| AssuredPartners Investment Advisors, LLC | 0.05% | Add +0.3% | 8,824 | $349K |
| Hengehold Capital Management LLC | 0.03% | No change | 8,700 | $344K |
| Harbour Investments, Inc. | 0.01% | Reduce -82.6% | 8,647 | $342K |
| Drive Wealth Management, LLC | 0.07% | No change | 8,643 | $342K |
| Belpointe Asset Management LLC | 0.01% | Add +31.6% | 8,232 | $326K |
| Valtinson Bruner Financial Planning LLC | 0.09% | No change | 8,066 | $319K |
| Retirement Income Solutions, Inc. | 0.05% | No change | 7,838 | $310K |
| Signature Estate & Investment Advisors LLC | 0.01% | Reduce -3.4% | 7,754 | $307K |
| Cresset Asset Management, LLC | 0.00% | No change | 7,685 | $304K |
| Arax Advisory Partners | 0.01% | Reduce -98.4% | 7,500 | $297K |
| Cypress Financial Planning LLC | 0.08% | Reduce -0.3% | 7,216 | $286K |
| Galvin, Gaustad & Stein, LLC | 0.02% | New | 7,035 | $279K |
| HRT Financial LP | 0.00% | Reduce -55.8% | 7,031 | $278K |
| NWF Advisory Services Inc. | 0.03% | No change | 6,700 | $265K |
| Integrity Financial Corp | 0.13% | No change | 6,688 | $265K |
| World Investment Advisors | 0.00% | New | 6,568 | $260K |
| AdvisorNet Financial, Inc | 0.01% | No change | 6,344 | $251K |
| Capital Analysts, LLC | 0.01% | No change | 6,287 | $249K |
| Envestnet Portfolio Solutions, Inc. | 0.00% | Add +19.6% | 6,274 | $248K |
| KMG Fiduciary Partners, LLC | 0.02% | No change | 6,109 | $242K |
| WMS Group LLC | 0.30% | — | 6,000 | $238K |
| CRA Financial Services, LLC | 0.03% | No change | 5,825 | $231K |
| Axxcess Wealth Management, LLC | 0.00% | No change | 5,665 | $224K |
| Wedbush Securities Inc. | 0.01% | No change | 5,640 | $223K |
| Grant Street Asset Management, Inc. | 0.04% | No change | 5,600 | $222K |
| Citadel Advisors | 0.00% | New | 5,531 | $219K |
| Grantvest Financial Group LLC | 0.13% | No change | 5,255 | $208K |
| Straight Path Wealth Management | 0.06% | No change | 5,217 | $207K |
| VestGen Advisors, LLC | 0.01% | No change | 5,211 | $206K |
| Creative Financial Designs Inc. | 0.01% | No change | 5,180 | $205K |
| Foundry Financial Group, Inc. | 0.10% | New | 5,125 | $203K |
| GTS Securities LLC | 0.01% | New | 5,088 | $201K |
| JPMorgan Chase & Co. | 0.00% | Reduce -50.2% | 4,790 | $190K |
| Private Trust Co. NA | 0.01% | No change | 3,438 | $136K |
| Bernard Wealth Management Corp. | 0.05% | No change | 3,314 | $131K |
| Optima Capital LLC | 0.05% | New | 2,701 | $107K |
| Financial Network Wealth Advisors LLC | 0.10% | No change | 2,371 | $94K |
| Barclays PLC | 0.00% | Reduce -47.3% | 2,004 | $79K |
| Comerica Bank | 0.00% | No change | 2,000 | $79K |
| Morgan Stanley | 0.00% | Add +298.3% | 1,852 | $73K |
| Wagner Wealth Management, LLC | 0.02% | No change | 1,800 | $71K |
| City Holding Co. | 0.01% | Add +12.3% | 1,637 | $65K |
| JDM Financial Group LLC | 0.02% | Reduce -78.5% | 1,500 | $59K |
| BigSur Wealth Management LLC | 0.01% | No change | 1,500 | $59K |
| Jessup Wealth Management, Inc | 0.02% | New | 1,414 | $56K |
| Capital Investment Advisory Services, LLC | 0.00% | No change | 1,000 | $40K |
| SageView Advisory Group, LLC | 0.00% | New | 1,000 | $40K |
| Red Reef Advisors LLC | 0.02% | — | 616 | $24K |
| Pinnacle Wealth Planning Services, Inc. | 0.00% | New | 427 | $17K |
| Noble Wealth Management PBC | 0.01% | Reduce -23.8% | 400 | $16K |
| Anfield Capital Management, LLC | 0.00% | No change | 350 | $14K |
| McGuire Capital Advisors Inc. | 0.01% | — | 350 | $14K |
| UBS Group AG | 0.00% | Add +1077.8% | 212 | $8K |
| Rothschild Investment LLC | 0.00% | No change | 200 | $8K |
| Hazlett, Burt & Watson, Inc. | 0.00% | Reduce -72.0% | 140 | $6K |
| Farther Finance Advisors, LLC | 0.00% | No change | 70 | $3K |
| Assetmark, Inc. | 0.00% | No change | 59 | $2K |
"% of holder's portfolio" is PMAY's weight in each manager's 13F, not the share of Innovator U.S. Equity Power the manager owns.