Diversify Advisory Services, LLC
In its 13F for Q3 2025 (holdings as of September 30, 2025, filed November 13, 2025), Diversify Advisory Services, LLC reported 867 stock positions worth $3.0 billion. Its top holding was Nvidia (NVDA) at 7.5% of the portfolio, followed by SS SPDR S&P 500 ETF Trust-US (SPY, 6.0%) and Invesco QQQ Trust Series 1 (QQQ, 3.5%). Compared with Q2 2025, it opened 97 new positions, sold out of 53, added to 399 and reduced 341. The biggest buy was Fundstr Gran SH US LRG Cap (GRNY, shares +134%) and the biggest sale Microsoft (MSFT, shares −9%).
- Most Recent 13F
- Q2 2026
- Location
- SANDY, UT
- CIK
- 0002021232
- Portfolio Value
- $3.0B (Q3 2025)
- SEC Filing
- 0002021232-25-000006 ↗ filed Nov 13, 2025
Holdings Value
Holdings 867 stocks · $3.0B
| NVDA Nvidia Corp. | 7.45% | 1,072,300 | $221.8M | Reduce -1.9% |
| SPY SS SPDR S&P 500 ETF Trust-US | 5.96% | 259,598 | $177.4M | Add +3.5% |
| QQQ Invesco QQQ Trust Series 1 | 3.48% | 163,707 | $103.5M | Reduce -9.3% |
| BKLN Invesco Senior Loan ETF | 3.00% | 4,278,927 | $89.4M | Add +4.9% |
| AAPL Apple Inc. | 2.99% | 331,041 | $89.1M | Add +11.8% |
| GLD SPDR Gold Shares | 2.44% | 196,783 | $72.6M | Reduce -20.0% |
| AMZN Amazon.com Inc. | 2.29% | 268,144 | $68.1M | Add +0.5% |
| MSFT Microsoft Corp. | 2.10% | 121,054 | $62.6M | Reduce -8.6% |
| GOOGL Alphabet Inc. Class A | 1.85% | 194,059 | $55.1M | Reduce -16.8% |
| META Meta Platforms Inc. Class A | 1.82% | 84,821 | $54.1M | Add +53.0% |
| AVGO Broadcom Inc. | 1.61% | 132,384 | $48.0M | Reduce -0.5% |
| VOO Vanguard S&P 500 ETF | 1.55% | 73,322 | $46.1M | Add +2.2% |
| GLDM SPDR Gold Minishares Trust | 1.29% | 484,161 | $38.4M | Add +3.1% |
| AMD Advanced Micro Devices | 1.25% | 143,549 | $37.3M | Reduce -32.6% |
| TSM Taiwan Semiconductor-SP ADR | 1.22% | 119,083 | $36.3M | Reduce -10.4% |
| PLTR Palantir Technologies Inc. Class A | 1.10% | 158,074 | $32.7M | Add +4.2% |
| GOOG Alphabet Inc. Class C | 1.08% | 113,470 | $32.2M | Reduce -1.1% |
| SPYG SS SPDR P S&P 500 Growth ETF | 1.03% | 281,014 | $30.5M | Add +6.2% |
| GRNY Fundstr Gran SH US LRG Cap | 0.99% | 1,133,088 | $29.5M | Add +134.1% |
| IVV iShares Core S&P 500 ETF | 0.97% | 41,870 | $28.8M | Add +23.0% |
| SOFI Sofi Technologies Inc. | 0.88% | 856,158 | $26.2M | Reduce -9.0% |
| SPYV SS SPDR P S&P 500 Value ETF | 0.85% | 452,010 | $25.3M | Add +17.1% |
| OPBK Op Bancorp | 0.83% | 1,840,941 | $24.6M | Add +145.4% |
| SNOW Snowflake Inc. | 0.83% | 88,706 | $24.6M | Reduce -7.2% |
| COST Costco Wholesale Corp. | 0.81% | 26,108 | $24.2M | Reduce -4.7% |
| PANW Palo Alto Networks Inc. | 0.74% | 100,539 | $22.0M | Reduce -1.9% |
| FBTC Fidelity Wise Origin Bitcoin | 0.73% | 233,452 | $21.7M | Add +9.2% |
| XLY SS Consumer Disc Select Sect | 0.68% | 83,736 | $20.3M | Add +51.2% |
| UNH Unitedhealth Group Inc. | 0.66% | 58,841 | $19.6M | Add +18.7% |
| ITA iShares U.S. Aerospace & Def | 0.60% | 83,261 | $17.9M | Add +3.5% |
| IWM iShares Russell 2000 ETF | 0.60% | 72,794 | $17.9M | Add +1.6% |
| SPDW Ste STR SPDR PT DW Eu ETF | 0.54% | 371,337 | $16.2M | Add +14.4% |
| VMBS Vanguard Mortgage-Backed Sec | 0.53% | 337,981 | $15.9M | Add +42.2% |
| AFRM Affirm Holdings Inc. | 0.53% | 219,833 | $15.8M | Reduce -14.0% |
| MRVL Marvell Technology Inc. | 0.53% | 173,962 | $15.7M | Add +4.7% |
| SMCI Super Micro Computer Inc. | 0.52% | 302,088 | $15.3M | Reduce -0.5% |
| TSLA Tesla Inc. | 0.50% | 31,936 | $15.0M | Add +9.1% |
| SPYM Ste STR SPDR PT S&P 500 ETF | 0.49% | 183,275 | $14.7M | Add +1252.9% |
| XHB SS SPDR S&P Homebldrs ETF | 0.49% | 142,257 | $14.7M | Add +3.3% |
| USIG iShares Broad Usd Investment | 0.42% | 238,739 | $12.4M | Reduce -15.3% |
| ARM Arm Holdings PLC-ADR | 0.39% | 69,509 | $11.7M | Reduce -2.2% |
| TLN Talen Energy Corp. | 0.39% | 27,859 | $11.5M | Reduce -10.4% |
| VTI VG Morningstar TS MKT ETF-US | 0.39% | 34,293 | $11.5M | Add +32.9% |
| VWO Vanguard Ftse Emerging Marke | 0.37% | 200,309 | $11.0M | Add +1.0% |
| V Visa Inc. Class A | 0.37% | 32,686 | $11.0M | Reduce -9.9% |
| APP AppLovin Corp. Class A | 0.37% | 17,410 | $11.0M | Reduce -1.7% |
| QLTA iShares Aaa - A Rated Corpor | 0.37% | 227,574 | $11.0M | New |
| JNJ Johnson & Johnson | 0.37% | 58,728 | $10.9M | Reduce -5.0% |
| JPM JPMorgan Chase & Co. | 0.35% | 33,500 | $10.4M | Reduce -17.4% |
| MU Micron Technology Inc. | 0.33% | 41,690 | $9.8M | Add +406.6% |
| GOVT iShares US Treasury Bond ETF | 0.31% | 403,300 | $9.3M | Add +16.8% |
| VEA Vanguard Ftse Developed ETF | 0.30% | 147,566 | $9.0M | Reduce -1.4% |
| USMV iShares MSCI USA Min Vol Fac | 0.30% | 96,276 | $8.9M | Add +4.1% |
| SPHY SS SPDR P High Yield ETF | 0.30% | 376,156 | $8.9M | Add +33.7% |
| TEM Tempus AI Inc. Class A | 0.29% | 98,106 | $8.7M | Add +6.9% |
| IEI iShares 3-7 Year Treasury Bo | 0.29% | 72,742 | $8.7M | Reduce -0.8% |
| IAU iShares Gold Trust | 0.28% | 109,887 | $8.3M | Add +6.4% |
| CSCO Cisco Systems Inc. | 0.26% | 104,821 | $7.8M | Reduce -3.2% |
| XLE SS Energy Select Sector | 0.26% | 88,431 | $7.8M | Reduce -5.2% |
| PULS Pgim Ultra Short Bond ETF | 0.26% | 152,998 | $7.6M | Add +19.6% |
| BX Blackstone Inc. | 0.25% | 52,498 | $7.6M | Reduce -7.5% |
| IVW iShares S&P 500 Growth ETF | 0.25% | 60,450 | $7.6M | Add +85.1% |
| IUSB Ishr CR Unvrse Usd BD ETF-Ui | 0.25% | 159,983 | $7.5M | Add +11.3% |
| QUAL iShares MSCI USA Quality Fac | 0.24% | 36,980 | $7.2M | Add +64.1% |
| CRWD CrowdStrike Holdings Inc. Class A | 0.24% | 12,845 | $7.1M | Add +0.9% |
| IEFA iShares Core MSCI Eafe ETF | 0.24% | 79,791 | $7.0M | Add +23.8% |
| MA Mastercard Inc. Class A | 0.23% | 12,765 | $6.9M | Add +5.8% |
| BKMC BNY Mellon US M/C Core ETF | 0.23% | 64,398 | $6.9M | Add +3.4% |
| ASML ASML Holding NV-NY Reg SHS | 0.23% | 6,475 | $6.9M | Reduce -4.4% |
| VGLT Vanguard Long-Term Treasury | 0.23% | 120,019 | $6.8M | Reduce -29.7% |
| LLY Eli Lilly & Co. | 0.23% | 7,583 | $6.8M | Add +1.7% |
| IEF iShares 7-10 Year Treasury B | 0.23% | 69,774 | $6.7M | Add +3.0% |
| IEMG iShares Core MSCI Emerging | 0.23% | 97,559 | $6.7M | Add +41.6% |
| KD Kyndryl Holdings Inc. | 0.22% | 230,402 | $6.6M | Add +37.3% |
| TLT iShares 20+ Year Treasury BD | 0.22% | 73,660 | $6.6M | Add +33.6% |
| ABBV Abbvie Inc. | 0.22% | 30,826 | $6.5M | Add +0.2% |
| CRWV Coreweave Inc. Class A | 0.22% | 51,173 | $6.5M | Add +668.3% |
| BINC iShares Flex I A ETF-Usd Inc. | 0.22% | 121,456 | $6.4M | Add +25.8% |
| CVX Chevron Corp. | 0.21% | 41,472 | $6.4M | Reduce -6.1% |
| XLK SS Technology Select Sector | 0.21% | 21,120 | $6.4M | Add +0.6% |
| KO The Coca-Cola Co. | 0.21% | 93,251 | $6.3M | Reduce -11.8% |
| LRCX Lam Research Corp. | 0.21% | 38,840 | $6.3M | Add +6.0% |
| ISRG Intuitive Surgical Inc. | 0.21% | 11,453 | $6.2M | Add +6.6% |
| XOM Exxon Mobil Corp. | 0.20% | 52,449 | $6.0M | Reduce -5.8% |
| PM Philip Morris International | 0.20% | 41,089 | $5.9M | Add +10.3% |
| IGRO iShares Intl Div Growth ETF | 0.20% | 73,610 | $5.9M | New |
| DYNF Ishrs US E F R A ETF-Usd Inc. | 0.19% | 94,073 | $5.7M | Add +116.0% |
| IJH iShares Core S&P Midcap ETF | 0.19% | 87,953 | $5.7M | Reduce -2.7% |
| EFV iShares MSCI Eafe Value ETF | 0.19% | 82,642 | $5.7M | Add +92.0% |
| ORCL Oracle Corp. | 0.19% | 21,897 | $5.6M | Reduce -23.4% |
| HD Home Depot Inc. | 0.18% | 14,210 | $5.4M | Reduce -1.7% |
| JAAA Janus Henderson Aaa Clo ETF | 0.18% | 105,546 | $5.3M | Reduce -10.6% |
| VZ Verizon Communications Inc. | 0.18% | 134,683 | $5.3M | Add +8.3% |
| BAC Bank of America Corp. filed as BANK AMERICA CORP | 0.18% | 99,122 | $5.3M | Add +2.2% |
| CLS Celestica Inc. | 0.18% | 15,094 | $5.3M | Add +0.4% |
| PVAL Putnam Focused LRG Cap Value | 0.18% | 121,060 | $5.2M | New |
| IDEV iShares Core MSCI Dev MKTS | 0.17% | 64,387 | $5.2M | Reduce -35.4% |
| SPIB SS SPDR P Int C Corp. ETF | 0.17% | 147,790 | $5.0M | Add +0.4% |
| SMH Vaneck Semiconductor ETF | 0.17% | 13,558 | $5.0M | Reduce -60.5% |
| UNP Union Pacific Corp. | 0.17% | 22,615 | $4.9M | Reduce -7.0% |
Options reported separately and not counted above: AVGO puts ($237K), ARCT calls ($13K), IWM calls ($2K).
Other holdings (2): bonds, preferreds, convertibles and warrants · $2.5M (not counted above)
| Security | Class | Shares / Principal | Value | Change |
|---|---|---|---|---|
| BANK OF AMERICA CORP (BAC 7.25 PERP L) | 7.25%CNV PFD L | 1,132 | $1.4M | Add +7.0% |
| BOEING CO/THE (BA 6 10/15/27) | DEP CONV PFD A | 16,821 | $1.1M | Add +7.4% |
Total filed on the 13F, all lines: $3.0B.
Portfolio Sells Q2 2025 → Q3 2025
| MSFT Microsoft Corp. | Reduce -8.6% | 2.10% | −0.58 |
| QQQ Invesco QQQ Trust Series 1 | Reduce -9.3% | 3.48% | −0.53 |
| GLD SPDR Gold Shares | Reduce -20.0% | 2.44% | −0.47 |
| SMH Vaneck Semiconductor ETF | Reduce -60.5% | 0.17% | −0.23 |
| COST Costco Wholesale Corp. | Reduce -4.7% | 0.81% | −0.23 |
| AFRM Affirm Holdings Inc. | Reduce -14.0% | 0.53% | −0.22 |
| NVDA Nvidia Corp. | Reduce -1.9% | 7.45% | −0.21 |
| MBB iShares MBS ETF | Reduce -47.7% | 0.15% | −0.18 |
| AMD Advanced Micro Devices | Reduce -32.6% | 1.25% | −0.17 |
| USIG iShares Broad Usd Investment | Reduce -15.3% | 0.42% | −0.14 |
| VGLT Vanguard Long-Term Treasury | Reduce -29.7% | 0.23% | −0.13 |
| BX Blackstone Inc. | Reduce -7.5% | 0.25% | −0.12 |
| IDEV iShares Core MSCI Dev MKTS | Reduce -35.4% | 0.17% | −0.12 |
| ARCT Arcturus Therapeutics Holdin | Reduce -93.3% | 0.00% | −0.12 |
| JPM JPMorgan Chase & Co. | Reduce -17.4% | 0.35% | −0.11 |
| IGSB iShares 1-5Y Inv Grade Corp. | Reduce -53.0% | 0.07% | −0.10 |
| SCHZ Schwab US Aggregate Bond ETF | Reduce -80.9% | 0.02% | −0.10 |
| V Visa Inc. Class A | Reduce -9.9% | 0.37% | −0.10 |
| SJNK SS SPDR BB St Hi Yield ETF | Reduce -34.5% | 0.12% | −0.09 |
| ORCL Oracle Corp. | Reduce -23.4% | 0.19% | −0.09 |
| ZETA Zeta Global Holdings Corp. Class A | Sold out | 0.00% | −0.08 |
| FSK FS KKR Capital Corp. | Reduce -47.7% | 0.05% | −0.08 |
| KO The Coca-Cola Co. | Reduce -11.8% | 0.21% | −0.07 |
| GS Goldman Sachs Group Inc. | Reduce -25.2% | 0.16% | −0.07 |
| SCHO Schwab Short-Term US Treas | Reduce -60.0% | 0.04% | −0.07 |
| BSCP Invesco Bulletshares 2025 CB | Reduce -34.5% | 0.09% | −0.07 |
| TLN Talen Energy Corp. | Reduce -10.4% | 0.39% | −0.07 |
| TTD Trade Desk Inc./the Class A | Reduce -83.0% | 0.01% | −0.06 |
| RBRK Rubrik Inc. Class A | Sold out | 0.00% | −0.06 |
| SGOV iShares 0-3 Month Treasury B | Reduce -40.4% | 0.06% | −0.06 |
| NFLX Netflix Inc. | Reduce -6.5% | 0.14% | −0.05 |
| PG The Procter & Gamble Co. | Reduce -26.6% | 0.08% | −0.05 |
| JAAA Janus Henderson Aaa Clo ETF | Reduce -10.6% | 0.18% | −0.05 |
| WM Waste Management Inc. | Reduce -8.7% | 0.10% | −0.05 |
| NDAQ Nasdaq Inc. | Reduce -29.4% | 0.06% | −0.05 |
| CVX Chevron Corp. | Reduce -6.1% | 0.21% | −0.05 |
| HIMS Hims & Hers Health Inc. | Reduce -62.0% | 0.02% | −0.05 |
| PROSHARES TR | Sold out | 0.00% | −0.05 |
| RELX Relx PLC - Spon ADR | Reduce -44.8% | 0.04% | −0.05 |
| TJX TJX Companies Inc. | Reduce -26.7% | 0.09% | −0.04 |
| MRK Merck & Co. Inc. | Reduce -38.4% | 0.06% | −0.04 |
| ABT Abbott Laboratories | Reduce -14.4% | 0.10% | −0.04 |
| IEI iShares 3-7 Year Treasury Bo | Reduce -0.8% | 0.29% | −0.04 |
| SNPS Synopsys Inc. | Reduce -36.2% | 0.03% | −0.04 |
| JNJ Johnson & Johnson | Reduce -5.0% | 0.37% | −0.04 |
| XLE SS Energy Select Sector | Reduce -5.2% | 0.26% | −0.04 |
| HD Home Depot Inc. | Reduce -1.7% | 0.18% | −0.04 |
| SAP Sap SE-Sponsored ADR | Reduce -23.4% | 0.07% | −0.04 |
| UNP Union Pacific Corp. | Reduce -7.0% | 0.17% | −0.04 |
| IBDQ iShares Ibonds Dec 2025 Term | Reduce -28.7% | 0.06% | −0.04 |
Portfolio Buys Q2 2025 → Q3 2025
| GRNY Fundstr Gran SH US LRG Cap | Add +134.1% | 0.99% | +0.55 |
| SPYM Ste STR SPDR PT S&P 500 ETF | Add +1252.9% | 0.49% | +0.46 |
| OPBK Op Bancorp | Add +145.4% | 0.83% | +0.43 |
| AAPL Apple Inc. | Add +11.8% | 2.99% | +0.39 |
| QLTA iShares Aaa - A Rated Corpor | New | 0.37% | +0.37 |
| MU Micron Technology Inc. | Add +406.6% | 0.33% | +0.29 |
| XLY SS Consumer Disc Select Sect | Add +51.2% | 0.68% | +0.20 |
| IGRO iShares Intl Div Growth ETF | New | 0.20% | +0.20 |
| CRWV Coreweave Inc. Class A | Add +668.3% | 0.22% | +0.18 |
| PVAL Putnam Focused LRG Cap Value | New | 0.18% | +0.18 |
| UNH Unitedhealth Group Inc. | Add +18.7% | 0.66% | +0.16 |
| IGEB iShares Investment Grade SYS | Add +2056.4% | 0.16% | +0.16 |
| ICVT iShares Convertible Bond ETF | New | 0.14% | +0.14 |
| DGRO iShares Core Dividend Growth | New | 0.14% | +0.14 |
| META Meta Platforms Inc. Class A | Add +53.0% | 1.82% | +0.14 |
| HYGW iShares HY Corp. BD Buywr ETF | New | 0.14% | +0.14 |
| IVV iShares Core S&P 500 ETF | Add +23.0% | 0.97% | +0.12 |
| SCHR Schwab Intermediate-Term US | New | 0.12% | +0.12 |
| BALI Is US LRG CP Pre Inc. Act-Usd | New | 0.12% | +0.12 |
| TSLA Tesla Inc. | Add +9.1% | 0.50% | +0.12 |
| VMBS Vanguard Mortgage-Backed Sec | Add +42.2% | 0.53% | +0.11 |
| BIDD iShares International Divide | Add +489.2% | 0.14% | +0.11 |
| IVW iShares S&P 500 Growth ETF | Add +85.1% | 0.25% | +0.11 |
| HFXI Nylim Ftse Intr Eq CN ETF-Ui | New | 0.10% | +0.10 |
| DGS Wisdomtree Em Small Cap | New | 0.10% | +0.10 |
| GLDM SPDR Gold Minishares Trust | Add +3.1% | 1.29% | +0.10 |
| DYNF Ishrs US E F R A ETF-Usd Inc. | Add +116.0% | 0.19% | +0.10 |
| CLOA iShares Aaa Clo Act ETF-Usdi | Add +578.9% | 0.12% | +0.10 |
| YLD Principal Act Hi YLD ETF | New | 0.08% | +0.08 |
| QUAL iShares MSCI USA Quality Fac | Add +64.1% | 0.24% | +0.08 |
| FTNT Fortinet Inc. | Add +257.0% | 0.11% | +0.08 |
| EFV iShares MSCI Eafe Value ETF | Add +92.0% | 0.19% | +0.08 |
| VTI VG Morningstar TS MKT ETF-US | Add +32.9% | 0.39% | +0.07 |
| IVE iShares S&P 500 Value ETF | Add +116.0% | 0.15% | +0.07 |
| DUOL Duolingo | Add +665.5% | 0.09% | +0.07 |
| HDV iShares Core High Dividend E | Add +509.3% | 0.08% | +0.07 |
| MGV Vngrd Mrgstr MG CP VL ETF-Ui | Add +102.1% | 0.15% | +0.07 |
| LRCX Lam Research Corp. | Add +6.0% | 0.21% | +0.06 |
| IEMG iShares Core MSCI Emerging | Add +41.6% | 0.23% | +0.06 |
| TEM Tempus AI Inc. Class A | Add +6.9% | 0.29% | +0.06 |
| JPIB JPMorgan Intl BND ETF | New | 0.06% | +0.06 |
| MUB iShares National Muni Bond E | Add +188.1% | 0.10% | +0.06 |
| EMHY iShares J.P. Morgan Em High | New | 0.06% | +0.06 |
| OEF iShares S&P 100 ETF | Add +126.2% | 0.10% | +0.06 |
| NVTS Navitas Semiconductor Corp. | New | 0.05% | +0.05 |
| SPYV SS SPDR P S&P 500 Value ETF | Add +17.1% | 0.85% | +0.05 |
| P Everpure Inc. Class A | New | 0.05% | +0.05 |
| CLS Celestica Inc. | Add +0.4% | 0.18% | +0.05 |
| MP MP Materials Corp. | New | 0.05% | +0.05 |
| SHYM iShares Short Duration High | New | 0.05% | +0.05 |
Options Activity Q2 2025 → Q3 2025
| AVGO Broadcom Inc. | put | New | 6,000 | $237K |
| ARCT Arcturus Therapeutics Holdin | call | New | 115,500 | $13K |
| IWM iShares Russell 2000 ETF | call | New | 17,300 | $2K |
Calls and puts are listed by the shares they cover; their value is not part of the stock holdings above.
Notes & Other Activity Q2 2025 → Q3 2025
| BANK OF AMERICA CORP (BAC 7.25 PERP L) | 7.25%CNV PFD L | Add +7.0% | 1,132 | $1.4M |
| BOEING CO/THE (BA 6 10/15/27) | DEP CONV PFD A | Add +7.4% | 16,821 | $1.1M |
Bonds, preferreds, convertibles and warrants; not part of the stock holdings or percentages above.
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 1,241 | $6.0B | NVDA, SPY, SPYG, SPYV, AAPL |
| Q1 2026 | 208 | $652.2M | NVDA, AAPL, META, AVGO, AMD |
| Q4 2025 | 908 | $3.2B | SPY, NVDA, QQQ, BKLN, AAPL |
| Q3 2025 | 867 | $3.0B | NVDA, SPY, QQQ, BKLN, AAPL |
| Q2 2025 | 823 | $2.6B | NVDA, SPY, QQQ, BKLN, GLD |
| Q1 2025 | 630 | $1.6B | SPY, NVDA, GLD, BKLN, QQQ |
| Q4 2024 | 610 | $1.8B | SPY, NVDA, QQQ, BKLN, AAPL |
| Q3 2024 | 629 | $1.9B | NVDA, SPY, QQQ, AAPL, BKLN |
| Q2 2024 | 624 | $1.8B | NVDA, QQQ, SPY, AAPL, BKLN |
| Q1 2024 | 627 | $1.7B | SPY, NVDA, BKLN, QQQ, AAPL |