Proffitt & Goodson Inc.

In its 13F for Q2 2024 (holdings as of June 30, 2024, filed July 23, 2024), Proffitt & Goodson Inc. reported 278 stock positions worth $566.7 million. Its top holding was SS SPDR S&P 500 ETF Trust-US (SPY) at 10.3% of the portfolio, followed by Vanguard Ftse Developed ETF (VEA, 9.3%) and Vanguard S&P 500 ETF (VOO, 8.6%). Compared with Q1 2024, it opened 51 new positions, sold out of 2, added to 60 and reduced 67. The biggest buy was Vanguard S&P 500 ETF (VOO, shares +1%) and the biggest sale Ste STR SPDR PT DW Eu ETF (SPDW, shares −6%).

Most Recent 13F
Q2 2026
Location
KNOXVILLE, TN
CIK
0001123812
Portfolio Value
$566.7M (Q2 2024)
SEC Filing
0001123812-24-000006 ↗ filed Jul 23, 2024

Holdings Value

0$200.0M$400.0M$600.0M$800.0M Q1 2024: $563.1M Q1 2024 Q2 2024: $566.7M $566.7M Q2 2024 Q3 2024: $610.0M Q3 2024 Q4 2024: $602.8M Q4 2024 Q1 2025: $607.6M Q1 2025 Q2 2025: $656.1M Q2 2025 Q3 2025: $697.2M Q3 2025 Q4 2025: $715.5M Q4 2025 Q1 2026: $646.9M Q1 2026 Q2 2026: $726.2M Q2 2026

Holdings 278 stocks · $566.7M

SPY SS SPDR S&P 500 ETF Trust-US 10.33% 107,553 $58.5M Reduce -3.4%
VEA Vanguard Ftse Developed ETF 9.31% 1,068,071 $52.8M Add +1.7%
VOO Vanguard S&P 500 ETF 8.60% 97,450 $48.7M Add +1.4%
VTI VG Morningstar TS MKT ETF-US 8.09% 171,446 $45.9M Reduce -2.2%
VGIT Vanguard Intermediate-Term T 7.00% 680,825 $39.6M Reduce -1.8%
VCSH Vanguard S/T Corp. Bond ETF 6.25% 458,656 $35.4M Reduce -0.0%
IGIB iShares 5-10Y Inv Grade Corp. 4.32% 477,825 $24.5M Reduce -0.6%
VWO Vanguard Ftse Emerging Marke 4.21% 544,644 $23.8M Add +0.9%
SPDW Ste STR SPDR PT DW Eu ETF 3.26% 527,465 $18.5M Reduce -5.6%
IJR iShares Core S&P Small-Cap E 3.00% 159,162 $17.0M Add +4.6%
VMBS Vanguard Mortgage-Backed Sec 2.50% 311,707 $14.2M Add +1.4%
SCHP Schwab U.S. Tips ETF 2.08% 226,345 $11.8M Reduce -1.0%
IWR iShares Russell Mid-Cap ETF 1.78% 124,575 $10.1M Reduce -1.7%
VV Vngrd Mrgstr LRG-Cap ETF-Usd 1.70% 38,601 $9.6M Reduce -3.6%
IGSB iShares 1-5Y Inv Grade Corp. 1.57% 173,111 $8.9M Reduce -0.7%
IWM iShares Russell 2000 ETF 1.50% 41,814 $8.5M Reduce -0.9%
IJH iShares Core S&P Midcap ETF 1.49% 144,199 $8.4M Add +3.9%
XLRE SS Real Estate Select Sector 1.43% 211,215 $8.1M Reduce -0.2%
SPIB SS SPDR P Int C Corp. ETF 1.12% 194,332 $6.3M Reduce -1.3%
BND Vanguard Total Bond Market 0.90% 70,648 $5.1M Add +2.6%
VB Vanguard Most SM-Cap ETF-Usd 0.87% 22,530 $4.9M Reduce -0.5%
MSFT Microsoft Corp. 0.86% 10,901 $4.9M Add +2.6%
AAPL Apple Inc. 0.68% 18,319 $3.9M Add +3.2%
SPEM State Street SP PTF Em ETF 0.68% 101,601 $3.8M Reduce -4.6%
MBB iShares MBS ETF 0.56% 34,854 $3.2M Reduce -5.2%
AMZN Amazon.com Inc. 0.55% 16,169 $3.1M Add +1.5%
NVDA Nvidia Corp. 0.49% 22,272 $2.8M Reduce -0.7%
BSV Vanguard Short-Term Bond ETF 0.47% 34,915 $2.7M Reduce -2.4%
GOOGL Alphabet Inc. Class A 0.47% 14,700 $2.7M Reduce -1.6%
VO Vngrd Mrngstr MD-Cap ETF-Usd 0.46% 10,884 $2.6M No change
IEI iShares 3-7 Year Treasury Bo 0.45% 22,154 $2.6M Add +45.0%
XLV SS Health Care Select Sector 0.43% 16,826 $2.5M Add +3.0%
XLY SS Consumer Disc Select Sect 0.36% 11,169 $2.0M Add +9.3%
VXUS Vanguard Total Intl Stock 0.36% 33,638 $2.0M Reduce -3.0%
GVI iShares Intermediate Governm 0.34% 18,446 $1.9M No change
XLI SS Industrial Select Sector 0.33% 15,300 $1.9M Reduce -1.1%
KRE SS SPDR S&P Regional Bank 0.32% 37,030 $1.8M Reduce -0.6%
JPM JPMorgan Chase & Co. 0.29% 8,059 $1.6M Reduce -0.8%
META Meta Platforms Inc. Class A 0.27% 3,027 $1.5M Reduce -6.9%
MINT PIMCO Enhanced Short Maturit 0.25% 14,277 $1.4M Reduce -15.3%
BRK.B Berkshire Hathaway Inc. Class B 0.25% 3,516 $1.4M Reduce -0.2%
QCOM Qualcomm Inc. 0.25% 7,172 $1.4M Add +1.5%
XLU St Sr Utl SL SE SPDR ETF-Usd 0.25% 20,843 $1.4M Reduce -3.0%
VGT Vanguard Info Tech ETF 0.24% 2,384 $1.4M Reduce -1.7%
SUSC iShares ESG Aware Usd Corpor 0.24% 58,896 $1.3M Add +4.6%
MGC Vngrd Mrngstr MG Cap ETF-Usd 0.23% 6,639 $1.3M No change
ADBE Adobe Inc. 0.23% 2,357 $1.3M Reduce -14.4%
BAC Bank of America Corp. filed as BANK AMERICA CORP 0.23% 32,372 $1.3M Add +0.0%
ESGV Vanguard ESG US Stock ETF 0.22% 13,075 $1.3M Add +0.2%
ORCL Oracle Corp. 0.21% 8,436 $1.2M Add +0.1%
EMR Emerson Electric Co. 0.21% 10,785 $1.2M Add +0.2%
WMT Walmart Inc. 0.20% 17,124 $1.2M Reduce -2.3%
PG The Procter & Gamble Co. 0.20% 6,928 $1.1M Reduce -0.8%
JNJ Johnson & Johnson 0.20% 7,745 $1.1M Reduce -0.8%
ICE Intercontinental Exchange Inc. 0.20% 8,100 $1.1M Add +0.8%
NYF iShares New York Muni Bond E 0.19% 20,585 $1.1M Reduce -29.4%
XOM Exxon Mobil Corp. 0.18% 8,973 $1.0M Add +1.6%
INTU Intuit Inc. 0.17% 1,501 $986K Add +1.4%
IXUS iShares Core Intl Stock ETF 0.17% 14,588 $986K No change
IBB iShares Biotechnology ETF 0.17% 7,086 $973K Add +0.6%
AVGO Broadcom Inc. 0.17% 602 $967K Add +30000.0%
TJX TJX Companies Inc. filed as TJX COS INC NEW 0.17% 8,687 $956K Reduce -7.3%
NLY Annaly Capital Management Inc. 0.17% 50,131 $955K Reduce -0.3%
SCHW Schwab (charles) Corp. 0.16% 12,509 $922K Reduce -1.5%
DIS The Walt Disney Co. filed as DISNEY WALT CO 0.16% 9,230 $916K Add +13.0%
VGSH Vanguard Short-Term Treasury 0.16% 15,343 $890K Reduce -0.3%
PEP Pepsico Inc. 0.15% 5,315 $877K Add +0.3%
XLC SS Comm Select Sector SPDR 0.15% 10,230 $876K Reduce -2.4%
XLE SS Energy Select Sector 0.15% 9,559 $871K Reduce -2.6%
VUG Vanguard Mrngstar GR ETF-Sui 0.15% 2,251 $842K Add +51.2%
VTEB Vanguard Tax-Exempt Bond ETF 0.15% 16,496 $827K Add +9.8%
CSCO Cisco Systems Inc. 0.14% 16,974 $806K Reduce -0.1%
MMM 3M Co. 0.14% 7,580 $775K Add +0.8%
UNH Unitedhealth Group Inc. 0.14% 1,517 $773K Reduce -1.8%
VLO Valero Energy Corp. 0.11% 4,013 $629K Reduce -8.7%
VZ Verizon Communications Inc. 0.11% 15,126 $624K Add +0.8%
HCA HCA Healthcare Inc. 0.11% 1,872 $601K Add +0.3%
VTV Vanguard Mrngstr Val ETF-Aui 0.11% 3,747 $601K Add +77.0%
CVS CVS Health Corp. 0.10% 9,346 $552K Reduce -26.2%
GM General Motors Co. 0.10% 11,844 $550K Add +0.3%
LIN Linde PLC 0.09% 1,190 $522K No change
NUE Nucor Corp. 0.09% 3,253 $514K Add +0.0%
VT Vanguard Tot World STK ETF 0.09% 4,538 $511K Add +0.6%
TGT Target Corp. 0.09% 3,387 $501K Reduce -1.8%
RTX RTX Corp. 0.09% 4,968 $499K Add +0.3%
ACN Accenture PLC Class A 0.09% 1,619 $491K Add +0.8%
CARR Carrier Global Corp. 0.08% 7,616 $480K Add +1.5%
ITOT iShares Core S&P Total U.S. 0.08% 4,006 $476K Reduce -14.7%
EFAX State Street SPDR MSCI Eafe 0.08% 11,442 $467K Add +0.2%
EEM iShares MSCI Emerging Market 0.08% 10,125 $431K No change
CTVA Corteva Inc. 0.07% 7,856 $424K No change
SCHF Schwab Intl Equity ETF 0.07% 10,190 $392K No change
AGG iShares Core U.S. Aggregate 0.06% 3,693 $358K Reduce -1.7%
XLF SS Financial Select Sector 0.06% 8,305 $341K Reduce -3.3%
NVO Novo-Nordisk A/S-Spons ADR 0.05% 2,156 $308K Add +0.5%
XLP SS Consumer Staples Sel Sect 0.05% 3,996 $306K Reduce -0.8%
SCHA Schwab US Small-Cap ETF 0.05% 5,950 $282K No change
EEMX State Street SPDR MSCI Emerg 0.04% 7,720 $250K Add +0.2%
VNQ Vanguard Real Estate ETF 0.04% 2,861 $240K New
ICSH iShares Ultra Short Duration 0.04% 4,701 $238K Reduce -4.3%

Show all 278 holdings

Portfolio Sells Q1 2024 → Q2 2024

SPDW Ste STR SPDR PT DW Eu ETF Reduce -5.6% 3.26% −0.29
VGIT Vanguard Intermediate-Term T Reduce -1.8% 7.00% −0.21
INTC Intel Corp. Reduce -98.8% 0.00% −0.14
IWR iShares Russell Mid-Cap ETF Reduce -1.7% 1.78% −0.11
NYF iShares New York Muni Bond E Reduce -29.4% 0.19% −0.08
IGIB iShares 5-10Y Inv Grade Corp. Reduce -0.6% 4.32% −0.08
CVS CVS Health Corp. Reduce -26.2% 0.10% −0.08
IWM iShares Russell 2000 ETF Reduce -0.9% 1.50% −0.08
XLRE SS Real Estate Select Sector Reduce -0.2% 1.43% −0.05
VB Vanguard Most SM-Cap ETF-Usd Reduce -0.5% 0.87% −0.05
MINT PIMCO Enhanced Short Maturit Reduce -15.3% 0.25% −0.05
VCSH Vanguard S/T Corp. Bond ETF Reduce -0.0% 6.25% −0.04
SCHP Schwab U.S. Tips ETF Reduce -1.0% 2.08% −0.04
NKE Nike Inc. Class B Reduce -48.6% 0.03% −0.04
MBB iShares MBS ETF Reduce -5.2% 0.56% −0.04
SPIB SS SPDR P Int C Corp. ETF Reduce -1.3% 1.12% −0.03
VLO Valero Energy Corp. Reduce -8.7% 0.11% −0.02
IGSB iShares 1-5Y Inv Grade Corp. Reduce -0.7% 1.57% −0.02
TGT Target Corp. Reduce -1.8% 0.09% −0.02
JNJ Johnson & Johnson Reduce -0.8% 0.20% −0.02
XLI SS Industrial Select Sector Reduce -1.1% 0.33% −0.02
ADBE Adobe Inc. Reduce -14.4% 0.23% −0.02
BSV Vanguard Short-Term Bond ETF Reduce -2.4% 0.47% −0.01
VXUS Vanguard Total Intl Stock Reduce -3.0% 0.36% −0.01
ITOT iShares Core S&P Total U.S. Reduce -14.7% 0.08% −0.01
SPY SS SPDR S&P 500 ETF Trust-US Reduce -3.4% 10.33% −0.01
KRE SS SPDR S&P Regional Bank Reduce -0.6% 0.32% −0.01
META Meta Platforms Inc. Class A Reduce -6.9% 0.27% −0.01
XLE SS Energy Select Sector Reduce -2.6% 0.15% −0.01
BRK.B Berkshire Hathaway Inc. Class B Reduce -0.2% 0.25% −0.01
SPEM State Street SP PTF Em ETF Reduce -4.6% 0.68% −0.01
CSCO Cisco Systems Inc. Reduce -0.1% 0.14% −0.01
NLY Annaly Capital Management Inc. Reduce -0.3% 0.17% −0.01
SCHE Schwab Emrg Mrkts Eqty ETF Reduce -28.0% 0.02% −0.01
VV Vngrd Mrgstr LRG-Cap ETF-Usd Reduce -3.6% 1.70% −0.01
NSC Norfolk Southern Corp. Reduce -1.3% 0.02% −0.00
XLK SS Technology Select Sector Reduce -18.7% 0.03% −0.00
XLF SS Financial Select Sector Reduce -3.3% 0.06% −0.00
SOLV Solventum Corp. Reduce -19.2% 0.01% −0.00
ICSH iShares Ultra Short Duration Reduce -4.3% 0.04% −0.00
AGG iShares Core U.S. Aggregate Reduce -1.7% 0.06% −0.00
SO The Southern Co. Reduce -17.3% 0.02% −0.00
FSTA Fidelity MSCI Cons Stap Indx Sold out 0.00% −0.00
VGSH Vanguard Short-Term Treasury Reduce -0.3% 0.16% −0.00
JPM JPMorgan Chase & Co. Reduce -0.8% 0.29% −0.00
FDIS Fidelity MSCI Cons Discr Ind Reduce -7.1% 0.01% −0.00
JPST JPMorgan Ultra-Short Income Reduce -2.0% 0.04% −0.00
VDE Vanguard Energy ETF Reduce -3.1% 0.01% −0.00
ELV Elevance Health Inc. Reduce -24.4% 0.00% −0.00
IRM Iron Mountain Inc. Reduce -15.9% 0.01% −0.00

Portfolio Buys Q1 2024 → Q2 2024

VOO Vanguard S&P 500 ETF Add +1.4% 8.60% +0.39
VWO Vanguard Ftse Emerging Marke Add +0.9% 4.21% +0.20
AVGO Broadcom Inc. Add +30000.0% 0.17% +0.17
AAPL Apple Inc. Add +3.2% 0.68% +0.14
IEI iShares 3-7 Year Treasury Bo Add +45.0% 0.45% +0.14
MSFT Microsoft Corp. Add +2.6% 0.86% +0.07
VUG Vanguard Mrngstar GR ETF-Sui Add +51.2% 0.15% +0.06
VTV Vanguard Mrngstr Val ETF-Aui Add +77.0% 0.11% +0.04
VNQ Vanguard Real Estate ETF New 0.04% +0.04
AMZN Amazon.com Inc. Add +1.5% 0.55% +0.04
QCOM Qualcomm Inc. Add +1.5% 0.25% +0.04
VCRB Vanguard Core Bond ETF New 0.03% +0.03
XLY SS Consumer Disc Select Sect Add +9.3% 0.36% +0.03
ORCL Oracle Corp. Add +0.1% 0.21% +0.02
CSX CSX Corp. New 0.02% +0.02
VTEB Vanguard Tax-Exempt Bond ETF Add +9.8% 0.15% +0.01
IJR iShares Core S&P Small-Cap E Add +4.6% 3.00% +0.01
BND Vanguard Total Bond Market Add +2.6% 0.90% +0.01
LLY Eli Lilly & Co. New 0.01% +0.01
BAC Bank of America Corp. Add +0.0% 0.23% +0.01
KMI Kinder Morgan Inc. Add +29.5% 0.03% +0.01
VMBS Vanguard Mortgage-Backed Sec Add +1.4% 2.50% +0.01
CARR Carrier Global Corp. Add +1.5% 0.08% +0.01
ESGV Vanguard ESG US Stock ETF Add +0.2% 0.22% +0.01
SUSC iShares ESG Aware Usd Corpor Add +4.6% 0.24% +0.01
NVO Novo-Nordisk A/S-Spons ADR Add +0.5% 0.05% +0.01
ETN Eaton Corp. PLC New 0.01% +0.01
EME Emcor Group Inc. New 0.00% +0.00
COST Costco Wholesale Corp. Add +18.0% 0.02% +0.00
NFLX Netflix Inc. Add +380.0% 0.01% +0.00
MRK Merck & Co. Inc. New 0.00% +0.00
PHM Pultegroup Inc. New 0.00% +0.00
XLV SS Health Care Select Sector Add +3.0% 0.43% +0.00
IUSV iShares Core S&P U.S. Value New 0.00% +0.00
CB Chubb Ltd. New 0.00% +0.00
TDG Transdigm Group Inc. New 0.00% +0.00
SYK Stryker Corp. New 0.00% +0.00
HON Honeywell International Inc. New 0.00% +0.00
INTU Intuit Inc. Add +1.4% 0.17% +0.00
PKG Packaging Corp. of America New 0.00% +0.00
MA Mastercard Inc. Class A Add +41.8% 0.01% +0.00
IEMG iShares Core MSCI Emerging Add +132.2% 0.01% +0.00
CRM Salesforce Inc. New 0.00% +0.00
SSD Simpson Manufacturing Co. Inc. New 0.00% +0.00
FCN Fti Consulting Inc. New 0.00% +0.00
ENTG Entegris Inc. New 0.00% +0.00
BLK BlackRock Finance Inc. New 0.00% +0.00
FISV Fiserv Inc. New 0.00% +0.00
MANH Manhattan Associates Inc. New 0.00% +0.00
SPGI S&P Global Inc. New 0.00% +0.00

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 294$726.2MVOO, VEA, VTI, VCSH, SPY
Q1 2026 283$646.9MVOO, VEA, VTI, VCSH, SPY
Q4 2025 292$715.5MVOO, VEA, VGIT, VTI, VCSH
Q3 2025 444$697.2MVOO, VEA, VGIT, VTI, VCSH
Q2 2025 262$656.1MVEA, VOO, SPY, VGIT, VTI
Q1 2025 259$607.6MVEA, VOO, VGIT, SPY, VTI
Q4 2024 255$602.8MSPY, VOO, VEA, VTI, VGIT
Q3 2024 306$610.0MSPY, VEA, VOO, VTI, VGIT
Q2 2024 278$566.7MSPY, VEA, VOO, VTI, VGIT
Q1 2024 228$563.1MSPY, VEA, VOO, VTI, VGIT