Proffitt & Goodson Inc.
In its 13F for Q4 2024 (holdings as of December 31, 2024, filed February 5, 2025), Proffitt & Goodson Inc. reported 255 stock positions worth $602.8 million. Its top holding was SS SPDR S&P 500 ETF Trust-US (SPY) at 9.8% of the portfolio, followed by Vanguard S&P 500 ETF (VOO, 9.5%) and Vanguard Ftse Developed ETF (VEA, 8.7%). Compared with Q3 2024, it opened 16 new positions, sold out of 67, added to 73 and reduced 82. The biggest buy was iShares 3-7 Year Treasury Bo (IEI, shares +169%) and the biggest sale Vanguard Intermediate-Term T (VGIT, shares −5%).
- Most Recent 13F
- Q2 2026
- Location
- KNOXVILLE, TN
- CIK
- 0001123812
- Portfolio Value
- $602.8M (Q4 2024)
- SEC Filing
- 0001123812-25-000002 ↗ filed Feb 5, 2025
Holdings Value
Holdings 255 stocks · $602.8M
| SPY SS SPDR S&P 500 ETF Trust-US | 9.79% | 100,693 | $59.0M | Reduce -3.4% |
| VOO Vanguard S&P 500 ETF | 9.48% | 106,062 | $57.1M | Add +2.7% |
| VEA Vanguard Ftse Developed ETF | 8.68% | 1,094,709 | $52.3M | Add +2.1% |
| VTI VG Morningstar TS MKT ETF-US | 8.46% | 176,050 | $51.0M | Reduce -1.5% |
| VGIT Vanguard Intermediate-Term T | 6.39% | 664,424 | $38.5M | Reduce -5.2% |
| VCSH Vanguard S/T Corp. Bond ETF | 6.38% | 492,871 | $38.4M | Add +3.0% |
| IGIB iShares 5-10Y Inv Grade Corp. | 4.36% | 509,762 | $26.3M | Add +4.3% |
| VWO Vanguard Ftse Emerging Marke | 4.02% | 549,865 | $24.2M | Add +1.0% |
| SPDW Ste STR SPDR PT DW Eu ETF | 3.24% | 573,072 | $19.6M | Add +5.2% |
| XLRE SS Real Estate Select Sector | 3.00% | 444,771 | $18.1M | Add +1.9% |
| IJR iShares Core S&P Small-Cap E | 2.91% | 152,433 | $17.6M | Add +1.7% |
| VMBS Vanguard Mortgage-Backed Sec | 2.35% | 312,215 | $14.2M | Reduce -1.0% |
| SCHP Schwab U.S. Tips ETF | 2.04% | 476,091 | $12.3M | Add +2.7% |
| IWR iShares Russell Mid-Cap ETF | 1.78% | 121,158 | $10.7M | Reduce -2.1% |
| IJH iShares Core S&P Midcap ETF | 1.70% | 164,638 | $10.3M | Add +2.3% |
| IGSB iShares 1-5Y Inv Grade Corp. | 1.58% | 183,649 | $9.5M | Add +6.6% |
| VV Vngrd Mrgstr LRG-Cap ETF-Usd | 1.57% | 35,113 | $9.5M | Reduce -1.8% |
| IEI iShares 3-7 Year Treasury Bo | 1.19% | 62,000 | $7.2M | Add +169.1% |
| SPIB SS SPDR P Int C Corp. ETF | 1.11% | 203,467 | $6.7M | Add +0.5% |
| IWM iShares Russell 2000 ETF | 1.08% | 29,349 | $6.5M | Reduce -1.7% |
| BND Vanguard Total Bond Market | 0.86% | 71,761 | $5.2M | Reduce -5.3% |
| AAPL Apple Inc. | 0.78% | 18,682 | $4.7M | Add +0.6% |
| MSFT Microsoft Corp. | 0.77% | 10,982 | $4.6M | Add +0.9% |
| MBB iShares MBS ETF | 0.69% | 45,094 | $4.1M | Add +12.5% |
| SPEM State Street SP PTF Em ETF | 0.67% | 105,749 | $4.1M | Reduce -2.3% |
| AMZN Amazon.com Inc. | 0.57% | 15,623 | $3.4M | Reduce -0.9% |
| NVDA Nvidia Corp. | 0.47% | 21,049 | $2.8M | Reduce -1.6% |
| BSV Vanguard Short-Term Bond ETF | 0.45% | 35,375 | $2.7M | Reduce -2.5% |
| VXUS Vanguard Total Intl Stock | 0.45% | 45,615 | $2.7M | Add +0.1% |
| GOOGL Alphabet Inc. Class A | 0.44% | 14,085 | $2.7M | Reduce -3.2% |
| KRE SS SPDR S&P Regional Bank | 0.36% | 36,137 | $2.2M | Reduce -0.6% |
| XLV SS Health Care Select Sector | 0.35% | 15,528 | $2.1M | Reduce -5.5% |
| XLY SS Consumer Disc Select Sect | 0.35% | 9,508 | $2.1M | Add +1.7% |
| GVI iShares Intermediate Governm | 0.34% | 19,412 | $2.0M | Add +1.7% |
| XLI SS Industrial Select Sector | 0.32% | 14,603 | $1.9M | Reduce -2.5% |
| JPM JPMorgan Chase & Co. | 0.31% | 7,915 | $1.9M | Reduce -0.4% |
| AVGO Broadcom Inc. | 0.30% | 7,730 | $1.8M | Add +0.1% |
| VB Vanguard Most SM-Cap ETF-Usd | 0.30% | 7,447 | $1.8M | Reduce -0.6% |
| VGT Vanguard Info Tech ETF | 0.27% | 2,649 | $1.6M | Add +4.5% |
| BRK.B Berkshire Hathaway Inc. Class B | 0.27% | 3,599 | $1.6M | No change |
| XLU St Sr Utl SL SE SPDR ETF-Usd | 0.26% | 21,053 | $1.6M | Add +0.2% |
| META Meta Platforms Inc. Class A | 0.26% | 2,700 | $1.6M | Reduce -3.9% |
| BAC Bank of America Corp. filed as BANK AMERICA CORP | 0.24% | 32,935 | $1.4M | Add +0.1% |
| SUSC iShares ESG Aware Usd Corpor | 0.23% | 61,794 | $1.4M | Add +3.7% |
| WMT Walmart Inc. | 0.23% | 15,508 | $1.4M | Reduce -4.8% |
| EMR Emerson Electric Co. | 0.23% | 11,035 | $1.4M | Add +0.1% |
| ESGV Vanguard ESG US Stock ETF | 0.22% | 12,420 | $1.3M | Reduce -0.5% |
| VO Vngrd Mrngstr MD-Cap ETF-Usd | 0.21% | 4,885 | $1.3M | Reduce -2.2% |
| ORCL Oracle Corp. | 0.21% | 7,605 | $1.3M | Reduce -3.1% |
| NYF iShares New York Muni Bond E | 0.21% | 23,616 | $1.3M | Add +11.9% |
| VTEB Vanguard Tax-Exempt Bond ETF | 0.21% | 24,695 | $1.2M | Add +12.8% |
| PG The Procter & Gamble Co. | 0.20% | 7,165 | $1.2M | Reduce -0.3% |
| ICE Intercontinental Exchange Inc. | 0.20% | 7,940 | $1.2M | Reduce -0.8% |
| QCOM Qualcomm Inc. | 0.18% | 7,170 | $1.1M | Reduce -0.8% |
| IXUS iShares Core Intl Stock ETF | 0.18% | 16,529 | $1.1M | No change |
| XLC SS Comm Select Sector SPDR | 0.18% | 11,246 | $1.1M | Add +1.1% |
| DIS The Walt Disney Co. filed as DISNEY WALT CO | 0.18% | 9,756 | $1.1M | Add +5.3% |
| VGSH Vanguard Short-Term Treasury | 0.18% | 18,553 | $1.1M | Add +14.0% |
| JNJ Johnson & Johnson | 0.18% | 7,365 | $1.1M | Reduce -1.8% |
| MMM 3M Co. | 0.17% | 8,037 | $1.0M | Add +2.5% |
| CSCO Cisco Systems Inc. | 0.17% | 17,321 | $1.0M | Add +0.9% |
| MINT PIMCO Enhanced Short Maturit | 0.16% | 9,903 | $994K | Add +5.1% |
| NLY Annaly Capital Management Inc. | 0.16% | 53,040 | $971K | Add +1.0% |
| XOM Exxon Mobil Corp. | 0.16% | 8,895 | $957K | Reduce -0.1% |
| SCHW Schwab (charles) Corp. | 0.16% | 12,813 | $948K | Reduce -0.2% |
| IBB iShares Biotechnology ETF | 0.15% | 6,946 | $918K | Reduce -1.6% |
| TJX TJX Companies Inc. filed as TJX COS INC NEW | 0.15% | 7,501 | $906K | Reduce -5.4% |
| VUG Vanguard Mrngstar GR ETF-Sui | 0.14% | 2,108 | $865K | Reduce -3.2% |
| LULU Lululemon Athletica Inc. | 0.14% | 2,241 | $857K | Add +0.6% |
| UNH Unitedhealth Group Inc. | 0.14% | 1,635 | $827K | Add +0.7% |
| MU Micron Technology Inc. | 0.14% | 9,754 | $821K | Add +1.1% |
| PEP Pepsico Inc. | 0.13% | 5,300 | $806K | Reduce -1.8% |
| ADBE Adobe Inc. | 0.13% | 1,797 | $799K | Reduce -0.8% |
| XLE SS Energy Select Sector | 0.13% | 9,173 | $786K | Add +1.1% |
| GM General Motors Co. | 0.11% | 12,781 | $681K | Add +1.1% |
| VZ Verizon Communications Inc. | 0.10% | 15,761 | $630K | Reduce -1.4% |
| RTX RTX Corp. | 0.10% | 5,110 | $591K | Reduce -0.7% |
| VTV Vanguard Mrngstr Val ETF-Aui | 0.10% | 3,440 | $582K | Reduce -4.4% |
| CARR Carrier Global Corp. | 0.09% | 8,140 | $556K | Add +1.8% |
| AGG iShares Core U.S. Aggregate | 0.09% | 5,714 | $554K | Add +55.6% |
| HCA HCA Healthcare Inc. | 0.09% | 1,814 | $544K | Reduce -1.4% |
| VT Vanguard Tot World STK ETF | 0.09% | 4,538 | $533K | Add +2.1% |
| CVS CVS Health Corp. | 0.08% | 11,321 | $508K | Add +10.6% |
| LIN Linde PLC | 0.08% | 1,189 | $498K | Reduce -0.7% |
| ACN Accenture PLC Class A | 0.08% | 1,409 | $496K | Add +2.5% |
| VLO Valero Energy Corp. | 0.08% | 3,991 | $489K | Add +0.5% |
| VCRB Vanguard Core Bond ETF | 0.08% | 6,285 | $476K | No change |
| CTVA Corteva Inc. | 0.08% | 8,139 | $464K | Add +1.4% |
| TGT Target Corp. | 0.07% | 3,301 | $446K | Reduce -4.6% |
| EFAX State Street SPDR MSCI Eafe | 0.07% | 10,628 | $423K | Reduce -7.0% |
| XLF SS Financial Select Sector | 0.07% | 8,543 | $413K | Add +10.4% |
| NUE Nucor Corp. | 0.06% | 3,321 | $388K | Add +0.8% |
| SCHF Schwab Intl Equity ETF | 0.06% | 20,380 | $377K | No change |
| INTU Intuit Inc. | 0.06% | 571 | $359K | Add +0.7% |
| ITOT iShares Core S&P Total U.S. | 0.06% | 2,675 | $344K | Reduce -17.9% |
| XLP SS Consumer Staples Sel Sect | 0.06% | 4,369 | $343K | Add +12.1% |
| EEM iShares MSCI Emerging Market | 0.06% | 8,197 | $343K | Reduce -19.0% |
| VTIP Vanguard Short-Term Tips | 0.05% | 5,904 | $286K | Add +9.3% |
| KMI Kinder Morgan Inc. | 0.04% | 9,401 | $258K | Reduce -0.4% |
| VNQ Vanguard Real Estate ETF | 0.04% | 2,861 | $255K | No change |
Portfolio Sells Q3 2024 → Q4 2024
| VGIT Vanguard Intermediate-Term T | Reduce -5.2% | 6.39% | −0.55 |
| VMBS Vanguard Mortgage-Backed Sec | Reduce -1.0% | 2.35% | −0.09 |
| BND Vanguard Total Bond Market | Reduce -5.3% | 0.86% | −0.08 |
| XLV SS Health Care Select Sector | Reduce -5.5% | 0.35% | −0.06 |
| SPEM State Street SP PTF Em ETF | Reduce -2.3% | 0.67% | −0.06 |
| HCA HCA Healthcare Inc. | Reduce -1.4% | 0.09% | −0.03 |
| MUB iShares National Muni Bond E | Sold out | 0.00% | −0.02 |
| JPST JPMorgan Ultra-Short Income | Reduce -50.4% | 0.02% | −0.02 |
| JNJ Johnson & Johnson | Reduce -1.8% | 0.18% | −0.02 |
| ICSH iShares Ultra Short Duration | Reduce -48.1% | 0.02% | −0.02 |
| ADBE Adobe Inc. | Reduce -0.8% | 0.13% | −0.02 |
| SLQD iShares 0-5 YR Inv GRD Corp. | Sold out | 0.00% | −0.02 |
| EEM iShares MSCI Emerging Market | Reduce -19.0% | 0.06% | −0.02 |
| QCOM Qualcomm Inc. | Reduce -0.8% | 0.18% | −0.02 |
| PEP Pepsico Inc. | Reduce -1.8% | 0.13% | −0.02 |
| SPY SS SPDR S&P 500 ETF Trust-US | Reduce -3.4% | 9.79% | −0.02 |
| IBB iShares Biotechnology ETF | Reduce -1.6% | 0.15% | −0.02 |
| BSV Vanguard Short-Term Bond ETF | Reduce -2.5% | 0.45% | −0.01 |
| ICE Intercontinental Exchange Inc. | Reduce -0.8% | 0.20% | −0.01 |
| TGT Target Corp. | Reduce -4.6% | 0.07% | −0.01 |
| XLI SS Industrial Select Sector | Reduce -2.5% | 0.32% | −0.01 |
| MRO Marathon Oil Corp. | Sold out | 0.00% | −0.01 |
| VZ Verizon Communications Inc. | Reduce -1.4% | 0.10% | −0.01 |
| IDV iShares International Select | Sold out | 0.00% | −0.01 |
| XOM Exxon Mobil Corp. | Reduce -0.1% | 0.16% | −0.01 |
| EFAX State Street SPDR MSCI Eafe | Reduce -7.0% | 0.07% | −0.01 |
| IWR iShares Russell Mid-Cap ETF | Reduce -2.1% | 1.78% | −0.01 |
| DFAI Dimensional International Co. | Sold out | 0.00% | −0.01 |
| LIN Linde PLC | Reduce -0.7% | 0.08% | −0.01 |
| IEV iShares Europe ETF | Sold out | 0.00% | −0.01 |
| IEFA iShares Core MSCI Eafe ETF | Reduce -18.9% | 0.03% | −0.01 |
| ITOT iShares Core S&P Total U.S. | Reduce -17.9% | 0.06% | −0.01 |
| SCHD Schwab US DVD Equity ETF | Sold out | 0.00% | −0.01 |
| ORCL Oracle Corp. | Reduce -3.1% | 0.21% | −0.01 |
| VTV Vanguard Mrngstr Val ETF-Aui | Reduce -4.4% | 0.10% | −0.01 |
| IWM iShares Russell 2000 ETF | Reduce -1.7% | 1.08% | −0.01 |
| ICLN iShares Global Clean Energy | Reduce -57.9% | 0.00% | −0.01 |
| HD Home Depot Inc. | Reduce -15.0% | 0.02% | −0.01 |
| DFAR Dimensional US Real Est ETF | Sold out | 0.00% | −0.01 |
| TAN Invesco Solar ETF | Reduce -53.2% | 0.00% | −0.01 |
| USHY iShares Broad Usd High Yield | Sold out | 0.00% | −0.01 |
| TSLA Tesla Inc. | Reduce -88.7% | 0.00% | −0.01 |
| PG The Procter & Gamble Co. | Reduce -0.3% | 0.20% | −0.00 |
| STIP iShares 0-5 Year Tips Bond E | Sold out | 0.00% | −0.00 |
| RF Regions Financial Corp. | Reduce -26.1% | 0.01% | −0.00 |
| AMGN Amgen Inc. | Sold out | 0.00% | −0.00 |
| RTX RTX Corp. | Reduce -0.7% | 0.10% | −0.00 |
| EEMX State Street SPDR MSCI Emerg | Reduce -2.1% | 0.04% | −0.00 |
| EPD Enterprise Products Partners | Reduce -22.5% | 0.02% | −0.00 |
| ABBV Abbvie Inc. | Reduce -2.4% | 0.03% | −0.00 |
Portfolio Buys Q3 2024 → Q4 2024
| IEI iShares 3-7 Year Treasury Bo | Add +169.1% | 1.19% | +0.74 |
| VOO Vanguard S&P 500 ETF | Add +2.7% | 9.48% | +0.55 |
| VCSH Vanguard S/T Corp. Bond ETF | Add +3.0% | 6.38% | +0.15 |
| IGSB iShares 1-5Y Inv Grade Corp. | Add +6.6% | 1.58% | +0.09 |
| AVGO Broadcom Inc. | Add +0.1% | 0.30% | +0.08 |
| AAPL Apple Inc. | Add +0.6% | 0.78% | +0.07 |
| IJH iShares Core S&P Midcap ETF | Add +2.3% | 1.70% | +0.06 |
| MBB iShares MBS ETF | Add +12.5% | 0.69% | +0.06 |
| IGIB iShares 5-10Y Inv Grade Corp. | Add +4.3% | 4.36% | +0.05 |
| XLY SS Consumer Disc Select Sect | Add +1.7% | 0.35% | +0.05 |
| LULU Lululemon Athletica Inc. | Add +0.6% | 0.14% | +0.04 |
| IJR iShares Core S&P Small-Cap E | Add +1.7% | 2.91% | +0.04 |
| DIS The Walt Disney Co. | Add +5.3% | 0.18% | +0.03 |
| AGG iShares Core U.S. Aggregate | Add +55.6% | 0.09% | +0.03 |
| VGT Vanguard Info Tech ETF | Add +4.5% | 0.27% | +0.03 |
| EMR Emerson Electric Co. | Add +0.1% | 0.23% | +0.03 |
| BAC Bank of America Corp. | Add +0.1% | 0.24% | +0.03 |
| VTEB Vanguard Tax-Exempt Bond ETF | Add +12.8% | 0.21% | +0.02 |
| VGSH Vanguard Short-Term Treasury | Add +14.0% | 0.18% | +0.02 |
| NYF iShares New York Muni Bond E | Add +11.9% | 0.21% | +0.02 |
| CSCO Cisco Systems Inc. | Add +0.9% | 0.17% | +0.02 |
| GM General Motors Co. | Add +1.1% | 0.11% | +0.02 |
| XLC SS Comm Select Sector SPDR | Add +1.1% | 0.18% | +0.02 |
| COP Conocophillips | Add +813.8% | 0.01% | +0.01 |
| XLF SS Financial Select Sector | Add +10.4% | 0.07% | +0.01 |
| MINT PIMCO Enhanced Short Maturit | Add +5.1% | 0.16% | +0.01 |
| XLP SS Consumer Staples Sel Sect | Add +12.1% | 0.06% | +0.00 |
| VTIP Vanguard Short-Term Tips | Add +9.3% | 0.05% | +0.00 |
| ACN Accenture PLC Class A | Add +2.5% | 0.08% | +0.00 |
| SCHP Schwab U.S. Tips ETF | Add +2.7% | 2.04% | +0.00 |
| VITL Vital Farms Inc. | New | 0.00% | +0.00 |
| INTU Intuit Inc. | Add +0.7% | 0.06% | +0.00 |
| SMCI Super Micro Computer Inc. | New | 0.00% | +0.00 |
| XYLD Global X S&P 500 Cove Call E | Add +4.5% | 0.02% | +0.00 |
| MO Altria Group Inc. | Add +4.9% | 0.02% | +0.00 |
| ZIM Zim Integrated Shipping Serv | Add +370.0% | 0.00% | +0.00 |
| RIVN Rivian Automotive Inc. Class A | Add +151.5% | 0.00% | +0.00 |
| VT Vanguard Tot World STK ETF | Add +2.1% | 0.09% | +0.00 |
| IUSV iShares Core S&P U.S. Value | New | 0.00% | +0.00 |
| SUB iShares Short-Term National | Add +2.1% | 0.04% | +0.00 |
| EAGG iShares ESG Aware US Aggrega | Add +34.7% | 0.00% | +0.00 |
| IUSG iShares Core S&P U.S. Growth | New | 0.00% | +0.00 |
| POWL Powell Industries Inc. | New | 0.00% | +0.00 |
| HWM Howmet Aerospace Inc. | New | 0.00% | +0.00 |
| ANGI Angi Inc. | New | 0.00% | +0.00 |
| FLGT Fulgent Genetics Inc. | New | 0.00% | +0.00 |
| GVI iShares Intermediate Governm | Add +1.7% | 0.34% | +0.00 |
| T AT&T Inc. | Add +9.0% | 0.00% | +0.00 |
| CRMD Cormedix Inc. | New | 0.00% | +0.00 |
| GOVT iShares US Treasury Bond ETF | Add +2.7% | 0.03% | +0.00 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 294 | $726.2M | VOO, VEA, VTI, VCSH, SPY |
| Q1 2026 | 283 | $646.9M | VOO, VEA, VTI, VCSH, SPY |
| Q4 2025 | 292 | $715.5M | VOO, VEA, VGIT, VTI, VCSH |
| Q3 2025 | 444 | $697.2M | VOO, VEA, VGIT, VTI, VCSH |
| Q2 2025 | 262 | $656.1M | VEA, VOO, SPY, VGIT, VTI |
| Q1 2025 | 259 | $607.6M | VEA, VOO, VGIT, SPY, VTI |
| Q4 2024 | 255 | $602.8M | SPY, VOO, VEA, VTI, VGIT |
| Q3 2024 | 306 | $610.0M | SPY, VEA, VOO, VTI, VGIT |
| Q2 2024 | 278 | $566.7M | SPY, VEA, VOO, VTI, VGIT |
| Q1 2024 | 228 | $563.1M | SPY, VEA, VOO, VTI, VGIT |