SimpliFi, Inc.

In its 13F for Q2 2026 (holdings as of June 30, 2026, filed July 24, 2026), SimpliFi, Inc. reported 45 stock positions worth $253.0 million. Its top holding was Vanguard Total Bond Market (BND) at 20.4% of the portfolio, followed by Invesco S&P 500 Equal Weight (RSP, 14.2%) and Vanguard Dividend Apprec ETF (VIG, 10.0%). Compared with Q1 2026, it opened 2 new positions, added to 28 and reduced 13. The biggest buy was SS SPDR S&P 500 ETF Trust-US (SPY, shares +0%) and the biggest sale iShares 7-10 Year Treasury B (IEF, shares −0%).

Most Recent 13F
Q2 2026
Location
SAN DIEGO, CA
CIK
0001716983
Portfolio Value
$253.0M (Q2 2026)
SEC Filing
0001716983-26-000004 ↗ filed Jul 24, 2026

Holdings Value

0$100.0M$200.0M$300.0M Q1 2024: $218.6M Q1 2024 Q2 2024: $216.5M Q2 2024 Q3 2024: $225.5M Q3 2024 Q4 2024: $218.7M Q4 2024 Q1 2025: $217.9M Q1 2025 Q2 2025: $226.9M Q2 2025 Q3 2025: $233.7M Q3 2025 Q4 2025: $236.4M Q4 2025 Q1 2026: $238.2M Q1 2026 Q2 2026: $253.0M $253.0M Q2 2026

Holdings 45 stocks · $253.0M

BND Vanguard Total Bond Market 20.37% 702,115 $51.5M Add +1.5%
RSP Invesco S&P 500 Equal Weight 14.24% 169,356 $36.0M Reduce -1.0%
VIG Vanguard Dividend Apprec ETF 9.99% 106,855 $25.3M Add +0.9%
QEFA STSR SPD MSC Eaf Stgfs-US Inc. 9.41% 247,899 $23.8M Add +1.5%
IEF iShares 7-10 Year Treasury B 8.65% 231,514 $21.9M Reduce -0.3%
SPY SS SPDR S&P 500 ETF Trust-US 6.26% 21,215 $15.8M Add +0.4%
DGRE Wisdomtree Emerging Markets 5.31% 329,152 $13.4M Reduce -2.9%
VGIT Vanguard Intermediate-Term T 4.18% 179,233 $10.6M Add +1.6%
BOND PIMCO Active Bond Exchange-T 3.93% 107,883 $9.9M Add +1.2%
VTIP Vanguard Short-Term Tips 3.75% 188,962 $9.5M Add +0.3%
IWM iShares Russell 2000 ETF 3.62% 30,492 $9.2M Reduce -2.6%
QUAL iShares MSCI USA Quality Fac 1.57% 18,055 $4.0M Add +0.5%
PWZ Invesco California Amt-Free 0.83% 85,725 $2.1M Reduce -0.5%
CMF iShares California Muni Bond 0.73% 31,914 $1.8M Reduce -2.8%
VTI VG Morningstar TS MKT ETF-US 0.71% 4,876 $1.8M Reduce -6.9%
AOR iShares Core 60/40 Balanced 0.57% 20,690 $1.4M Add +1.7%
VZ Verizon Communications Inc. 0.51% 30,267 $1.3M Add +0.9%
INMU iShares Intermediate Muni Inc. 0.43% 44,856 $1.1M Add +0.8%
LQDI iShares Inflation Hedged Cor 0.38% 36,360 $956K Reduce -9.8%
XMPT Vaneck Cef Muni Income ETF 0.36% 40,987 $916K Add +6.2%
HYMB SS SPDR N Ice HY Muni ETF 0.31% 30,468 $775K Add +1.2%
PWV Invesco Large Cap Value ETF 0.29% 9,853 $747K Add +1.6%
AOA iShares Core 80/20 Aggressiv 0.29% 7,466 $729K Add +5.8%
DSTL Distillate US Fundamental St 0.22% 9,439 $565K Add +4.1%
VXUS Vanguard Total Intl Stock 0.22% 6,579 $562K Reduce -10.9%
WMT Walmart Inc. 0.21% 4,759 $539K New
PID Invesco International Divide 0.20% 23,063 $512K Add +1.4%
QQQM Invesco Nasdaq 100 ETF 0.20% 1,654 $501K Add +0.1%
SPYD SS SPDR P S&P 500 Hi Div ETF 0.19% 10,280 $490K Add +1.1%
AOM iShares Core 40/60 Moderate 0.18% 9,337 $466K Add +2.8%
BUFR FT Vest Lad Buffervetf-Usd I 0.18% 12,341 $451K No change
JEPI JPMorgan Equity Premium Inco 0.18% 7,959 $450K Add +2.3%
TLT iShares 20+ Year Treasury BD 0.17% 4,914 $425K Reduce -0.4%
LQD Ishr Ibx Usd Invgd CB ETF-Ui 0.16% 3,600 $393K Add +1.2%
DFAC Dimensional US Core Equity 2 0.15% 8,516 $378K No change
VT Vanguard Tot World STK ETF 0.13% 2,110 $331K New
SRE Sempra 0.12% 3,311 $307K Add +0.7%
PVI Invesco Floating Rate Munici 0.12% 12,312 $306K Add +0.6%
SPSB SS SPDR P St C Corp. ETF 0.12% 10,108 $303K Reduce -11.2%
VTV Vanguard Mrngstr Val ETF-Aui 0.12% 1,386 $302K Reduce -8.5%
BIL SS SPDR BB 1-3M T-Bill ETF 0.11% 2,916 $267K Add +0.9%
NOC Northrop Grumman Corp. 0.09% 456 $232K Reduce -8.8%
SHY iShares 1-3 Year Treasury Bo 0.09% 2,707 $222K Add +0.9%
IGSB iShares 1-5Y Inv Grade Corp. 0.09% 4,199 $220K Add +1.1%
HIPS Graniteshares Hips US High I 0.06% 13,924 $161K Add +2.8%

Portfolio Sells Q1 2026 → Q2 2026

IEF iShares 7-10 Year Treasury B Reduce -0.3% 8.65% −0.65
LQDI iShares Inflation Hedged Cor Reduce -9.8% 0.38% −0.06
CMF iShares California Muni Bond Reduce -2.8% 0.73% −0.06
NOC Northrop Grumman Corp. Reduce -8.8% 0.09% −0.05
PWZ Invesco California Amt-Free Reduce -0.5% 0.83% −0.03
SPSB SS SPDR P St C Corp. ETF Reduce -11.2% 0.12% −0.02
VXUS Vanguard Total Intl Stock Reduce -10.9% 0.22% −0.02
TLT iShares 20+ Year Treasury BD Reduce -0.4% 0.17% −0.01
VTV Vanguard Mrngstr Val ETF-Aui Reduce -8.5% 0.12% −0.01
VTI VG Morningstar TS MKT ETF-US Reduce -6.9% 0.71% +0.01
IWM iShares Russell 2000 ETF Reduce -2.6% 3.62% +0.36
RSP Invesco S&P 500 Equal Weight Reduce -1.0% 14.24% +0.45
DGRE Wisdomtree Emerging Markets Reduce -2.9% 5.31% +0.60

Portfolio Buys Q1 2026 → Q2 2026

SPY SS SPDR S&P 500 ETF Trust-US Add +0.4% 6.26% +0.49
VIG Vanguard Dividend Apprec ETF Add +0.9% 9.99% +0.43
WMT Walmart Inc. New 0.21% +0.21
VT Vanguard Tot World STK ETF New 0.13% +0.13
QUAL iShares MSCI USA Quality Fac Add +0.5% 1.57% +0.12
QQQM Invesco Nasdaq 100 ETF Add +0.1% 0.20% +0.03
AOA iShares Core 80/20 Aggressiv Add +5.8% 0.29% +0.03
AOR iShares Core 60/40 Balanced Add +1.7% 0.57% +0.02
XMPT Vaneck Cef Muni Income ETF Add +6.2% 0.36% +0.01
PWV Invesco Large Cap Value ETF Add +1.6% 0.29% +0.01
AOM iShares Core 40/60 Moderate Add +2.8% 0.18% +0.00
DSTL Distillate US Fundamental St Add +4.1% 0.22% +0.00
SPYD SS SPDR P S&P 500 Hi Div ETF Add +1.1% 0.19% −0.00
HIPS Graniteshares Hips US High I Add +2.8% 0.06% −0.00
IGSB iShares 1-5Y Inv Grade Corp. Add +1.1% 0.09% −0.00
SHY iShares 1-3 Year Treasury Bo Add +0.9% 0.09% −0.01
BIL SS SPDR BB 1-3M T-Bill ETF Add +0.9% 0.11% −0.01
PVI Invesco Floating Rate Munici Add +0.6% 0.12% −0.01
HYMB SS SPDR N Ice HY Muni ETF Add +1.2% 0.31% −0.01
LQD Ishr Ibx Usd Invgd CB ETF-Ui Add +1.2% 0.16% −0.01
JEPI JPMorgan Equity Premium Inco Add +2.3% 0.18% −0.01
PID Invesco International Divide Add +1.4% 0.20% −0.01
SRE Sempra Add +0.7% 0.12% −0.01
INMU iShares Intermediate Muni Inc. Add +0.8% 0.43% −0.02
VZ Verizon Communications Inc. Add +0.9% 0.51% −0.13
QEFA STSR SPD MSC Eaf Stgfs-US Inc. Add +1.5% 9.41% −0.16
BOND PIMCO Active Bond Exchange-T Add +1.2% 3.93% −0.20
VTIP Vanguard Short-Term Tips Add +0.3% 3.75% −0.20
VGIT Vanguard Intermediate-Term T Add +1.6% 4.18% −0.23
BND Vanguard Total Bond Market Add +1.5% 20.37% −1.01

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 45$253.0MBND, RSP, VIG, QEFA, IEF
Q1 2026 43$238.2MBND, RSP, QEFA, VIG, IEF
Q4 2025 43$236.4MBND, RSP, VIG, IEF, QEFA
Q3 2025 44$233.7MLQDI, SPY, QEFA, IEF, BOND
Q2 2025 41$226.9MLQDI, SPY, QEFA, BOND, AGGY
Q1 2025 41$217.9MLQDI, SPY, QEFA, AGGY, BOND
Q4 2024 41$218.7MAGGY, LQD, QEFA, IWM, SPY
Q3 2024 41$225.5MLQD, AGGY, QEFA, IWM, SPY
Q2 2024 41$216.5MAGGY, LQD, QEFA, SPY, IWM
Q1 2024 38$218.6MAGGY, LQD, QEFA, SPY, IWM