SimpliFi, Inc.
In its 13F for Q1 2024 (holdings as of March 31, 2024, filed April 23, 2024), SimpliFi, Inc. reported 38 stock positions worth $218.6 million. Its top holding was Wisdomtree Yield Enhanced US (AGGY) at 17.5% of the portfolio, followed by Ishr Ibx Usd Invgd CB ETF-Ui (LQD, 17.4%) and STSR SPD MSC Eaf Stgfs-US (QEFA, 9.1%). Compared with Q4 2023, it opened 7 new positions, sold out of 2, added to 16 and reduced 14. The biggest buy was a new position in Invesco S&P 500 Equal Weight (RSP) and the biggest sale Distillate US Fundamental St (DSTL, shares −50%).
- Most Recent 13F
- Q2 2026
- Location
- SAN DIEGO, CA
- CIK
- 0001716983
- Portfolio Value
- $218.6M (Q1 2024)
- SEC Filing
- 0001085146-24-001947 ↗ filed Apr 23, 2024
Holdings Value
Holdings 38 stocks · $218.6M
| AGGY Wisdomtree Yield Enhanced US | 17.52% | 882,857 | $38.3M | Add +2.3% |
| LQD Ishr Ibx Usd Invgd CB ETF-Ui | 17.35% | 348,337 | $37.9M | Add +19.8% |
| QEFA STSR SPD MSC Eaf Stgfs-US Inc. | 9.13% | 262,387 | $20.0M | Reduce -15.4% |
| SPY SS SPDR S&P 500 ETF Trust-US | 7.27% | 30,385 | $15.9M | Add +49.4% |
| IWM iShares Russell 2000 ETF | 7.18% | 74,661 | $15.7M | Add +9.5% |
| BKLN Invesco Senior Loan ETF | 6.24% | 644,844 | $13.6M | Reduce -23.6% |
| VIG Vanguard Dividend Apprec ETF | 5.38% | 64,386 | $11.8M | Reduce -41.8% |
| DSTL Distillate US Fundamental St | 5.26% | 213,482 | $11.5M | Reduce -49.5% |
| BUFR FT Vest Lad Buffervetf-Usd I | 4.98% | 389,201 | $10.9M | Reduce -2.0% |
| RSP Invesco S&P 500 Equal Weight | 4.40% | 56,784 | $9.6M | New |
| HIPS Graniteshares Hips US High I | 2.93% | 498,853 | $6.4M | Add +1415.6% |
| DGRE Wisdomtree Emerging Markets | 2.32% | 197,723 | $5.1M | New |
| MOAT Vaneck Morningstar Wide Moat | 1.13% | 27,521 | $2.5M | Add +10.7% |
| COWZ Pacer US Cash Cows 100 ETF | 1.03% | 38,783 | $2.3M | New |
| IEF iShares 7-10 Year Treasury B | 0.69% | 15,920 | $1.5M | Add +26.2% |
| PWZ Invesco California Amt-Free | 0.67% | 58,946 | $1.5M | Reduce -9.3% |
| CMF iShares California Muni Bond | 0.64% | 24,239 | $1.4M | Reduce -9.7% |
| AOR iShares Core 60/40 Balanced | 0.54% | 21,012 | $1.2M | Reduce -3.3% |
| VZ Verizon Communications Inc. | 0.52% | 27,351 | $1.1M | Reduce -11.3% |
| FLRN SS SPDR BB Ig Float RT ETF | 0.47% | 33,561 | $1.0M | New |
| VTI VG Morningstar TS MKT ETF-US | 0.46% | 3,889 | $1.0M | Add +0.3% |
| VTIP Vanguard Short-Term Tips | 0.45% | 20,605 | $987K | Reduce -88.6% |
| BRK.B Berkshire Hathaway Inc. Class B | 0.41% | 2,150 | $904K | New |
| AOA iShares Core 80/20 Aggressiv | 0.30% | 9,024 | $663K | Add +6.5% |
| XMPT Vaneck Cef Muni Income ETF | 0.30% | 30,527 | $661K | Reduce -4.6% |
| EFA iShares MSCI Eafe ETF | 0.29% | 7,847 | $627K | Reduce -41.2% |
| QQQ Invesco QQQ Trust Series 1 | 0.26% | 1,289 | $572K | Reduce -5.8% |
| AOM iShares Core 40/60 Moderate | 0.23% | 11,652 | $498K | Add +6.5% |
| PWV Invesco Large Cap Value ETF | 0.23% | 8,781 | $498K | Reduce -20.7% |
| JEPI JPMorgan Equity Premium Inco | 0.20% | 7,639 | $442K | Add +10.9% |
| SPYD SS SPDR P S&P 500 Hi Div ETF | 0.20% | 10,739 | $437K | Add +2.3% |
| PID Invesco International Divide | 0.18% | 21,156 | $392K | Add +1.5% |
| NOC Northrop Grumman Corp. | 0.16% | 729 | $349K | No change |
| VXUS Vanguard Total Intl Stock | 0.15% | 5,532 | $334K | New |
| SCHE Schwab Emrg Mrkts Eqty ETF | 0.14% | 11,883 | $300K | Add +27.0% |
| LONZ PIMCO Senior Loan Active ETF | 0.13% | 5,691 | $291K | New |
| ARKK ARK Innovation ETF | 0.13% | 5,805 | $291K | Add +1.8% |
| SRE Sempra | 0.10% | 3,196 | $230K | Add +1.6% |
Portfolio Sells Q4 2023 → Q1 2024
| DSTL Distillate US Fundamental St | Reduce -49.5% | 5.26% | −4.04 |
| VTIP Vanguard Short-Term Tips | Reduce -88.6% | 0.45% | −3.77 |
| SPTI SS SPDR P Int Term TSY ETF | Sold out | 0.00% | −3.41 |
| VIG Vanguard Dividend Apprec ETF | Reduce -41.8% | 5.38% | −3.09 |
| BKLN Invesco Senior Loan ETF | Reduce -23.6% | 6.24% | −2.49 |
| QEFA STSR SPD MSC Eaf Stgfs-US Inc. | Reduce -15.4% | 9.13% | −1.11 |
| NDIV Amp Egy&nat Re Cov Cal-Usdin | Sold out | 0.00% | −1.03 |
| EFA iShares MSCI Eafe ETF | Reduce -41.2% | 0.29% | −0.17 |
| CMF iShares California Muni Bond | Reduce -9.7% | 0.64% | −0.09 |
| PWZ Invesco California Amt-Free | Reduce -9.3% | 0.67% | −0.08 |
| PWV Invesco Large Cap Value ETF | Reduce -20.7% | 0.23% | −0.03 |
| XMPT Vaneck Cef Muni Income ETF | Reduce -4.6% | 0.30% | +0.00 |
| AOR iShares Core 60/40 Balanced | Reduce -3.3% | 0.54% | +0.01 |
| QQQ Invesco QQQ Trust Series 1 | Reduce -5.8% | 0.26% | +0.02 |
| VZ Verizon Communications Inc. | Reduce -11.3% | 0.52% | +0.03 |
| BUFR FT Vest Lad Buffervetf-Usd I | Reduce -2.0% | 4.98% | +0.19 |
Portfolio Buys Q4 2023 → Q1 2024
| RSP Invesco S&P 500 Equal Weight | New | 4.40% | +4.40 |
| SPY SS SPDR S&P 500 ETF Trust-US | Add +49.4% | 7.27% | +2.99 |
| LQD Ishr Ibx Usd Invgd CB ETF-Ui | Add +19.8% | 17.35% | +2.74 |
| HIPS Graniteshares Hips US High I | Add +1415.6% | 2.93% | +2.74 |
| DGRE Wisdomtree Emerging Markets | New | 2.32% | +2.32 |
| IWM iShares Russell 2000 ETF | Add +9.5% | 7.18% | +1.24 |
| COWZ Pacer US Cash Cows 100 ETF | New | 1.03% | +1.03 |
| FLRN SS SPDR BB Ig Float RT ETF | New | 0.47% | +0.47 |
| BRK.B Berkshire Hathaway Inc. Class B | New | 0.41% | +0.41 |
| MOAT Vaneck Morningstar Wide Moat | Add +10.7% | 1.13% | +0.20 |
| VXUS Vanguard Total Intl Stock | New | 0.15% | +0.15 |
| LONZ PIMCO Senior Loan Active ETF | New | 0.13% | +0.13 |
| IEF iShares 7-10 Year Treasury B | Add +26.2% | 0.69% | +0.12 |
| VTI VG Morningstar TS MKT ETF-US | Add +0.3% | 0.46% | +0.06 |
| AOA iShares Core 80/20 Aggressiv | Add +6.5% | 0.30% | +0.04 |
| SCHE Schwab Emrg Mrkts Eqty ETF | Add +27.0% | 0.14% | +0.03 |
| ARKK ARK Innovation ETF | Add +1.8% | 0.13% | +0.02 |
| JEPI JPMorgan Equity Premium Inco | Add +10.9% | 0.20% | +0.02 |
| SPYD SS SPDR P S&P 500 Hi Div ETF | Add +2.3% | 0.20% | +0.02 |
| AOM iShares Core 40/60 Moderate | Add +6.5% | 0.23% | +0.02 |
| PID Invesco International Divide | Add +1.5% | 0.18% | +0.01 |
| SRE Sempra | Add +1.6% | 0.10% | −0.00 |
| AGGY Wisdomtree Yield Enhanced US | Add +2.3% | 17.52% | −0.12 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 45 | $253.0M | BND, RSP, VIG, QEFA, IEF |
| Q1 2026 | 43 | $238.2M | BND, RSP, QEFA, VIG, IEF |
| Q4 2025 | 43 | $236.4M | BND, RSP, VIG, IEF, QEFA |
| Q3 2025 | 44 | $233.7M | LQDI, SPY, QEFA, IEF, BOND |
| Q2 2025 | 41 | $226.9M | LQDI, SPY, QEFA, BOND, AGGY |
| Q1 2025 | 41 | $217.9M | LQDI, SPY, QEFA, AGGY, BOND |
| Q4 2024 | 41 | $218.7M | AGGY, LQD, QEFA, IWM, SPY |
| Q3 2024 | 41 | $225.5M | LQD, AGGY, QEFA, IWM, SPY |
| Q2 2024 | 41 | $216.5M | AGGY, LQD, QEFA, SPY, IWM |
| Q1 2024 | 38 | $218.6M | AGGY, LQD, QEFA, SPY, IWM |