SimpliFi, Inc.
In its 13F for Q1 2025 (holdings as of March 31, 2025, filed April 29, 2025), SimpliFi, Inc. reported 41 stock positions worth $217.9 million. Its top holding was iShares Inflation Hedged Cor (LQDI) at 17.3% of the portfolio, followed by SS SPDR S&P 500 ETF Trust-US (SPY, 10.9%) and STSR SPD MSC Eaf Stgfs-US (QEFA, 9.4%). Compared with Q4 2024, it opened 2 new positions, sold out of 2, added to 28 and reduced 8. The biggest buy was a new position in iShares Inflation Hedged Cor (LQDI) and the biggest sale an exit from Ishr Ibx Usd Invgd CB ETF-Ui (LQD).
- Most Recent 13F
- Q2 2026
- Location
- SAN DIEGO, CA
- CIK
- 0001716983
- Portfolio Value
- $217.9M (Q1 2025)
- SEC Filing
- 0001085146-25-002419 ↗ filed Apr 29, 2025
Holdings Value
Holdings 41 stocks · $217.9M
| LQDI iShares Inflation Hedged Cor | 17.28% | 1,437,434 | $37.6M | New |
| SPY SS SPDR S&P 500 ETF Trust-US | 10.92% | 42,557 | $23.8M | Add +56.2% |
| QEFA STSR SPD MSC Eaf Stgfs-US Inc. | 9.42% | 259,896 | $20.5M | Reduce -1.3% |
| AGGY Wisdomtree Yield Enhanced US | 8.72% | 437,346 | $19.0M | Reduce -49.2% |
| BOND PIMCO Active Bond Exchange-T | 8.70% | 205,032 | $19.0M | New |
| IWM iShares Russell 2000 ETF | 6.69% | 73,046 | $14.6M | Add +0.2% |
| SPSB SS SPDR P St C Corp. ETF | 5.53% | 400,074 | $12.0M | Add +0.5% |
| VIG Vanguard Dividend Apprec ETF | 5.33% | 59,915 | $11.6M | Add +0.5% |
| DSTL Distillate US Fundamental St | 5.03% | 202,107 | $11.0M | Reduce -0.2% |
| RSP Invesco S&P 500 Equal Weight | 4.57% | 57,464 | $10.0M | Reduce -0.3% |
| HIPS Graniteshares Hips US High I | 3.49% | 597,873 | $7.6M | Add +2.3% |
| DGRE Wisdomtree Emerging Markets | 2.23% | 200,153 | $4.9M | Add +1.8% |
| VFLO Victoryshares Free Cash Flow | 2.12% | 134,505 | $4.6M | Add +90.5% |
| IEF iShares 7-10 Year Treasury B | 0.93% | 21,200 | $2.0M | Add +7.2% |
| PWZ Invesco California Amt-Free | 0.65% | 59,449 | $1.4M | Add +2.9% |
| CMF iShares California Muni Bond | 0.64% | 24,668 | $1.4M | Add +1.9% |
| VTI VG Morningstar TS MKT ETF-US | 0.62% | 4,888 | $1.3M | Add +10.4% |
| VZ Verizon Communications Inc. | 0.60% | 28,767 | $1.3M | Add +1.1% |
| BRK.B Berkshire Hathaway Inc. Class B | 0.54% | 2,193 | $1.2M | Add +2.0% |
| AOR iShares Core 60/40 Balanced | 0.51% | 19,383 | $1.1M | Add +0.5% |
| HYMB SS SPDR N Ice HY Muni ETF | 0.49% | 42,382 | $1.1M | No change |
| INMU iShares Intermediate Muni Inc. | 0.49% | 45,041 | $1.1M | No change |
| IGSB iShares 1-5Y Inv Grade Corp. | 0.42% | 17,330 | $908K | Reduce -2.7% |
| VTIP Vanguard Short-Term Tips | 0.39% | 17,057 | $851K | Add +0.7% |
| EFA iShares MSCI Eafe ETF | 0.34% | 9,199 | $752K | Add +34.5% |
| PVI Invesco Floating Rate Munici | 0.33% | 28,733 | $713K | No change |
| QQQ Invesco QQQ Trust Series 1 | 0.31% | 1,452 | $681K | Add +27.5% |
| XMPT Vaneck Cef Muni Income ETF | 0.31% | 31,245 | $676K | Add +2.6% |
| AOA iShares Core 80/20 Aggressiv | 0.25% | 7,169 | $548K | Reduce -0.8% |
| PWV Invesco Large Cap Value ETF | 0.24% | 8,939 | $532K | Add +0.7% |
| VXUS Vanguard Total Intl Stock | 0.24% | 8,387 | $521K | Add +12.1% |
| SPYD SS SPDR P S&P 500 Hi Div ETF | 0.20% | 9,712 | $430K | Add +1.0% |
| PID Invesco International Divide | 0.19% | 21,955 | $419K | Add +0.9% |
| JEPI JPMorgan Equity Premium Inco | 0.19% | 7,159 | $409K | Add +1.8% |
| BKLN Invesco Senior Loan ETF | 0.19% | 19,607 | $406K | Add +0.7% |
| SCHE Schwab Emrg Mrkts Eqty ETF | 0.17% | 13,635 | $376K | Add +34.6% |
| AOM iShares Core 40/60 Moderate | 0.17% | 8,409 | $369K | Add +0.9% |
| BUFR FT Vest Lad Buffervetf-Usd I | 0.17% | 12,341 | $366K | Reduce -96.8% |
| ARKK ARK Innovation ETF | 0.15% | 7,022 | $334K | Add +27.6% |
| NOC Northrop Grumman Corp. | 0.15% | 629 | $322K | Reduce -10.0% |
| SRE Sempra | 0.11% | 3,300 | $235K | Add +0.8% |
Portfolio Sells Q4 2024 → Q1 2025
| LQD Ishr Ibx Usd Invgd CB ETF-Ui | Sold out | 0.00% | −16.77 |
| AGGY Wisdomtree Yield Enhanced US | Reduce -49.2% | 8.72% | −8.18 |
| BUFR FT Vest Lad Buffervetf-Usd I | Reduce -96.8% | 0.17% | −5.13 |
| MOAT Vaneck Morningstar Wide Moat | Sold out | 0.00% | −1.15 |
| DSTL Distillate US Fundamental St | Reduce -0.2% | 5.03% | −0.05 |
| RSP Invesco S&P 500 Equal Weight | Reduce -0.3% | 4.57% | −0.05 |
| IGSB iShares 1-5Y Inv Grade Corp. | Reduce -2.7% | 0.42% | −0.00 |
| NOC Northrop Grumman Corp. | Reduce -10.0% | 0.15% | −0.00 |
| AOA iShares Core 80/20 Aggressiv | Reduce -0.8% | 0.25% | −0.00 |
| QEFA STSR SPD MSC Eaf Stgfs-US Inc. | Reduce -1.3% | 9.42% | +0.69 |
Portfolio Buys Q4 2024 → Q1 2025
| LQDI iShares Inflation Hedged Cor | New | 17.28% | +17.28 |
| BOND PIMCO Active Bond Exchange-T | New | 8.70% | +8.70 |
| SPY SS SPDR S&P 500 ETF Trust-US | Add +56.2% | 10.92% | +3.62 |
| VFLO Victoryshares Free Cash Flow | Add +90.5% | 2.12% | +1.02 |
| EFA iShares MSCI Eafe ETF | Add +34.5% | 0.34% | +0.11 |
| IEF iShares 7-10 Year Treasury B | Add +7.2% | 0.93% | +0.09 |
| BRK.B Berkshire Hathaway Inc. Class B | Add +2.0% | 0.54% | +0.09 |
| SPSB SS SPDR P St C Corp. ETF | Add +0.5% | 5.53% | +0.09 |
| VZ Verizon Communications Inc. | Add +1.1% | 0.60% | +0.08 |
| HIPS Graniteshares Hips US High I | Add +2.3% | 3.49% | +0.05 |
| SCHE Schwab Emrg Mrkts Eqty ETF | Add +34.6% | 0.17% | +0.05 |
| QQQ Invesco QQQ Trust Series 1 | Add +27.5% | 0.31% | +0.05 |
| VXUS Vanguard Total Intl Stock | Add +12.1% | 0.24% | +0.04 |
| VTI VG Morningstar TS MKT ETF-US | Add +10.4% | 0.62% | +0.03 |
| VTIP Vanguard Short-Term Tips | Add +0.7% | 0.39% | +0.02 |
| PWV Invesco Large Cap Value ETF | Add +0.7% | 0.24% | +0.01 |
| XMPT Vaneck Cef Muni Income ETF | Add +2.6% | 0.31% | +0.01 |
| ARKK ARK Innovation ETF | Add +27.6% | 0.15% | +0.01 |
| PID Invesco International Divide | Add +0.9% | 0.19% | +0.01 |
| SPYD SS SPDR P S&P 500 Hi Div ETF | Add +1.0% | 0.20% | +0.01 |
| AOR iShares Core 60/40 Balanced | Add +0.5% | 0.51% | +0.01 |
| AOM iShares Core 40/60 Moderate | Add +0.9% | 0.17% | +0.00 |
| CMF iShares California Muni Bond | Add +1.9% | 0.64% | +0.00 |
| JEPI JPMorgan Equity Premium Inco | Add +1.8% | 0.19% | +0.00 |
| BKLN Invesco Senior Loan ETF | Add +0.7% | 0.19% | −0.00 |
| PWZ Invesco California Amt-Free | Add +2.9% | 0.65% | −0.00 |
| VIG Vanguard Dividend Apprec ETF | Add +0.5% | 5.33% | −0.00 |
| DGRE Wisdomtree Emerging Markets | Add +1.8% | 2.23% | −0.02 |
| SRE Sempra | Add +0.8% | 0.11% | −0.02 |
| IWM iShares Russell 2000 ETF | Add +0.2% | 6.69% | −0.68 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 45 | $253.0M | BND, RSP, VIG, QEFA, IEF |
| Q1 2026 | 43 | $238.2M | BND, RSP, QEFA, VIG, IEF |
| Q4 2025 | 43 | $236.4M | BND, RSP, VIG, IEF, QEFA |
| Q3 2025 | 44 | $233.7M | LQDI, SPY, QEFA, IEF, BOND |
| Q2 2025 | 41 | $226.9M | LQDI, SPY, QEFA, BOND, AGGY |
| Q1 2025 | 41 | $217.9M | LQDI, SPY, QEFA, AGGY, BOND |
| Q4 2024 | 41 | $218.7M | AGGY, LQD, QEFA, IWM, SPY |
| Q3 2024 | 41 | $225.5M | LQD, AGGY, QEFA, IWM, SPY |
| Q2 2024 | 41 | $216.5M | AGGY, LQD, QEFA, SPY, IWM |
| Q1 2024 | 38 | $218.6M | AGGY, LQD, QEFA, SPY, IWM |