Brand Asset Management Group, Inc.
In its 13F for Q2 2026 (holdings as of June 30, 2026, filed August 12, 2026), Brand Asset Management Group, Inc. reported 223 stock positions worth $452.4 million. Its top holding was iShares Core MSCI Emerging (IEMG) at 8.9% of the portfolio, followed by iShares Core S&P Midcap ETF (IJH, 7.8%) and Vanguard Russell 1000 Growth (VONG, 4.1%). Compared with Q1 2026, it opened 49 new positions, sold out of 19, added to 68 and reduced 88. The biggest buy was a new position in iShares MSCI USA Momentum Fa (MTUM) and the biggest sale Palantir Technologies Class A (PLTR, shares −5%).
- Most Recent 13F
- Q2 2026
- Location
- CHESTERFIELD, MO
- CIK
- 0001748766
- Portfolio Value
- $452.4M (Q2 2026)
- SEC Filing
- 0001765380-26-000353 ↗ filed Aug 12, 2026
Holdings Value
Holdings 223 stocks · $452.4M
| IEMG iShares Core MSCI Emerging | 8.89% | 485,371 | $40.2M | Reduce -4.4% |
| IJH iShares Core S&P Midcap ETF | 7.76% | 455,097 | $35.1M | Reduce -2.1% |
| VONG Vanguard Russell 1000 Growth | 4.07% | 143,960 | $18.4M | Add +4.6% |
| VO Vngrd Mrngstr MD-Cap ETF-Usd | 3.82% | 214,332 | $17.3M | Reduce -1.0% |
| DFIS Dimensional International SM | 3.51% | 453,219 | $15.9M | Add +2.0% |
| SCHF Schwab Intl Equity ETF | 3.42% | 559,279 | $15.5M | Reduce -2.6% |
| IWF iShares Russell 1000 Growth | 3.25% | 118,272 | $14.7M | No change |
| VONV Vanguard Russell 1000 Value | 3.13% | 133,036 | $14.1M | Add +1.1% |
| SCHM Schwab US Mid Cap ETF | 3.03% | 371,674 | $13.7M | Reduce -2.1% |
| SCHX Schwab US Large-Cap ETF | 2.83% | 435,333 | $12.8M | Reduce -1.2% |
| SCHA Schwab US Small-Cap ETF | 2.66% | 332,664 | $12.0M | Reduce -2.3% |
| SCHE Schwab Emrg Mrkts Eqty ETF | 2.63% | 328,242 | $11.9M | Reduce -1.8% |
| SCZ iShares MSCI Eafe Small-Cap | 2.45% | 134,949 | $11.1M | Reduce -3.4% |
| IVV iShares Core S&P 500 ETF | 2.10% | 12,704 | $9.5M | Add +4.0% |
| SCHV Schwab US Large-Cap Value | 2.08% | 270,744 | $9.4M | Reduce -0.4% |
| SCHC Schwab Intl Small-Cap Equity | 1.82% | 170,742 | $8.2M | Reduce -2.1% |
| IWD iShares Russell 1000 Value E | 1.51% | 28,171 | $6.8M | Reduce -1.1% |
| VB Vanguard Most SM-Cap ETF-Usd | 1.44% | 21,466 | $6.5M | Add +1.2% |
| SCHG Schwab US Large-Cap Growth | 1.22% | 162,537 | $5.5M | Add +3.1% |
| ILCB iShares Morningstar U.S. Equ | 0.89% | 39,027 | $4.0M | Reduce -0.3% |
| PLTR Palantir Technologies Inc. Class A | 0.84% | 32,737 | $3.8M | Reduce -4.9% |
| ILCG iShares Morningstar Growth E | 0.83% | 32,117 | $3.8M | Reduce -1.4% |
| VUG Vanguard Mrngstar GR ETF-Sui | 0.79% | 41,388 | $3.6M | Add +2.5% |
| BSV Vanguard Short-Term Bond ETF | 0.78% | 45,114 | $3.5M | Add +6.5% |
| AAPL Apple Inc. | 0.77% | 12,042 | $3.5M | Add +3.2% |
| IMCB iShares Morningstar Mid-Cap | 0.75% | 34,967 | $3.4M | Reduce -2.0% |
| MGC Vngrd Mrngstr MG Cap ETF-Usd | 0.74% | 12,230 | $3.3M | No change |
| VWO Vanguard Ftse Emerging Marke | 0.71% | 53,918 | $3.2M | Add +6.1% |
| VOO Vanguard S&P 500 ETF | 0.69% | 4,533 | $3.1M | Add +68.1% |
| IEFA iShares Core MSCI Eafe ETF | 0.67% | 31,199 | $3.0M | Add +10.0% |
| IWB iShares Russell 1000 ETF | 0.64% | 7,074 | $2.9M | Reduce -1.5% |
| SCHH Schwab US REIT ETF | 0.61% | 115,591 | $2.7M | Reduce -2.7% |
| VBR Vngrd Mrngst SL-CP Val ETF-U | 0.58% | 10,707 | $2.6M | Reduce -5.3% |
| SPY SS SPDR S&P 500 ETF Trust-US | 0.55% | 3,347 | $2.5M | Reduce -0.2% |
| IWM iShares Russell 2000 ETF | 0.53% | 7,951 | $2.4M | Add +10.6% |
| VEA Vanguard Ftse Developed ETF | 0.50% | 32,045 | $2.3M | Add +30.2% |
| NVDA Nvidia Corp. | 0.47% | 10,675 | $2.1M | Add +3.6% |
| SCHO Schwab Short-Term US Treas | 0.44% | 82,769 | $2.0M | Reduce -2.0% |
| SCHJ Schwab 1-5 YR Corp. BND ETF | 0.43% | 79,747 | $2.0M | Reduce -4.3% |
| MTUM iShares MSCI USA Momentum Fa | 0.42% | 5,584 | $1.9M | New |
| VTV Vanguard Mrngstr Val ETF-Aui | 0.41% | 8,438 | $1.8M | Add +4.6% |
| BIL SS SPDR BB 1-3M T-Bill ETF | 0.40% | 19,859 | $1.8M | Add +92.1% |
| FNDX Schwab Fndmntl US LRG Co. ETF | 0.37% | 54,228 | $1.7M | Reduce -1.4% |
| SHYG iShares 0-5 YR HY Corp. Bond | 0.37% | 39,652 | $1.7M | Reduce -0.9% |
| ISCB iShares Morningstar SM Cap | 0.35% | 21,119 | $1.6M | Reduce -1.9% |
| FNDF Schwab Fndmn Intl LRG Co. ETF | 0.35% | 30,218 | $1.6M | Reduce -0.9% |
| MSFT Microsoft Corp. | 0.34% | 4,182 | $1.6M | Add +2.7% |
| GOOGL Alphabet Inc. Class A | 0.34% | 4,325 | $1.5M | Add +39.7% |
| VBK Van Morst SML-Cap Gro-Usd Inc. | 0.34% | 4,217 | $1.5M | Add +6.4% |
| VOE Vngrd Mrngstr MD-Cap Val ETF | 0.34% | 7,792 | $1.5M | Reduce -16.4% |
| DFAC Dimensional US Core Equity 2 | 0.33% | 34,048 | $1.5M | New |
| VOT Vngrd Mrngstr MC GRW ETF-Usd | 0.33% | 4,898 | $1.5M | Add +0.4% |
| ILCV iShares Morningstar Value Et | 0.33% | 14,639 | $1.5M | Reduce -2.1% |
| DFUV Dimensional US Marketwide Va | 0.33% | 26,893 | $1.5M | New |
| XCEM Columbia Em Core Ex-China | 0.32% | 27,443 | $1.5M | Reduce -4.4% |
| SPDW Ste STR SPDR PT DW Eu ETF | 0.31% | 27,614 | $1.4M | Reduce -0.2% |
| DFGR Dim Global Real Estate ETF | 0.30% | 47,298 | $1.4M | Add +26.1% |
| DUHP Dimensional US High Profi Et | 0.30% | 32,564 | $1.4M | New |
| VT Vanguard Tot World STK ETF | 0.29% | 8,360 | $1.3M | Add +2.4% |
| RWO State Street SPDR Dow Jones | 0.29% | 26,089 | $1.3M | Add +0.4% |
| QQQ Invesco QQQ Trust Series 1 | 0.28% | 1,698 | $1.3M | Add +0.7% |
| BRK.B Berkshire Hathaway Inc. Class B | 0.26% | 2,377 | $1.2M | Add +1.3% |
| IVLU iShares MSCI International V | 0.26% | 28,320 | $1.2M | Reduce -6.9% |
| FNDA Schwab Fndmntl US SM Co. ETF | 0.26% | 30,892 | $1.2M | No change |
| STIP iShares 0-5 Year Tips Bond E | 0.26% | 11,358 | $1.2M | Reduce -0.3% |
| DFIV Dimensional International Va | 0.25% | 21,043 | $1.1M | Add +101.3% |
| AVGO Broadcom Inc. | 0.25% | 2,954 | $1.1M | Add +0.2% |
| IWP iShares Russell Mid-Cap Grow | 0.24% | 7,303 | $1.1M | Reduce -0.7% |
| FLOT iShares Floating Rate Bond E | 0.24% | 20,940 | $1.1M | Reduce -0.6% |
| VIOG Vanguard S&P SM Cap 600 GRW | 0.23% | 6,856 | $1.1M | Add +0.1% |
| UNH Unitedhealth Group Inc. | 0.23% | 2,523 | $1.0M | Reduce -1.4% |
| IVW iShares S&P 500 Growth ETF | 0.22% | 7,243 | $996K | Add +13.1% |
| CINF Cincinnati Financial Corp. | 0.22% | 5,332 | $987K | Reduce -0.7% |
| AMZN Amazon.com Inc. | 0.22% | 4,135 | $986K | Add +16.8% |
| SPMD SS SPDR P S&P 400 Midcap ETF | 0.22% | 14,484 | $979K | Reduce -0.8% |
| ICSH iShares Ultra Short Duration | 0.21% | 18,695 | $946K | Add +74.9% |
| SCHD Schwab US DVD Equity ETF | 0.21% | 29,657 | $940K | Reduce -6.9% |
| IXUS iShares Core Intl Stock ETF | 0.20% | 9,685 | $924K | Add +149.9% |
| MU Micron Technology Inc. | 0.20% | 798 | $921K | Reduce -10.8% |
| MUB iShares National Muni Bond E | 0.19% | 8,170 | $879K | New |
| IJJ iShares S&P Mid-Cap 400 Valu | 0.19% | 5,864 | $866K | Add +0.4% |
| SUB iShares Short-Term National | 0.19% | 8,009 | $853K | New |
| IMCV iShares Morningstar Mid-Cap | 0.19% | 9,209 | $841K | Reduce -0.9% |
| JCPB JPMorgan Core Plus Bond ETF | 0.18% | 17,762 | $834K | Add +79.1% |
| JPM JPMorgan Chase & Co. | 0.18% | 2,526 | $827K | Add +2.8% |
| FNDE Schwab Fndmntl Em MRK Eq ETF | 0.18% | 20,801 | $825K | Reduce -1.1% |
| IWC iShares Micro-Cap ETF | 0.18% | 4,116 | $823K | No change |
| GSEW Goldman Sachs Eql WGHT Large | 0.18% | 8,642 | $816K | Reduce -4.4% |
| AVES Avantis Emerging Markets Val | 0.18% | 12,190 | $800K | Reduce -2.0% |
| EEM iShares MSCI Emerging Market | 0.17% | 11,247 | $769K | No change |
| IWR iShares Russell Mid-Cap ETF | 0.17% | 6,837 | $754K | No change |
| TSLA Tesla Inc. | 0.17% | 1,792 | $754K | Reduce -47.7% |
| EFA iShares MSCI Eafe ETF | 0.17% | 7,237 | $752K | No change |
| SMH Vaneck Semiconductor ETF | 0.17% | 1,144 | $750K | Reduce -32.9% |
| BRK.A Berkshire Hathaway Inc. Class A | 0.17% | 1 | $749K | New |
| FNDC Schwab Fndmnt Intl SM Eq ETF | 0.16% | 15,122 | $734K | Add +5.6% |
| GWX State Street SPDR S&P Intern | 0.16% | 16,643 | $728K | No change |
| SPYV SS SPDR P S&P 500 Value ETF | 0.15% | 11,278 | $686K | Add +0.2% |
| IWO iShares Russell 2000 Growth | 0.15% | 1,727 | $680K | No change |
| CRWD CrowdStrike Holdings Inc. Class A | 0.15% | 889 | $678K | Add +3.5% |
Portfolio Sells Q1 2026 → Q2 2026
| PLTR Palantir Technologies Inc. Class A | Reduce -4.9% | 0.84% | −0.47 |
| IJH iShares Core S&P Midcap ETF | Reduce -2.1% | 7.76% | −0.40 |
| SCZ iShares MSCI Eafe Small-Cap | Reduce -3.4% | 2.45% | −0.40 |
| IEMG iShares Core MSCI Emerging | Reduce -4.4% | 8.89% | −0.32 |
| SCHC Schwab Intl Small-Cap Equity | Reduce -2.1% | 1.82% | −0.30 |
| SCHF Schwab Intl Equity ETF | Reduce -2.6% | 3.42% | −0.27 |
| SCHE Schwab Emrg Mrkts Eqty ETF | Reduce -1.8% | 2.63% | −0.23 |
| VO Vngrd Mrngstr MD-Cap ETF-Usd | Reduce -1.0% | 3.82% | −0.22 |
| TSLA Tesla Inc. | Reduce -47.7% | 0.17% | −0.16 |
| VOE Vngrd Mrngstr MD-Cap Val ETF | Reduce -16.4% | 0.34% | −0.11 |
| SCHX Schwab US Large-Cap ETF | Reduce -1.2% | 2.83% | −0.11 |
| FTI Technipfmc PLC | Sold out | 0.00% | −0.10 |
| GS Goldman Sachs Group Inc. | Sold out | 0.00% | −0.10 |
| SCHJ Schwab 1-5 YR Corp. BND ETF | Reduce -4.3% | 0.43% | −0.10 |
| DISV Dimensional International SM | Sold out | 0.00% | −0.10 |
| SCHO Schwab Short-Term US Treas | Reduce -2.0% | 0.44% | −0.09 |
| ETH Grayscale Ethereum Staking M | Sold out | 0.00% | −0.09 |
| BIIB Biogen Inc. | Sold out | 0.00% | −0.09 |
| EFV iShares MSCI Eafe Value ETF | Sold out | 0.00% | −0.08 |
| XETYX Eaton Vance Tax-MGD Div Eqty | Reduce -60.0% | 0.05% | −0.08 |
| T AT&T Inc. | Sold out | 0.00% | −0.08 |
| APTV Aptiv PLC | Sold out | 0.00% | −0.08 |
| HII Huntington Ingalls Industrie | Sold out | 0.00% | −0.08 |
| BTC Grayscale Bitcoin Mini ETF | Sold out | 0.00% | −0.08 |
| IWD iShares Russell 1000 Value E | Reduce -1.1% | 1.51% | −0.07 |
| SCHV Schwab US Large-Cap Value | Reduce -0.4% | 2.08% | −0.07 |
| IBIT iShares Bitcoin Trust ETF | Sold out | 0.00% | −0.07 |
| GDX Vaneck Gold Miners ETF | Sold out | 0.00% | −0.07 |
| BITB Bitwise Bitcoin ETF | Sold out | 0.00% | −0.07 |
| SHYG iShares 0-5 YR HY Corp. Bond | Reduce -0.9% | 0.37% | −0.07 |
| ROKU Roku Inc. | Sold out | 0.00% | −0.07 |
| VZ Verizon Communications Inc. | Sold out | 0.00% | −0.07 |
| VBR Vngrd Mrngst SL-CP Val ETF-U | Reduce -5.3% | 0.58% | −0.06 |
| PEP Pepsico Inc. | Reduce -21.6% | 0.09% | −0.06 |
| G Genpact Ltd. | Sold out | 0.00% | −0.06 |
| SCHH Schwab US REIT ETF | Reduce -2.7% | 0.61% | −0.06 |
| IAUM iShares Gold Trust Micro | Reduce -3.2% | 0.14% | −0.06 |
| PVAL Putnam Focused LRG Cap Value | Sold out | 0.00% | −0.06 |
| NXT Nextpower Inc. | Sold out | 0.00% | −0.06 |
| DLB Dolby Laboratories Inc. Class A | Sold out | 0.00% | −0.05 |
| IVLU iShares MSCI International V | Reduce -6.9% | 0.26% | −0.05 |
| STIP iShares 0-5 Year Tips Bond E | Reduce -0.3% | 0.26% | −0.05 |
| IAGG iShares Intl Aggregate Bond | Reduce -12.5% | 0.14% | −0.05 |
| SCHD Schwab US DVD Equity ETF | Reduce -6.9% | 0.21% | −0.05 |
| GLTR Abrdn Precious Metals Basket | Reduce -1.1% | 0.10% | −0.05 |
| FLOT iShares Floating Rate Bond E | Reduce -0.6% | 0.24% | −0.04 |
| PR Permian Resources Corp. Class A | Reduce -16.7% | 0.06% | −0.04 |
| FNDF Schwab Fndmn Intl LRG Co. ETF | Reduce -0.9% | 0.35% | −0.04 |
| ILCV iShares Morningstar Value Et | Reduce -2.1% | 0.33% | −0.03 |
| IVE iShares S&P 500 Value ETF | Reduce -17.9% | 0.10% | −0.03 |
Portfolio Buys Q1 2026 → Q2 2026
| MTUM iShares MSCI USA Momentum Fa | New | 0.42% | +0.42 |
| DFAC Dimensional US Core Equity 2 | New | 0.33% | +0.33 |
| DFUV Dimensional US Marketwide Va | New | 0.33% | +0.33 |
| DUHP Dimensional US High Profi Et | New | 0.30% | +0.30 |
| VOO Vanguard S&P 500 ETF | Add +68.1% | 0.69% | +0.27 |
| MUB iShares National Muni Bond E | New | 0.19% | +0.19 |
| SUB iShares Short-Term National | New | 0.19% | +0.19 |
| BRK.A Berkshire Hathaway Inc. Class A | New | 0.17% | +0.17 |
| BIL SS SPDR BB 1-3M T-Bill ETF | Add +92.1% | 0.40% | +0.16 |
| AMD Advanced Micro Devices | New | 0.14% | +0.14 |
| VONG Vanguard Russell 1000 Growth | Add +4.6% | 4.07% | +0.14 |
| DFIC Dimensional International Co. | New | 0.13% | +0.13 |
| VLUE iShares MSCI USA Value Facto | New | 0.13% | +0.13 |
| AVEM Avantis Emerging Markets Eq | New | 0.13% | +0.13 |
| IMTM iShares MSCI Intl Momentum F | New | 0.13% | +0.13 |
| DIHP Dimensional International Hi | New | 0.12% | +0.12 |
| PSI Invesco Semiconductors ETF | New | 0.12% | +0.12 |
| IXUS iShares Core Intl Stock ETF | Add +149.9% | 0.20% | +0.12 |
| GOOGL Alphabet Inc. Class A | Add +39.7% | 0.34% | +0.11 |
| DFIV Dimensional International Va | Add +101.3% | 0.25% | +0.11 |
| VTES Vanguard SH Term Tax-Ex Bond | New | 0.10% | +0.10 |
| VEA Vanguard Ftse Developed ETF | Add +30.2% | 0.50% | +0.09 |
| MKSI MKS Inc. | New | 0.08% | +0.08 |
| AGG iShares Core U.S. Aggregate | New | 0.08% | +0.08 |
| VTEB Vanguard Tax-Exempt Bond ETF | Add +142.2% | 0.14% | +0.07 |
| DAR Darling Ingredients Inc. | New | 0.07% | +0.07 |
| AIT Applied Industrial Tech Inc. | New | 0.07% | +0.07 |
| Q Qnity Electronics Inc. | New | 0.07% | +0.07 |
| ICSH iShares Ultra Short Duration | Add +74.9% | 0.21% | +0.07 |
| NBIX Neurocrine Biosciences Inc. | New | 0.07% | +0.07 |
| AMKR Amkor Technology Inc. | New | 0.07% | +0.07 |
| RPRX Royalty Pharma PLC Class A | New | 0.07% | +0.07 |
| IWM iShares Russell 2000 ETF | Add +10.6% | 0.53% | +0.06 |
| BITO Proshares Bitcoin ETF-Usd | New | 0.06% | +0.06 |
| JCPB JPMorgan Core Plus Bond ETF | Add +79.1% | 0.18% | +0.06 |
| CRWD CrowdStrike Holdings Inc. Class A | Add +3.5% | 0.15% | +0.06 |
| AMGN Amgen Inc. | New | 0.06% | +0.06 |
| MRK Merck & Co. Inc. | New | 0.06% | +0.06 |
| KLAC KLA Corp. | Add +0.7% | 0.14% | +0.06 |
| LRCX Lam Research Corp. | Add +0.3% | 0.14% | +0.06 |
| INTC Intel Corp. | New | 0.06% | +0.06 |
| ANET Arista Networks Inc. | New | 0.06% | +0.06 |
| OVV Ovintiv Inc. | New | 0.06% | +0.06 |
| GRMN Garmin Ltd. | New | 0.06% | +0.06 |
| TSM Taiwan Semiconductor-SP ADR | New | 0.05% | +0.05 |
| SNX TD Synnex Corp. | New | 0.05% | +0.05 |
| XLK SS Technology Select Sector | New | 0.05% | +0.05 |
| DOCU Docusign Inc. | New | 0.05% | +0.05 |
| TGT Target Corp. | New | 0.05% | +0.05 |
| BAI Ishrs AI in and Tech Act ETF | New | 0.05% | +0.05 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 223 | $452.4M | IEMG, IJH, VONG, VO, DFIS |
| Q1 2026 | 193 | $384.5M | IEMG, IJH, VO, VONG, DFIS |
| Q4 2025 | 171 | $357.6M | IEMG, IJH, VO, VONG, DFIS |
| Q3 2025 | 165 | $355.5M | IEMG, IJH, VO, VONG, IWF |
| Q2 2025 | 92 | $267.8M | IEMG, IJH, VO, VONG, SCZ |
| Q1 2025 | 89 | $239.7M | IEMG, IJH, SCZ, VO, VONG |
| Q4 2024 | 89 | $246.3M | IEMG, IJH, SCZ, VONG, IWF |
| Q3 2024 | 89 | $255.5M | IEMG, IJH, SCZ, VONG, IWF |
| Q2 2024 | 80 | $236.8M | IEMG, IJH, SCZ, VONG, IWF |
| Q1 2024 | 78 | $232.5M | IJH, IEMG, SCZ, VO, VONG |