North Star Asset Management Inc.
In its 13F for Q2 2026 (holdings as of June 30, 2026, filed August 18, 2026), North Star Asset Management Inc. reported 372 stock positions worth $2.5 billion. Its top holding was Apple (AAPL) at 3.9% of the portfolio, followed by Schwab US Broad Market ETF (SCHB, 3.2%) and Alphabet Class C (GOOG, 2.7%). Compared with Q1 2026, it opened 23 new positions, sold out of 8, added to 87 and reduced 169. The biggest buy was Schwab US Broad Market ETF (SCHB, shares +3%) and the biggest sale AES (AES, shares −30%).
- Most Recent 13F
- Q2 2026
- Location
- NEENAH, WI
- CIK
- 0001056559
- Portfolio Value
- $2.5B (Q2 2026)
- SEC Filing
- 0001056559-26-000003 ↗ filed Aug 18, 2026
Holdings Value
Holdings 372 stocks · $2.5B
| AAPL Apple Inc. | 3.86% | 339,288 | $98.2M | Reduce -2.7% |
| SCHB Schwab US Broad Market ETF | 3.16% | 2,772,864 | $80.3M | Add +3.4% |
| GOOG Alphabet Inc. Class C | 2.75% | 197,701 | $69.9M | Reduce -4.3% |
| VTI VG Morningstar TS MKT ETF-US | 2.71% | 186,279 | $68.9M | Reduce -0.1% |
| MSFT Microsoft Corp. | 2.33% | 159,018 | $59.3M | Reduce -0.1% |
| AMZN Amazon.com Inc. | 2.09% | 223,136 | $53.2M | Reduce -1.5% |
| SPYM Ste STR SPDR PT S&P 500 ETF | 2.06% | 597,120 | $52.5M | Add +0.4% |
| ASML ASML Holding NV-NY Reg SHS filed as ASML HLDG NV | 2.02% | 25,849 | $51.4M | Reduce -11.3% |
| V Visa Inc. Class A | 1.90% | 141,145 | $48.4M | Reduce -1.5% |
| AMD Advanced Micro Devices | 1.78% | 77,973 | $45.3M | Reduce -11.1% |
| SCHW Schwab (charles) Corp. | 1.74% | 478,540 | $44.2M | Reduce -1.5% |
| AME Ametek Inc. | 1.62% | 169,798 | $41.1M | Reduce -3.2% |
| ADI Analog Devices Inc. | 1.59% | 102,047 | $40.5M | Reduce -4.2% |
| PFG Principal Financial Group | 1.57% | 370,523 | $39.9M | Reduce -3.0% |
| APH Amphenol Corp. Class A | 1.53% | 221,060 | $39.0M | Reduce -3.6% |
| ABBV Abbvie Inc. | 1.53% | 154,788 | $39.0M | Reduce -1.5% |
| AVGO Broadcom Inc. | 1.51% | 101,698 | $38.4M | Reduce -3.5% |
| SSNC Ss&c Technologies Holdings | 1.49% | 612,073 | $38.0M | Add +0.3% |
| NVDA Nvidia Corp. | 1.44% | 183,163 | $36.6M | Reduce -3.4% |
| SYK Stryker Corp. | 1.30% | 105,188 | $33.1M | Add +3.1% |
| ILMN Illumina Inc. | 1.30% | 187,903 | $33.0M | Reduce -1.6% |
| ABT Abbott Laboratories | 1.24% | 346,719 | $31.5M | Add +6.1% |
| TMO Thermo Fisher Scientific Inc. | 1.20% | 60,747 | $30.5M | Reduce -1.6% |
| ACIW Aci Worldwide Inc. | 1.15% | 579,211 | $29.1M | Reduce -1.6% |
| SNPS Synopsys Inc. | 1.14% | 65,181 | $29.1M | Reduce -2.2% |
| SWTSX Schwab Tot STK MRKT Indx | 1.13% | 1,577,527 | $28.7M | Reduce -0.4% |
| VEEV Veeva Systems Inc. Class A | 1.08% | 154,337 | $27.4M | Add +6.3% |
| JPM JPMorgan Chase & Co. | 1.07% | 83,084 | $27.2M | Reduce -1.0% |
| MENASHA CORP | 1.01% | 2,181 | $25.6M | No change |
| GOOGL Alphabet Inc. Class A | 0.98% | 69,594 | $24.9M | Reduce -1.4% |
| DHR Danaher Corp. | 0.92% | 122,973 | $23.4M | Reduce -0.8% |
| GPN Global Payments Inc. | 0.91% | 319,712 | $23.2M | Add +1.0% |
| ROK Rockwell Automation Inc. | 0.91% | 46,633 | $23.1M | Reduce -3.9% |
| MA Mastercard Inc. Class A | 0.90% | 44,559 | $22.9M | Reduce -1.4% |
| AMG Affiliated Managers Group | 0.89% | 66,968 | $22.7M | Reduce -4.6% |
| DDOG Datadog Inc. Class A | 0.89% | 87,000 | $22.7M | Reduce -2.7% |
| EVTC Evertec Inc. | 0.88% | 809,545 | $22.5M | Add +0.5% |
| ECL Ecolab Inc. | 0.87% | 79,378 | $22.1M | Reduce -1.8% |
| CRWD CrowdStrike Holdings Inc. Class A | 0.86% | 28,505 | $21.8M | Reduce -6.2% |
| MBWM Mercantile Bank Corp. | 0.85% | 377,427 | $21.7M | Reduce -1.5% |
| SCHF Schwab Intl Equity ETF | 0.83% | 762,633 | $21.1M | Reduce -1.0% |
| ADBE Adobe Inc. | 0.80% | 99,048 | $20.3M | Add +0.5% |
| EFX Equifax Inc. | 0.78% | 125,367 | $19.9M | Add +3.4% |
| WH Wyndham Hotels & Resorts Inc. | 0.77% | 232,202 | $19.6M | Reduce -1.5% |
| PTC PTC Inc. | 0.73% | 163,332 | $18.6M | Add +0.3% |
| AES AES Corp. | 0.71% | 1,227,209 | $18.0M | Reduce -30.5% |
| NOW ServiceNow Inc. | 0.70% | 178,977 | $17.8M | Add +35.3% |
| SPMD SS SPDR P S&P 400 Midcap ETF | 0.69% | 258,787 | $17.5M | Add +1.5% |
| FISV Fiserv Inc. | 0.68% | 350,375 | $17.2M | Add +5.0% |
| SCHA Schwab US Small-Cap ETF | 0.67% | 473,999 | $17.1M | Add +2.9% |
| LOW Lowe's Cos Inc. | 0.66% | 76,658 | $16.9M | Reduce -5.1% |
| INTU Intuit Inc. | 0.66% | 64,471 | $16.8M | Add +21.7% |
| PB Prosperity Bancshares Inc. | 0.66% | 229,877 | $16.8M | Reduce -1.4% |
| ITW Illinois Tool Works | 0.66% | 61,815 | $16.7M | Reduce -0.1% |
| COST Costco Wholesale Corp. | 0.65% | 17,710 | $16.6M | Reduce -3.5% |
| DIS The Walt Disney Co. filed as DISNEY WALT CO | 0.61% | 160,151 | $15.4M | Reduce -2.1% |
| LYV Live Nation Entertainment Inc. | 0.59% | 81,777 | $15.0M | Reduce -4.6% |
| SCHX Schwab US Large-Cap ETF | 0.59% | 507,326 | $14.9M | Add +4.8% |
| VFIAX Vanguard 500 Index-Adm | 0.58% | 21,400 | $14.8M | Add +1.7% |
| RPM RPM International Inc. | 0.58% | 131,726 | $14.6M | Reduce -1.2% |
| SCHM Schwab US Mid Cap ETF | 0.56% | 386,953 | $14.3M | Add +5.9% |
| LLY Eli Lilly & Co. | 0.53% | 11,325 | $13.6M | Reduce -2.2% |
| ROP Roper Technologies Inc. | 0.52% | 39,077 | $13.2M | Add +0.6% |
| ABNB Airbnb Inc. Class A | 0.46% | 82,395 | $11.8M | Add +1.4% |
| SCHE Schwab Emrg Mrkts Eqty ETF | 0.46% | 322,229 | $11.7M | Reduce -6.2% |
| VOO Vanguard S&P 500 ETF | 0.45% | 16,733 | $11.5M | Add +10.8% |
| BALL Ball Corp. | 0.45% | 183,788 | $11.5M | Reduce -3.4% |
| CRM Salesforce Inc. | 0.45% | 72,375 | $11.3M | Add +1.1% |
| RSP Invesco S&P 500 Equal Weight | 0.44% | 52,341 | $11.1M | Add +12.6% |
| KMB Kimberly-Clark Corp. | 0.43% | 99,624 | $10.9M | Reduce -2.6% |
| PYPL PayPal Holdings Inc. | 0.42% | 247,634 | $10.7M | Reduce -0.9% |
| RGEN Repligen Corp. | 0.42% | 77,561 | $10.6M | Reduce -7.6% |
| UNH Unitedhealth Group Inc. | 0.41% | 25,262 | $10.5M | Reduce -7.6% |
| PM Philip Morris International | 0.40% | 56,649 | $10.2M | Reduce -0.5% |
| TYL Tyler Technologies Inc. | 0.39% | 34,119 | $10.0M | Add +7.4% |
| META Meta Platforms Inc. Class A | 0.39% | 17,559 | $9.9M | Add +12.0% |
| PBH Prestige Consumer Healthcare | 0.39% | 208,000 | $9.8M | Reduce -1.8% |
| FIS Fidelity National Info Serv | 0.37% | 244,297 | $9.5M | Add +10.1% |
| ISRG Intuitive Surgical Inc. | 0.37% | 23,779 | $9.5M | Add +0.1% |
| AKAM Akamai Technologies Inc. | 0.37% | 79,539 | $9.4M | Reduce -7.9% |
| TROW T Rowe Price Group Inc. filed as PRICE T ROWE GROUP INC | 0.37% | 81,977 | $9.3M | Reduce -15.9% |
| SPSM SS SPDR P S&P 600 Small Cap | 0.36% | 160,698 | $9.3M | Add +3.1% |
| VWO Vanguard Ftse Emerging Marke | 0.35% | 148,229 | $8.8M | Add +4.7% |
| UNP Union Pacific Corp. | 0.34% | 31,776 | $8.6M | Add +0.4% |
| VEU Vanguard Ftse All-World Ex-U | 0.30% | 91,111 | $7.6M | Reduce -0.9% |
| PEP Pepsico Inc. | 0.30% | 56,103 | $7.6M | Reduce -3.7% |
| CDNS Cadence Design SYS Inc. | 0.29% | 19,738 | $7.4M | Add +3.2% |
| FAST Fastenal Co. | 0.29% | 153,601 | $7.4M | No change |
| JNJ Johnson & Johnson | 0.28% | 28,155 | $7.2M | Reduce -1.4% |
| VUG Vanguard Mrngstar GR ETF-Sui | 0.28% | 82,007 | $7.1M | Reduce -1.1% |
| PAYC Paycom Software Inc. | 0.27% | 55,314 | $7.0M | Reduce -11.9% |
| SPDW Ste STR SPDR PT DW Eu ETF | 0.27% | 135,417 | $6.8M | Add +5.5% |
| SPGI S&P Global Inc. | 0.27% | 16,671 | $6.8M | Add +12.2% |
| EW Edwards Lifesciences Corp. | 0.25% | 71,575 | $6.5M | Reduce -0.9% |
| SPEM State Street SP PTF Em ETF | 0.25% | 120,791 | $6.3M | Add +8.9% |
| NIC Nicolet Bankshares Inc. | 0.25% | 37,675 | $6.2M | Reduce -1.6% |
| GLD SPDR Gold Shares | 0.23% | 15,709 | $5.8M | No change |
| JBL Jabil Inc. | 0.22% | 14,580 | $5.6M | Reduce -0.1% |
| MAR Marriott International Class A | 0.22% | 14,933 | $5.5M | No change |
| CSCO Cisco Systems Inc. | 0.22% | 46,678 | $5.5M | Reduce -0.1% |
Portfolio Sells Q1 2026 → Q2 2026
| AES AES Corp. | Reduce -30.5% | 0.71% | −0.37 |
| HOLX Hologic Inc. | Sold out | 0.00% | −0.34 |
| SCHW Schwab (charles) Corp. | Reduce -1.5% | 1.74% | −0.24 |
| MSFT Microsoft Corp. | Reduce -0.1% | 2.33% | −0.22 |
| LOW Lowe's Cos Inc. | Reduce -5.1% | 0.66% | −0.16 |
| PBH Prestige Consumer Healthcare | Reduce -1.8% | 0.39% | −0.16 |
| COST Costco Wholesale Corp. | Reduce -3.5% | 0.65% | −0.14 |
| TMO Thermo Fisher Scientific Inc. | Reduce -1.6% | 1.20% | −0.12 |
| DHR Danaher Corp. | Reduce -0.8% | 0.92% | −0.10 |
| PEP Pepsico Inc. | Reduce -3.7% | 0.30% | −0.09 |
| MA Mastercard Inc. Class A | Reduce -1.4% | 0.90% | −0.08 |
| DIS The Walt Disney Co. | Reduce -2.1% | 0.61% | −0.08 |
| PYPL PayPal Holdings Inc. | Reduce -0.9% | 0.42% | −0.07 |
| ECL Ecolab Inc. | Reduce -1.8% | 0.87% | −0.06 |
| WH Wyndham Hotels & Resorts Inc. | Reduce -1.5% | 0.77% | −0.06 |
| AKAM Akamai Technologies Inc. | Reduce -7.9% | 0.37% | −0.06 |
| PAYC Paycom Software Inc. | Reduce -11.9% | 0.27% | −0.06 |
| XOM Exxonmobil Holdings Corp. | Reduce -0.8% | 0.14% | −0.05 |
| CVX Chevron Corp. | Reduce -2.1% | 0.13% | −0.05 |
| XLE SS Energy Select Sector | Reduce -1.0% | 0.17% | −0.05 |
| VZ Verizon Communications Inc. | Reduce -11.3% | 0.09% | −0.04 |
| NKE Nike Inc. Class B | Reduce -14.3% | 0.07% | −0.04 |
| ITW Illinois Tool Works | Reduce -0.1% | 0.66% | −0.04 |
| BALL Ball Corp. | Reduce -3.4% | 0.45% | −0.04 |
| BRK.A Berkshire Hathaway Inc. Class A | Reduce -50.0% | 0.03% | −0.03 |
| FDX FedEx Corp. | Reduce -1.5% | 0.12% | −0.03 |
| VDE Vanguard Energy ETF | Reduce -2.6% | 0.11% | −0.03 |
| SCHE Schwab Emrg Mrkts Eqty ETF | Reduce -6.2% | 0.46% | −0.03 |
| ZS Zscaler Inc. | Reduce -1.5% | 0.21% | −0.02 |
| CME Cme Group Inc. | Reduce -0.0% | 0.05% | −0.02 |
| JNJ Johnson & Johnson | Reduce -1.4% | 0.28% | −0.02 |
| MCD McDonald's Corp. | Reduce -0.8% | 0.08% | −0.02 |
| PEO Adams Natural Resources Fund | Reduce -0.2% | 0.09% | −0.02 |
| CTSH Cognizant Tech Solutions-A | Reduce -16.6% | 0.02% | −0.02 |
| PB Prosperity Bancshares Inc. | Reduce -1.4% | 0.66% | −0.02 |
| ACN Accenture PLC Class A | Sold out | 0.00% | −0.02 |
| ADYEY Adyen NV-Unspon ADR | Reduce -17.9% | 0.04% | −0.02 |
| PLTR Palantir Technologies Inc. Class A | Reduce -0.6% | 0.05% | −0.02 |
| AMGN Amgen Inc. | Reduce -3.0% | 0.15% | −0.02 |
| CHD Church & Dwight Co. Inc. | Reduce -12.0% | 0.07% | −0.02 |
| WMT Walmart Inc. | Reduce -0.6% | 0.07% | −0.02 |
| AME Ametek Inc. | Reduce -3.2% | 1.62% | −0.01 |
| SWISX Schwab Intl Indx | Sold out | 0.00% | −0.01 |
| TROW T Rowe Price Group Inc. | Reduce -15.9% | 0.37% | −0.01 |
| RGEN Repligen Corp. | Reduce -7.6% | 0.42% | −0.01 |
| PFE Pfizer Inc. | Reduce -2.1% | 0.04% | −0.01 |
| EPAM Epam Systems Inc. | Sold out | 0.00% | −0.01 |
| BP BP PLC-Spons ADR | Sold out | 0.00% | −0.01 |
| HLMIX Hrdng LVNR Intl Eqty-Inst | Sold out | 0.00% | −0.01 |
| HON Honeywell International Inc. | Sold out | 0.00% | −0.01 |
Portfolio Buys Q1 2026 → Q2 2026
| SCHB Schwab US Broad Market ETF | Add +3.4% | 3.16% | +0.24 |
| INTC Intel Corp. | Add +1.1% | 0.19% | +0.13 |
| NOW ServiceNow Inc. | Add +35.3% | 0.70% | +0.10 |
| SCHA Schwab US Small-Cap ETF | Add +2.9% | 0.67% | +0.09 |
| SPYM Ste STR SPDR PT S&P 500 ETF | Add +0.4% | 2.06% | +0.09 |
| SCHM Schwab US Mid Cap ETF | Add +5.9% | 0.56% | +0.07 |
| SWPPX Schwab S&P 500 Index-Sel | Add +116.3% | 0.12% | +0.07 |
| CDNS Cadence Design SYS Inc. | Add +3.2% | 0.29% | +0.06 |
| VOO Vanguard S&P 500 ETF | Add +10.8% | 0.45% | +0.06 |
| RSP Invesco S&P 500 Equal Weight | Add +12.6% | 0.44% | +0.05 |
| SCHX Schwab US Large-Cap ETF | Add +4.8% | 0.59% | +0.05 |
| PANW Palo Alto Networks Inc. | Add +1.7% | 0.09% | +0.05 |
| SPSM SS SPDR P S&P 600 Small Cap | Add +3.1% | 0.36% | +0.04 |
| SPMD SS SPDR P S&P 400 Midcap ETF | Add +1.5% | 0.69% | +0.03 |
| VFIAX Vanguard 500 Index-Adm | Add +1.7% | 0.58% | +0.03 |
| CSGP Costar Group Inc. | Add +105.9% | 0.12% | +0.03 |
| SPEM State Street SP PTF Em ETF | Add +8.9% | 0.25% | +0.02 |
| SCHV Schwab US Large-Cap Value | Add +7.7% | 0.19% | +0.02 |
| ABNB Airbnb Inc. Class A | Add +1.4% | 0.46% | +0.02 |
| IJH iShares Core S&P Midcap ETF | Add +15.8% | 0.10% | +0.02 |
| MU Micron Technology Inc. | New | 0.02% | +0.02 |
| VWO Vanguard Ftse Emerging Marke | Add +4.7% | 0.35% | +0.02 |
| RACE Ferrari NV | Add +41.0% | 0.05% | +0.01 |
| PODD Insulet Corp. | New | 0.01% | +0.01 |
| SPDW Ste STR SPDR PT DW Eu ETF | Add +5.5% | 0.27% | +0.01 |
| STM Stmicroelectronics NV-NY SHS | New | 0.01% | +0.01 |
| GLW Corning Inc. | New | 0.01% | +0.01 |
| TWLO Twilio Inc. Class A | New | 0.01% | +0.01 |
| VGT Vanguard Info Tech ETF | Add +9.4% | 0.05% | +0.01 |
| LBNDX Lord Abbett BND Debentur-A | New | 0.01% | +0.01 |
| BRK.B Berkshire Hathaway Inc. Class B | Add +17.8% | 0.11% | +0.01 |
| CVS CVS Health Corp. | New | 0.01% | +0.01 |
| MRNA Moderna Inc. | New | 0.01% | +0.01 |
| ENPH Enphase Energy Inc. | New | 0.01% | +0.01 |
| FSPTX Select Technology Portfolio | New | 0.01% | +0.01 |
| AGM Federal Agric MTG Corp. Class C | New | 0.01% | +0.01 |
| ABBNY Abb Ltd.-Spon ADR | New | 0.01% | +0.01 |
| LAGWX Lord Abbett Develop Grow-A | New | 0.01% | +0.01 |
| VEA Vanguard Ftse Developed ETF | Add +7.4% | 0.12% | +0.01 |
| SLADX Selected American Shares-D | New | 0.01% | +0.01 |
| VWILX Vanguard Intl Growth-Adm | New | 0.01% | +0.01 |
| ASTS Ast Spacemobile Inc. | New | 0.01% | +0.01 |
| VVIAX VNGD Mrgstr Value Idx FD-Adm | New | 0.01% | +0.01 |
| ROKU Roku Inc. | New | 0.01% | +0.01 |
| EBAY eBay Inc. | New | 0.01% | +0.01 |
| FTHM Fathom Holdings Inc. | New | 0.01% | +0.01 |
| FLPSX Fidelity Low-Price STK-RTL | New | 0.01% | +0.01 |
| QQQ Invesco QQQ Trust Series 1 | Add +5.9% | 0.04% | +0.01 |
| ITOT iShares Core S&P Total U.S. | Add +8.2% | 0.06% | +0.01 |
| TSM Taiwan Semiconductor-SP ADR | Add +3.2% | 0.03% | +0.01 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 372 | $2.5B | AAPL, SCHB, GOOG, VTI, MSFT |
| Q1 2026 | 356 | $2.3B | AAPL, SCHB, VTI, GOOG, MSFT |
| Q4 2025 | 352 | $2.5B | AAPL, MSFT, SCHB, GOOG, VTI |
| Q3 2025 | 351 | $2.5B | AAPL, MSFT, SCHB, VTI, SPYM |
| Q2 2025 | 344 | $2.4B | MSFT, AAPL, SCHB, VTI, SPYM |
| Q1 2025 | 326 | $2.2B | AAPL, FISV, SCHB, MSFT, V |
| Q4 2024 | 325 | $2.3B | AAPL, SCHB, MSFT, FISV, VTI |
| Q3 2024 | 328 | $2.2B | AAPL, MSFT, SCHB, FISV, VTI |
| Q2 2024 | 318 | $2.1B | MSFT, AAPL, SCHB, ADBE, VTI |
| Q1 2024 | 323 | $2.1B | MSFT, SCHB, AAPL, FISV, VTI |