North Star Asset Management Inc.
In its 13F for Q1 2025 (holdings as of March 31, 2025, filed May 8, 2025), North Star Asset Management Inc. reported 326 stock positions worth $2.2 billion. Its top holding was Apple (AAPL) at 3.7% of the portfolio, followed by Fiserv (FISV, 2.9%) and Schwab US Broad Market ETF (SCHB, 2.9%). Compared with Q4 2024, it opened 13 new positions, sold out of 12, added to 117 and reduced 132. The biggest buy was Abbott Laboratories (ABT, shares +0%) and the biggest sale Broadcom (AVGO, shares −0%).
- Most Recent 13F
- Q2 2026
- Location
- NEENAH, WI
- CIK
- 0001056559
- Portfolio Value
- $2.2B (Q1 2025)
- SEC Filing
- 0001056559-25-000002 ↗ filed May 8, 2025
Holdings Value
Holdings 326 stocks · $2.2B
| AAPL Apple Inc. | 3.67% | 362,144 | $80.4M | Add +1.8% |
| FISV Fiserv Inc. | 2.93% | 290,907 | $64.2M | Reduce -1.9% |
| SCHB Schwab US Broad Market ETF | 2.86% | 2,909,229 | $62.6M | Reduce -1.2% |
| MSFT Microsoft Corp. | 2.68% | 156,258 | $58.7M | Add +0.8% |
| V Visa Inc. Class A | 2.34% | 146,197 | $51.2M | Reduce -1.3% |
| SSNC Ss&c Technologies Holdings | 2.31% | 605,239 | $50.6M | Add +1.1% |
| SPYM Ste STR SPDR PT S&P 500 ETF | 2.26% | 753,652 | $49.6M | Add +4.5% |
| VTI VG Morningstar TS MKT ETF-US | 2.21% | 176,216 | $48.4M | Add +0.0% |
| AMZN Amazon.com Inc. | 1.87% | 215,317 | $41.0M | Add +1.2% |
| ABT Abbott Laboratories | 1.87% | 308,512 | $40.9M | Add +0.0% |
| SCHW Schwab (charles) Corp. | 1.80% | 502,969 | $39.4M | Add +0.3% |
| SYK Stryker Corp. | 1.69% | 99,542 | $37.1M | Add +0.2% |
| GOOG Alphabet Inc. Class C | 1.67% | 234,631 | $36.7M | Add +0.3% |
| ACIW Aci Worldwide Inc. | 1.67% | 667,876 | $36.5M | Reduce -2.7% |
| ADBE Adobe Inc. | 1.59% | 91,046 | $34.9M | Add +2.4% |
| ABBV Abbvie Inc. | 1.54% | 161,320 | $33.8M | Add +0.5% |
| PFG Principal Financial Group | 1.54% | 399,769 | $33.7M | Add +0.6% |
| INTU Intuit Inc. | 1.41% | 50,389 | $30.9M | Add +0.7% |
| AME Ametek Inc. | 1.39% | 176,699 | $30.4M | Add +0.5% |
| EVTC Evertec Inc. | 1.37% | 815,816 | $30.0M | Add +2.7% |
| GPN Global Payments Inc. | 1.30% | 291,101 | $28.5M | Add +2.9% |
| TMO Thermo Fisher Scientific Inc. | 1.29% | 56,739 | $28.2M | Add +2.0% |
| EFX Equifax Inc. | 1.25% | 112,875 | $27.5M | Add +1.3% |
| VEEV Veeva Systems Inc. Class A | 1.24% | 117,580 | $27.2M | Add +3.0% |
| MENASHA CORP | 1.24% | 2,181 | $27.2M | No change |
| SNPS Synopsys Inc. | 1.18% | 60,270 | $25.8M | Add +3.6% |
| PTC PTC Inc. | 1.07% | 150,668 | $23.3M | Add +3.7% |
| MA Mastercard Inc. Class A | 1.06% | 42,587 | $23.3M | Add +2.5% |
| DHR Danaher Corp. | 1.06% | 113,406 | $23.2M | Add +3.6% |
| ADI Analog Devices Inc. | 1.04% | 113,020 | $22.8M | Add +0.5% |
| NVDA Nvidia Corp. | 1.03% | 207,627 | $22.5M | Add +2.1% |
| SWTSX Schwab Tot STK MRKT Indx | 1.02% | 238,297 | $22.5M | Reduce -2.9% |
| ASML ASML Holding NV-NY Reg SHS | 1.02% | 33,824 | $22.4M | Add +3.2% |
| LOW Lowe's Cos Inc. | 0.99% | 93,505 | $21.8M | Reduce -0.4% |
| WH Wyndham Hotels & Resorts Inc. | 0.98% | 237,158 | $21.5M | Reduce -3.0% |
| ECL Ecolab Inc. | 0.92% | 79,522 | $20.2M | Reduce -0.3% |
| AVGO Broadcom Inc. | 0.92% | 120,370 | $20.2M | Reduce -0.5% |
| AES AES Corp. | 0.91% | 1,602,816 | $19.9M | Add +5.8% |
| COST Costco Wholesale Corp. | 0.89% | 20,587 | $19.5M | Reduce -0.5% |
| JPM JPMorgan Chase & Co. | 0.85% | 75,718 | $18.6M | Add +0.6% |
| APH Amphenol Corp. Class A | 0.80% | 266,256 | $17.5M | Add +0.6% |
| AMG Affiliated Managers Group | 0.78% | 102,144 | $17.2M | Add +0.2% |
| PBH Prestige Consumer Healthcare | 0.78% | 198,191 | $17.0M | Reduce -12.1% |
| ROP Roper Technologies Inc. | 0.77% | 28,532 | $16.8M | Add +5.1% |
| SPMD SS SPDR P S&P 400 Midcap ETF | 0.74% | 316,583 | $16.2M | Reduce -10.8% |
| TROW T Rowe Price Group Inc. filed as PRICE T ROWE GROUP INC | 0.73% | 174,445 | $16.0M | Reduce -6.1% |
| PB Prosperity Bancshares Inc. | 0.72% | 221,957 | $15.8M | Add +0.7% |
| RPM RPM International Inc. | 0.72% | 136,793 | $15.8M | Add +0.3% |
| KMB Kimberly-Clark Corp. | 0.72% | 111,163 | $15.8M | Reduce -3.3% |
| FIS Fidelity National Info Serv | 0.72% | 210,542 | $15.7M | Reduce -2.5% |
| HOLX Hologic Inc. | 0.72% | 254,508 | $15.7M | Add +0.7% |
| MBWM Mercantile Bank Corp. | 0.71% | 359,328 | $15.6M | Reduce -0.0% |
| TYL Tyler Technologies Inc. | 0.71% | 26,831 | $15.6M | Reduce -0.5% |
| SCHF Schwab Intl Equity ETF | 0.69% | 765,105 | $15.1M | Reduce -1.4% |
| PYPL PayPal Holdings Inc. | 0.67% | 224,838 | $14.7M | Add +3.3% |
| ROK Rockwell Automation Inc. | 0.62% | 52,987 | $13.7M | Reduce -2.5% |
| LLY Eli Lilly & Co. | 0.61% | 16,082 | $13.3M | Reduce -2.1% |
| UNH Unitedhealth Group Inc. | 0.60% | 25,292 | $13.2M | Add +3.5% |
| DIS The Walt Disney Co. filed as DISNEY WALT CO | 0.59% | 130,316 | $12.9M | Add +3.0% |
| RGEN Repligen Corp. | 0.52% | 89,793 | $11.4M | Reduce -0.4% |
| GOOGL Alphabet Inc. Class A | 0.52% | 73,689 | $11.4M | Reduce -0.3% |
| CRM Salesforce Inc. | 0.51% | 42,035 | $11.3M | Add +10.3% |
| AMD Advanced Micro Devices | 0.51% | 109,504 | $11.3M | Reduce -4.5% |
| CRWD CrowdStrike Holdings Inc. Class A | 0.51% | 31,641 | $11.2M | Add +0.3% |
| SCHX Schwab US Large-Cap ETF | 0.50% | 497,395 | $11.0M | Add +2.0% |
| PAYC Paycom Software Inc. | 0.50% | 49,819 | $10.9M | Add +4.5% |
| ISRG Intuitive Surgical Inc. | 0.50% | 21,931 | $10.9M | Reduce -0.8% |
| SCHA Schwab US Small-Cap ETF | 0.49% | 456,521 | $10.7M | Add +0.3% |
| SYY Sysco Corp. | 0.49% | 142,392 | $10.7M | Reduce -1.5% |
| LYV Live Nation Entertainment Inc. | 0.48% | 79,955 | $10.4M | Add +2.0% |
| BALL Ball Corp. | 0.46% | 192,538 | $10.0M | Add +4.0% |
| PEP Pepsico Inc. | 0.45% | 65,923 | $9.9M | Add +7.9% |
| SCHM Schwab US Mid Cap ETF | 0.44% | 366,981 | $9.6M | Add +0.9% |
| META Meta Platforms Inc. Class A | 0.43% | 16,520 | $9.5M | Reduce -6.9% |
| PM Philip Morris International | 0.42% | 57,775 | $9.2M | Add +16.7% |
| SCHE Schwab Emrg Mrkts Eqty ETF | 0.41% | 328,442 | $9.1M | Reduce -1.6% |
| AKAM Akamai Technologies Inc. | 0.41% | 112,195 | $9.0M | Reduce -1.6% |
| ILMN Illumina Inc. | 0.41% | 112,269 | $8.9M | Add +31.1% |
| UNP Union Pacific Corp. | 0.38% | 35,580 | $8.4M | Reduce -5.3% |
| SPSM SS SPDR P S&P 600 Small Cap | 0.38% | 205,741 | $8.4M | Reduce -14.1% |
| VFIAX Vanguard 500 Index-Adm | 0.34% | 14,476 | $7.5M | Add +14.4% |
| ZS Zscaler Inc. | 0.34% | 37,378 | $7.4M | Add +1.2% |
| ITW Illinois Tool Works | 0.34% | 29,731 | $7.4M | Reduce -2.1% |
| DDOG Datadog Inc. Class A | 0.33% | 73,938 | $7.3M | Add +4.0% |
| ABNB Airbnb Inc. Class A | 0.33% | 60,858 | $7.3M | Add +14.5% |
| VOO Vanguard S&P 500 ETF | 0.32% | 13,827 | $7.1M | Add +4.2% |
| FDX FedEx Corp. | 0.31% | 28,025 | $6.8M | Reduce -24.6% |
| VWO Vanguard Ftse Emerging Marke | 0.27% | 131,891 | $6.0M | Reduce -2.7% |
| FAST Fastenal Co. | 0.27% | 76,858 | $6.0M | No change |
| GLD SPDR Gold Shares | 0.26% | 20,139 | $5.8M | Add +1.6% |
| VEU Vanguard Ftse All-World Ex-U | 0.25% | 91,415 | $5.5M | Reduce -1.4% |
| NKE Nike Inc. Class B | 0.24% | 81,615 | $5.2M | Add +0.1% |
| NIC Nicolet Bankshares Inc. | 0.23% | 45,815 | $5.0M | Reduce -0.6% |
| VZ Verizon Communications Inc. | 0.21% | 100,914 | $4.6M | Reduce -8.7% |
| AFL Aflac Inc. | 0.20% | 40,252 | $4.5M | Reduce -0.8% |
| JNJ Johnson & Johnson | 0.20% | 26,498 | $4.4M | Reduce -2.9% |
| ADYEY Adyen NV-Unspon ADR | 0.19% | 276,856 | $4.2M | Reduce -0.3% |
| AVTR Avantor Inc. | 0.19% | 256,635 | $4.2M | Add +8.5% |
| VERX Vertex Inc. Class A | 0.18% | 115,374 | $4.0M | New |
| QCOM Qualcomm Inc. | 0.18% | 25,618 | $3.9M | Reduce -1.2% |
Portfolio Sells Q4 2024 → Q1 2025
| AVGO Broadcom Inc. | Reduce -0.5% | 0.92% | −0.32 |
| TROW T Rowe Price Group Inc. | Reduce -6.1% | 0.73% | −0.20 |
| FDX FedEx Corp. | Reduce -24.6% | 0.31% | −0.15 |
| SPMD SS SPDR P S&P 400 Midcap ETF | Reduce -10.8% | 0.74% | −0.12 |
| WH Wyndham Hotels & Resorts Inc. | Reduce -3.0% | 0.98% | −0.11 |
| OSK Oshkosh Corp. | Reduce -58.6% | 0.08% | −0.11 |
| AMD Advanced Micro Devices | Reduce -4.5% | 0.51% | −0.10 |
| SCHB Schwab US Broad Market ETF | Reduce -1.2% | 2.86% | −0.10 |
| GOOGL Alphabet Inc. Class A | Reduce -0.3% | 0.52% | −0.10 |
| SPSM SS SPDR P S&P 600 Small Cap | Reduce -14.1% | 0.38% | −0.09 |
| AKAM Akamai Technologies Inc. | Reduce -1.6% | 0.41% | −0.07 |
| ROK Rockwell Automation Inc. | Reduce -2.5% | 0.62% | −0.06 |
| FIS Fidelity National Info Serv | Reduce -2.5% | 0.72% | −0.05 |
| RGEN Repligen Corp. | Reduce -0.4% | 0.52% | −0.05 |
| SWTSX Schwab Tot STK MRKT Indx | Reduce -2.9% | 1.02% | −0.05 |
| LOW Lowe's Cos Inc. | Reduce -0.4% | 0.99% | −0.03 |
| VIG Vanguard Dividend Apprec ETF | Reduce -41.8% | 0.04% | −0.03 |
| META Meta Platforms Inc. Class A | Reduce -6.9% | 0.43% | −0.03 |
| VWENX Vanguard Wellington-Adm | Reduce -24.1% | 0.06% | −0.02 |
| UPS United Parcel Service Class B | Reduce -18.1% | 0.05% | −0.02 |
| VTIAX Vanguard TTL Int St Idx-Adm | Sold out | 0.00% | −0.02 |
| ISRG Intuitive Surgical Inc. | Reduce -0.8% | 0.50% | −0.02 |
| NAVI Navient Corp. | Reduce -15.6% | 0.07% | −0.01 |
| VTSAX VNGD Mrngst TS MK Idx FD-Adm | Reduce -7.2% | 0.13% | −0.01 |
| IWF iShares Russell 1000 Growth | Sold out | 0.00% | −0.01 |
| WSFS WSFS Financial Corp. | Sold out | 0.00% | −0.01 |
| TXG 10X Genomics Inc. Class A | Reduce -0.1% | 0.02% | −0.01 |
| CEG Constellation Energy Group | Sold out | 0.00% | −0.01 |
| ENPH Enphase Energy Inc. | Reduce -20.2% | 0.03% | −0.01 |
| PLXS Plexus Corp. | Sold out | 0.00% | −0.01 |
| SRE Sempra | Sold out | 0.00% | −0.01 |
| VB Vanguard Most SM-Cap ETF-Usd | Sold out | 0.00% | −0.01 |
| PRGFX T Rowe PR Growth Stock-Inv | Sold out | 0.00% | −0.01 |
| VDIGX Vanguard Dividend Growth-Inv | Sold out | 0.00% | −0.01 |
| HUBB Hubbell Inc. | Reduce -1.2% | 0.03% | −0.01 |
| VLTO Veralto Corp. | Reduce -14.4% | 0.04% | −0.01 |
| IVV iShares Core S&P 500 ETF | Reduce -5.3% | 0.09% | −0.01 |
| CMCSA Comcast Corp. Class A | Reduce -12.9% | 0.05% | −0.01 |
| IQV Iqvia Holdings Inc. | Reduce -4.9% | 0.05% | −0.01 |
| BGB Blackstone Strategic Credit | Sold out | 0.00% | −0.01 |
| XLK SS Technology Select Sector | Reduce -0.8% | 0.06% | −0.01 |
| VTRS Viatris Inc. | Sold out | 0.00% | −0.01 |
| EMR Emerson Electric Co. | Reduce -0.9% | 0.05% | −0.01 |
| JBL Jabil Inc. | Reduce -2.8% | 0.09% | −0.01 |
| PFE Pfizer Inc. | Reduce -4.9% | 0.07% | −0.00 |
| ASB Associated Banc-Corp. | Reduce -1.0% | 0.11% | −0.00 |
| ITW Illinois Tool Works | Reduce -2.1% | 0.34% | −0.00 |
| GEV GE Vernova Inc. | Reduce -8.9% | 0.03% | −0.00 |
| USB US Bancorp | Reduce -3.3% | 0.03% | −0.00 |
| ETN Eaton Corp. PLC | Reduce -2.3% | 0.02% | −0.00 |
Portfolio Buys Q4 2024 → Q1 2025
| ABT Abbott Laboratories | Add +0.0% | 1.87% | +0.32 |
| SSNC Ss&c Technologies Holdings | Add +1.1% | 2.31% | +0.30 |
| ABBV Abbvie Inc. | Add +0.5% | 1.54% | +0.28 |
| VERX Vertex Inc. Class A | New | 0.18% | +0.18 |
| VEEV Veeva Systems Inc. Class A | Add +3.0% | 1.24% | +0.18 |
| PFG Principal Financial Group | Add +0.6% | 1.54% | +0.18 |
| EVTC Evertec Inc. | Add +2.7% | 1.37% | +0.15 |
| PM Philip Morris International | Add +16.7% | 0.42% | +0.15 |
| SCHW Schwab (charles) Corp. | Add +0.3% | 1.80% | +0.15 |
| ROP Roper Technologies Inc. | Add +5.1% | 0.77% | +0.14 |
| SYK Stryker Corp. | Add +0.2% | 1.69% | +0.11 |
| MA Mastercard Inc. Class A | Add +2.5% | 1.06% | +0.10 |
| PAYC Paycom Software Inc. | Add +4.5% | 0.50% | +0.06 |
| SPYM Ste STR SPDR PT S&P 500 ETF | Add +4.5% | 2.26% | +0.06 |
| SPDW Ste STR SPDR PT DW Eu ETF | Add +53.3% | 0.15% | +0.06 |
| UNH Unitedhealth Group Inc. | Add +3.5% | 0.60% | +0.06 |
| GLD SPDR Gold Shares | Add +1.6% | 0.26% | +0.05 |
| JPM JPMorgan Chase & Co. | Add +0.6% | 0.85% | +0.05 |
| AES AES Corp. | Add +5.8% | 0.91% | +0.04 |
| ZS Zscaler Inc. | Add +1.2% | 0.34% | +0.04 |
| EW Edwards Lifesciences Corp. | Add +34.9% | 0.16% | +0.04 |
| PEP Pepsico Inc. | Add +7.9% | 0.45% | +0.04 |
| VFIAX Vanguard 500 Index-Adm | Add +14.4% | 0.34% | +0.04 |
| CRWD CrowdStrike Holdings Inc. Class A | Add +0.3% | 0.51% | +0.03 |
| VRTX Vertex Pharmaceuticals Inc. | Add +3.4% | 0.13% | +0.03 |
| MO Altria Group Inc. | Add +21.2% | 0.09% | +0.03 |
| LYV Live Nation Entertainment Inc. | Add +2.0% | 0.48% | +0.03 |
| AMGN Amgen Inc. | Add +0.1% | 0.14% | +0.03 |
| CSGP Costar Group Inc. | Add +4.1% | 0.17% | +0.03 |
| ABNB Airbnb Inc. Class A | Add +14.5% | 0.33% | +0.02 |
| CVX Chevron Corp. | Add +6.3% | 0.11% | +0.02 |
| INTU Intuit Inc. | Add +0.7% | 1.41% | +0.02 |
| SPEM State Street SP PTF Em ETF | Add +14.1% | 0.11% | +0.02 |
| XOM Exxon Mobil Corp. | Add +0.1% | 0.14% | +0.02 |
| ASML ASML Holding NV-NY Reg SHS | Add +3.2% | 1.02% | +0.02 |
| YUM Yum! Brands Inc. | Add +8.1% | 0.06% | +0.01 |
| SCHV Schwab US Large-Cap Value | Add +3.6% | 0.15% | +0.01 |
| MDLZ Mondelez International Inc. Class A | Add +0.1% | 0.08% | +0.01 |
| CALX Calix Inc. | Add +3.2% | 0.15% | +0.01 |
| MCD McDonald's Corp. | Add +3.7% | 0.08% | +0.01 |
| MPC Marathon Petroleum Corp. | New | 0.01% | +0.01 |
| LIN Linde PLC | Add +22.1% | 0.04% | +0.01 |
| FXAIX Fidelity 500 Index Fund | Add +56.0% | 0.03% | +0.01 |
| CEG Constellation Energy | New | 0.01% | +0.01 |
| RTX RTX Corp. | Add +14.9% | 0.04% | +0.01 |
| DRI Darden Restaurants Inc. | New | 0.01% | +0.01 |
| NOC Northrop Grumman Corp. | New | 0.01% | +0.01 |
| CCI Crown Castle Inc. | New | 0.01% | +0.01 |
| VXUS Vanguard Total Intl Stock | New | 0.01% | +0.01 |
| EOG EOG Resources Inc. | New | 0.01% | +0.01 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 372 | $2.5B | AAPL, SCHB, GOOG, VTI, MSFT |
| Q1 2026 | 356 | $2.3B | AAPL, SCHB, VTI, GOOG, MSFT |
| Q4 2025 | 352 | $2.5B | AAPL, MSFT, SCHB, GOOG, VTI |
| Q3 2025 | 351 | $2.5B | AAPL, MSFT, SCHB, VTI, SPYM |
| Q2 2025 | 344 | $2.4B | MSFT, AAPL, SCHB, VTI, SPYM |
| Q1 2025 | 326 | $2.2B | AAPL, FISV, SCHB, MSFT, V |
| Q4 2024 | 325 | $2.3B | AAPL, SCHB, MSFT, FISV, VTI |
| Q3 2024 | 328 | $2.2B | AAPL, MSFT, SCHB, FISV, VTI |
| Q2 2024 | 318 | $2.1B | MSFT, AAPL, SCHB, ADBE, VTI |
| Q1 2024 | 323 | $2.1B | MSFT, SCHB, AAPL, FISV, VTI |