Prentice Capital Management, LP

In its 13F for Q1 2026 (holdings as of March 31, 2026, filed May 15, 2026), Prentice Capital Management, LP reported 20 stock positions worth $45.7 million. Its top holding was Snap Class A (SNAP) at 21.4% of the portfolio, followed by Opendoor Technologies (OPEN, 16.4%) and Nextnav (NN, 15.0%). Compared with Q4 2025, it opened 2 new positions, sold out of 4, added to 6 and reduced 8. The biggest buy was Opendoor Technologies (OPEN, shares +190%) and the biggest sale Groupon (GRPN, shares −83%).

Most Recent 13F
Q2 2026
Location
GREENWICH, CT
CIK
0001326150
Portfolio Value
$45.7M (Q1 2026)
SEC Filing
0001104659-26-062458 ↗ filed May 15, 2026

Holdings Value

0$20.0M$40.0M$60.0M$80.0M Q1 2024: $42.1M Q1 2024 Q2 2024: $42.5M Q2 2024 Q3 2024: $45.1M Q3 2024 Q4 2024: $58.0M Q4 2024 Q1 2025: $57.2M Q1 2025 Q2 2025: $60.0M Q2 2025 Q3 2025: $65.5M Q3 2025 Q4 2025: $63.4M Q4 2025 Q1 2026: $45.7M $45.7M Q1 2026 Q2 2026: $52.8M Q2 2026

Holdings 20 stocks · $45.7M

SNAP Snap Inc. Class A 21.40% 2,125,268 $9.8M Add +94.3%
OPEN Opendoor Technologies Inc. 16.42% 1,603,145 $7.5M Add +189.9%
NN Nextnav Inc. 15.00% 427,821 $6.9M Reduce -15.8%
JBLU Jetblue Airways Corp. 8.10% 836,961 $3.7M Reduce -43.6%
PTON Peloton Interactive Inc. Class A 6.77% 721,028 $3.1M Add +29.2%
CALY Callaway Golf Company 4.42% 145,411 $2.0M Reduce -25.9%
ULCC Frontier Group Holdings Inc. 4.10% 531,326 $1.9M Add +0.2%
FRMI Fermi Inc. 3.60% 281,499 $1.6M New
NEXTNAV INC 3.35% 252,000 $1.5M Add +0.8%
AAL American Airlines Group Inc. 3.29% 139,790 $1.5M New
GPRO Gopro Inc. Class A 3.03% 1,834,707 $1.4M Reduce -3.3%
TBCH Turtle Beach Corp. 2.50% 112,836 $1.1M No change
GRPN Groupon Inc. 2.19% 84,088 $1.0M Reduce -83.1%
CWH Camping World Holdings Inc. Class A 1.85% 123,920 $846K Add +54.4%
COTY Coty Inc. Class A 1.79% 406,592 $819K Reduce -63.1%
NWL Newell Brands Inc. 0.86% 114,439 $393K Reduce -46.6%
GRWG Growgeneration Corp. 0.66% 274,097 $302K No change
OTLY Oatly Group AB 0.48% 21,463 $218K No change
HYFM Hydrofarm Hldgs Group Inc. 0.10% 45,469 $46K No change
BMBL Bumble Inc. Class A 0.10% 13,488 $44K Reduce -97.4%
Other holdings (3): bonds, preferreds, convertibles and warrants · $14K (not counted above)
SecurityClassShares / PrincipalValueChange
OPENW Opendoor Technologies Inc.-26 *W EXP 11/20/202 12,970$8KNew
OPENL Opendoor Technologies Inc.-26 *W EXP 11/20/202 12,970$3KReduce -50.0%
OPENZ Opendoor Technologies Inc.-26 *W EXP 11/20/202 12,970$3KNo change

Total filed on the 13F, all lines: $45.7M.

Portfolio Sells Q4 2025 → Q1 2026

GRPN Groupon Inc. Reduce -83.1% 2.19% −11.62
COTY Coty Inc. Class A Reduce -63.1% 1.79% −3.56
SBUX Starbucks Corp. Sold out 0.00% −3.32
HLF Herbalife Ltd. Sold out 0.00% −3.13
BMBL Bumble Inc. Class A Reduce -97.4% 0.10% −2.78
JBLU Jetblue Airways Corp. Reduce -43.6% 8.10% −2.55
RH RH Sold out 0.00% −1.84
GPRO Gopro Inc. Class A Reduce -3.3% 3.03% −1.19
PLCE The Children's Place Inc. Sold out 0.00% −0.44
NWL Newell Brands Inc. Reduce -46.6% 0.86% −0.40
CALY Callaway Golf Company Reduce -25.9% 4.42% +0.81
NN Nextnav Inc. Reduce -15.8% 15.00% +1.68

Portfolio Buys Q4 2025 → Q1 2026

OPEN Opendoor Technologies Inc. Add +189.9% 16.42% +11.34
SNAP Snap Inc. Class A Add +94.3% 21.40% +7.48
FRMI Fermi Inc. New 3.60% +3.60
AAL American Airlines Group Inc. New 3.29% +3.29
PTON Peloton Interactive Inc. Class A Add +29.2% 6.77% +1.35
CWH Camping World Holdings Inc. Class A Add +54.4% 1.85% +0.62
NEXTNAV INC Add +0.8% 3.35% +0.35
ULCC Frontier Group Holdings Inc. Add +0.2% 4.10% +0.17

Notes & Other Activity Q4 2025 → Q1 2026

OPENW Opendoor Technologies Inc.-26 *W EXP 11/20/202 New 12,970 $8K
OPENL Opendoor Technologies Inc.-26 *W EXP 11/20/202 Reduce -50.0% 12,970 $3K

Bonds, preferreds, convertibles and warrants; not part of the stock holdings or percentages above.

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 14$52.8MOPEN, NN, JBLU, SNAP, PTON
Q1 2026 20$45.7MSNAP, OPEN, NN, JBLU, PTON
Q4 2025 22$63.4MSNAP, GRPN, NN, JBLU, PTON
Q3 2025 18$65.5MJBLU, SNAP, GRPN, PTON, NN
Q2 2025 31$60.0MGRPN, SNAP, NN, BMBL, PTON
Q1 2025 27$57.2MGRPN, SNAP, W, PTON, NN
Q4 2024 22$58.0MJBLU, GRPN, PTON, NN, BA
Q3 2024 27$45.1MLYFT, COMP, SNAP, PTON, NN
Q2 2024 22$42.5MSNAP, LYFT, COMP, NN, KDP
Q1 2024 21$42.1MSNAP, LYFT, PTON, COMP, KDP