North Star Asset Management Inc.

In its 13F for Q2 2024 (holdings as of June 30, 2024, filed August 5, 2024), North Star Asset Management Inc. reported 318 stock positions worth $2.1 billion. Its top holding was Microsoft (MSFT) at 3.3% of the portfolio, followed by Apple (AAPL, 3.3%) and Schwab US Broad Market ETF (SCHB, 2.9%). Compared with Q1 2024, it opened 3 new positions, sold out of 9, added to 81 and reduced 152. The biggest buy was Salesforce (CRM, shares +2352%) and the biggest sale Verizon Communications (VZ, shares −48%).

Most Recent 13F
Q2 2026
Location
NEENAH, WI
CIK
0001056559
Portfolio Value
$2.1B (Q2 2024)
SEC Filing
0001056559-24-000003 ↗ filed Aug 5, 2024

Holdings Value

0$1.0B$2.0B$3.0B Q1 2024: $2.1B Q1 2024 Q2 2024: $2.1B $2.1B Q2 2024 Q3 2024: $2.2B Q3 2024 Q4 2024: $2.3B Q4 2024 Q1 2025: $2.2B Q1 2025 Q2 2025: $2.4B Q2 2025 Q3 2025: $2.5B Q3 2025 Q4 2025: $2.5B Q4 2025 Q1 2026: $2.3B Q1 2026 Q2 2026: $2.5B Q2 2026

Holdings 318 stocks · $2.1B

MSFT Microsoft Corp. 3.30% 155,719 $69.6M Reduce -1.2%
AAPL Apple Inc. 3.27% 327,036 $68.9M Reduce -2.4%
SCHB Schwab US Broad Market ETF 2.89% 967,282 $60.8M Add +0.1%
ADBE Adobe Inc. 2.35% 89,022 $49.5M Add +0.2%
VTI VG Morningstar TS MKT ETF-US 2.23% 175,825 $47.0M Reduce -1.6%
FISV Fiserv Inc. 2.19% 310,061 $46.2M Reduce -1.2%
GOOG Alphabet Inc. Class C 2.06% 236,395 $43.4M Reduce -1.1%
AMZN Amazon.com Inc. 1.87% 203,760 $39.4M Add +1.0%
V Visa Inc. Class A 1.86% 149,572 $39.3M Add +0.0%
SPYM Ste STR SPDR PT S&P 500 ETF 1.86% 611,145 $39.1M Add +11.5%
SSNC Ss&c Technologies Holdings 1.76% 591,386 $37.1M Add +0.7%
SCHW Schwab (charles) Corp. 1.68% 480,904 $35.4M Add +0.0%
SNPS Synopsys Inc. 1.61% 57,007 $33.9M Reduce -0.4%
SYK Stryker Corp. 1.60% 99,177 $33.7M Add +0.3%
INTU Intuit Inc. 1.56% 49,937 $32.8M Reduce 0.0%
PFG Principal Financial Group 1.48% 397,812 $31.2M Reduce -0.2%
ABT Abbott Laboratories 1.48% 299,990 $31.2M Add +2.1%
ACIW Aci Worldwide Inc. 1.44% 765,840 $30.3M Reduce -2.2%
TMO Thermo Fisher Scientific Inc. 1.42% 54,183 $30.0M Add +0.6%
ASML ASML Holding NV-NY Reg SHS 1.41% 28,997 $29.7M Reduce -0.8%
AME Ametek Inc. 1.36% 171,588 $28.6M Add +0.6%
NVDA Nvidia Corp. 1.35% 230,966 $28.5M Reduce -4.8%
ABBV Abbvie Inc. 1.28% 157,215 $27.0M Add +2.1%
DHR Danaher Corp. 1.24% 104,633 $26.1M Add +1.0%
EFX Equifax Inc. 1.23% 107,146 $26.0M Add +0.5%
PTC PTC Inc. 1.23% 142,330 $25.9M Add +2.0%
ADI Analog Devices Inc. 1.22% 112,175 $25.6M Reduce -0.9%
GPN Global Payments Inc. 1.20% 261,175 $25.3M Add +10.8%
EVTC Evertec Inc. 1.17% 740,234 $24.6M Add +0.8%
AES AES Corp. 1.16% 1,389,527 $24.4M Reduce -0.3%
SWTSX Schwab Tot STK MRKT Indx 1.06% 243,499 $22.4M Reduce -1.1%
TROW T Rowe Price Group Inc. filed as PRICE T ROWE GROUP INC 1.05% 192,013 $22.1M Add +0.9%
LOW Lowe's Cos Inc. 1.00% 95,507 $21.1M Add +0.1%
FDX FedEx Corp. 0.95% 66,473 $19.9M Reduce -2.3%
AVGO Broadcom Inc. 0.94% 12,357 $19.8M Reduce -0.6%
AMD Advanced Micro Devices 0.91% 118,187 $19.2M Reduce -2.2%
MENASHA CORP 0.91% 2,181 $19.1M No change
VEEV Veeva Systems Inc. Class A 0.91% 104,248 $19.1M Add +20.3%
ECL Ecolab Inc. 0.90% 79,614 $18.9M Reduce -0.2%
HOLX Hologic Inc. 0.88% 249,594 $18.5M Add +0.7%
WH Wyndham Hotels & Resorts Inc. 0.87% 247,195 $18.3M Add +0.0%
COST Costco Wholesale Corp. 0.86% 21,411 $18.2M Reduce -1.3%
MA Mastercard Inc. Class A 0.86% 41,080 $18.1M Add +1.6%
SPMD SS SPDR P S&P 400 Midcap ETF 0.84% 344,009 $17.6M Add +16.2%
APH Amphenol Corp. Class A 0.83% 258,979 $17.4M Reduce -0.8%
FIS Fidelity National Info Serv 0.79% 220,315 $16.6M Reduce -4.0%
PBH Prestige Consumer Healthcare 0.75% 230,080 $15.8M Reduce -0.5%
AMG Affiliated Managers Group 0.74% 100,015 $15.6M Add +0.2%
SCHF Schwab Intl Equity ETF 0.74% 405,898 $15.6M Reduce -3.9%
JPM JPMorgan Chase & Co. 0.73% 76,414 $15.5M Add +0.1%
ROK Rockwell Automation Inc. 0.72% 55,492 $15.3M Add +0.2%
GOOGL Alphabet Inc. Class A 0.71% 81,592 $14.9M Reduce -2.8%
RPM RPM International Inc. 0.70% 137,736 $14.8M Add +0.9%
LLY Eli Lilly & Co. 0.70% 16,317 $14.8M Reduce -3.7%
MBWM Mercantile Bank Corp. 0.70% 363,806 $14.8M Add +0.7%
ROP Roper Technologies Inc. 0.67% 24,991 $14.1M Add +3.2%
TYL Tyler Technologies Inc. 0.65% 27,285 $13.7M Add +0.7%
PB Prosperity Bancshares Inc. 0.65% 222,320 $13.6M Add +0.3%
PYPL PayPal Holdings Inc. 0.61% 219,716 $12.8M Reduce -1.1%
KMB Kimberly-Clark Corp. 0.58% 88,426 $12.2M Add +1.1%
RGEN Repligen Corp. 0.56% 93,724 $11.8M Add +1.6%
CRWD CrowdStrike Holdings Inc. Class A 0.56% 30,690 $11.8M Reduce -0.3%
UNH Unitedhealth Group Inc. 0.55% 22,753 $11.6M Add +14.8%
SPSM SS SPDR P S&P 600 Small Cap 0.55% 278,423 $11.6M Add +3.0%
DIS The Walt Disney Co. filed as DISNEY WALT CO 0.54% 115,460 $11.5M Add +3.0%
BALL Ball Corp. 0.54% 189,271 $11.4M Reduce -0.9%
AKAM Akamai Technologies Inc. 0.51% 119,995 $10.8M Reduce -6.7%
SCHA Schwab US Small-Cap ETF 0.51% 226,733 $10.8M Reduce -0.5%
SCHX Schwab US Large-Cap ETF 0.50% 162,916 $10.5M Add +0.8%
SYY Sysco Corp. 0.48% 142,157 $10.1M Add +0.5%
ISRG Intuitive Surgical Inc. 0.47% 22,205 $9.9M Reduce -0.7%
PEP Pepsico Inc. 0.45% 57,503 $9.5M Add +6.6%
SCHM Schwab US Mid Cap ETF 0.45% 120,738 $9.4M Reduce -0.9%
META Meta Platforms Inc. Class A 0.44% 18,556 $9.4M Reduce -3.3%
UNP Union Pacific Corp. 0.44% 41,089 $9.3M Reduce -11.5%
SCHE Schwab Emrg Mrkts Eqty ETF 0.44% 349,745 $9.3M Reduce -3.2%
DDOG Datadog Inc. Class A 0.42% 67,480 $8.8M Add +4.5%
VOO Vanguard S&P 500 ETF 0.38% 16,178 $8.1M Reduce -40.1%
ITW Illinois Tool Works 0.36% 32,102 $7.6M Reduce -2.8%
NKE Nike Inc. Class B 0.34% 96,139 $7.2M Reduce -2.9%
LYV Live Nation Entertainment Inc. 0.34% 75,631 $7.1M Add +8.7%
ZS Zscaler Inc. 0.32% 35,067 $6.7M Add +10.9%
ILMN Illumina Inc. 0.30% 61,558 $6.4M Add +43.7%
VFIAX Vanguard 500 Index-Adm 0.29% 12,328 $6.2M Reduce -0.1%
VWO Vanguard Ftse Emerging Marke 0.29% 139,359 $6.1M Reduce -1.7%
CRM Salesforce Inc. 0.29% 23,512 $6.0M Add +2351.7%
PAYC Paycom Software Inc. 0.28% 40,818 $5.8M Add +46.9%
ABNB Airbnb Inc. Class A 0.27% 37,938 $5.8M Add +53.1%
VEU Vanguard Ftse All-World Ex-U 0.27% 95,298 $5.6M Reduce -3.0%
VZ Verizon Communications Inc. 0.26% 133,354 $5.5M Reduce -48.2%
QCOM Qualcomm Inc. 0.26% 27,354 $5.4M Reduce -5.7%
PM Philip Morris International 0.25% 52,927 $5.4M Reduce -1.5%
NVO Novo-Nordisk A/S-Spons ADR 0.23% 34,598 $4.9M Reduce -1.6%
FAST Fastenal Co. 0.23% 76,858 $4.8M No change
AVTR Avantor Inc. 0.21% 207,252 $4.4M Add +1.0%
GLD SPDR Gold Shares 0.21% 20,204 $4.3M Reduce -2.1%
JNJ Johnson & Johnson 0.20% 29,230 $4.3M Reduce -2.5%
XLE SS Energy Select Sector 0.19% 44,922 $4.1M Reduce -3.2%
AFL Aflac Inc. 0.18% 42,793 $3.8M Reduce -2.9%
IEMG iShares Core MSCI Emerging 0.18% 71,279 $3.8M Reduce -4.7%
NIC Nicolet Bankshares Inc. 0.18% 44,543 $3.7M Reduce -0.2%
ADYEY Adyen NV-Unspon ADR 0.17% 305,663 $3.6M Reduce -5.3%
MAR Marriott International Class A 0.17% 14,938 $3.6M No change
TBGVX Tweedy Browne Intl Val 0.17% 120,694 $3.5M Reduce -6.5%
CHD Church & Dwight Co. Inc. 0.16% 32,793 $3.4M Reduce -22.6%
AEPFX Eupac Fund-F-2 filed as AMERICAN FUNDS EUROPACIF 0.16% 59,337 $3.4M Reduce -1.9%
BA The Boeing Co. 0.16% 18,293 $3.3M Reduce -3.2%
AMGN Amgen Inc. 0.15% 10,152 $3.2M Reduce -0.2%
SPY SS SPDR S&P 500 ETF Trust-US 0.15% 5,678 $3.1M Reduce -0.3%
XOM Exxon Mobil Corp. 0.14% 26,248 $3.0M Add +0.3%
CALX Calix Inc. 0.14% 84,316 $3.0M Add +28.4%
XLK SS Technology Select Sector 0.14% 13,170 $3.0M Add +0.4%
NAVI Navient Corp. 0.14% 204,526 $3.0M Reduce -37.0%
SCHV Schwab US Large-Cap Value 0.14% 39,197 $2.9M Reduce -0.1%
PEO Adams Natural Resources Fund 0.14% 121,285 $2.9M Reduce -7.5%
VTSAX VNGD Mrngst TS MK Idx FD-Adm filed as VANGUARD TOTAL STOCK MKT IDX ADM 0.14% 21,902 $2.9M Reduce -1.4%
ORCL Oracle Corp. 0.13% 19,296 $2.7M Reduce -0.6%
VRTX Vertex Pharmaceuticals Inc. 0.13% 5,723 $2.7M No change
CSGP Costar Group Inc. 0.13% 35,950 $2.7M Add +252.8%
MCK McKesson Corp. 0.12% 4,484 $2.6M No change
PG The Procter & Gamble Co. 0.12% 15,400 $2.5M Reduce -0.9%
UPS United Parcel Service Class B 0.12% 18,485 $2.5M Reduce -13.4%
VDE Vanguard Energy ETF 0.12% 19,060 $2.4M Reduce -0.0%
PFE Pfizer Inc. 0.11% 85,592 $2.4M Reduce -24.4%
VUG Vanguard Mrngstar GR ETF-Sui 0.11% 6,286 $2.4M Reduce -0.2%
HD Home Depot Inc. 0.11% 6,624 $2.3M Reduce -3.6%
VYM Vanguard High DVD Yield ETF 0.11% 19,150 $2.3M Add +1.1%
CTLT Catalent Inc. 0.11% 39,783 $2.2M Reduce -29.3%
BRK.B Berkshire Hathaway Inc. Class B 0.10% 5,323 $2.2M Add +0.7%
CSCO Cisco Systems Inc. 0.10% 45,527 $2.2M Reduce -1.9%
BTO John Hancock Financial Opp 0.10% 75,204 $2.1M Reduce -2.3%
VIG Vanguard Dividend Apprec ETF 0.10% 11,308 $2.1M Reduce -7.0%
ENPH Enphase Energy Inc. 0.09% 19,871 $2.0M Add +6.6%
CVX Chevron Corp. 0.09% 11,825 $1.8M Reduce -3.5%
VTV Vanguard Mrngstr Val ETF-Aui 0.09% 11,445 $1.8M Reduce -1.8%
JBL Jabil Inc. 0.09% 16,870 $1.8M Reduce -2.3%
KO The Coca-Cola Co. 0.09% 28,740 $1.8M No change
GWW WW Grainger Inc. filed as GRAINGER W W INC 0.09% 2,005 $1.8M No change
INTC Intel Corp. 0.09% 58,247 $1.8M Reduce -0.2%
SPEM State Street SP PTF Em ETF 0.08% 46,870 $1.8M Add +14.1%
MDLZ Mondelez International Inc. Class A 0.08% 26,686 $1.7M Reduce -0.1%
SPDW Ste STR SPDR PT DW Eu ETF 0.08% 49,759 $1.7M Add +17.4%
IVV iShares Core S&P 500 ETF 0.08% 3,095 $1.7M Add +10.5%
IJH iShares Core S&P Midcap ETF 0.08% 27,824 $1.6M Reduce -59.6%
GE General Electric filed as GE AEROSPACE 0.08% 10,080 $1.6M Reduce -2.4%
WAT Waters Corp. 0.07% 5,425 $1.6M Reduce -3.4%
TXN Texas Instruments Inc. 0.07% 7,427 $1.4M Reduce -12.9%
VWENX Vanguard Wellington-Adm filed as VAN WELLINGTON ADM #571 0.07% 18,158 $1.4M No change
MRK Merck & Co. Inc. 0.07% 11,154 $1.4M Reduce -1.3%
MCD McDonald's Corp. 0.07% 5,406 $1.4M Reduce -3.4%
ADP Automatic Data Processing 0.06% 5,658 $1.4M No change
CTSH Cognizant Tech Solutions-A 0.06% 19,240 $1.3M Reduce -9.8%
MO Altria Group Inc. 0.06% 28,690 $1.3M Reduce -3.4%
IQV Iqvia Holdings Inc. 0.06% 6,140 $1.3M No change
CMCSA Comcast Corp. Class A 0.06% 32,617 $1.3M Add +9.5%
VLTO Veralto Corp. 0.06% 13,109 $1.3M Reduce -35.2%
CME Cme Group Inc. 0.06% 6,248 $1.2M No change
GS Goldman Sachs Group Inc. 0.06% 2,685 $1.2M Reduce -8.5%
IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS 0.06% 6,953 $1.2M Add +13.0%
TSLA Tesla Inc. 0.06% 6,040 $1.2M Add +8.2%
ASB Associated Banc-Corp. 0.06% 56,466 $1.2M Reduce -3.2%
EMR Emerson Electric Co. 0.06% 10,632 $1.2M Reduce -3.8%
VPMAX Vanguard Primecap Fund-Adm 0.06% 6,489 $1.2M No change
DFS Discover Financial Services 0.05% 8,720 $1.1M Reduce -32.1%
VEA Vanguard Ftse Developed ETF 0.05% 21,961 $1.1M Add +24.7%
AMCR Amcor PLC 0.05% 110,931 $1.1M No change
OLED Universal Display Corp. 0.05% 5,035 $1.1M No change
YUM Yum! Brands Inc. 0.05% 7,814 $1.0M Reduce -15.1%
TXG 10X Genomics Inc. Class A 0.05% 53,149 $1.0M Add +21.8%
EXEL Exelixis Inc. 0.05% 44,500 $1000K No change
MMM 3M Co. 0.05% 9,576 $979K Add +9.1%
VIGAX VNGD Mrngst Grwth Idx FD-Adm filed as VANGUARD GROWTH INDEX-ADM 0.05% 5,006 $963K Reduce -0.6%
VSMAX Vangrd Mrgstr SML CP Idx-Adm 0.04% 9,045 $946K Add +1.2%
ANSS Ansys Inc. 0.04% 2,672 $859K Add +41.9%
HUBB Hubbell Inc. 0.04% 2,306 $843K No change
SWPPX Schwab S&P 500 Index-Sel 0.04% 9,638 $812K Reduce -3.5%
HUM Humana Inc. 0.04% 2,050 $766K Reduce -0.7%
NSC Norfolk Southern Corp. 0.04% 3,560 $764K Reduce -0.3%
OSK Oshkosh Corp. 0.04% 7,058 $764K Reduce -1.1%
WFC Wells Fargo & Co. 0.04% 12,675 $753K Reduce -4.2%
VIMAX VNGD Mrngst MD-CP Idx FD-Adm 0.04% 2,501 $750K No change
PANW Palo Alto Networks Inc. 0.04% 2,198 $745K No change
WY Weyerhaeuser Co. 0.03% 25,433 $722K Reduce -0.8%
BMO Bank of Montreal filed as BANK MONTREAL QUE 0.03% 8,499 $713K Reduce -1.3%
ITOT iShares Core S&P Total U.S. 0.03% 5,958 $708K Add +8.1%
CL Colgate-Palmolive Co. 0.03% 7,288 $707K Reduce -0.3%
ACN Accenture PLC Class A 0.03% 2,326 $706K Reduce -4.1%
QRVO Qorvo Inc. 0.03% 5,957 $691K Reduce -3.1%
WMT Walmart Inc. 0.03% 10,175 $689K Reduce -0.6%
INCY Incyte Corp. 0.03% 11,350 $688K No change
JACTX Janus Henderson Forty-T 0.03% 12,252 $651K No change
IONS Ionis Pharmaceuticals Inc. 0.03% 13,640 $650K No change
MRSH Marsh & McLennan Cos 0.03% 3,030 $638K No change
TTD Trade Desk Inc./the Class A filed as THE TRADE DESK INC 0.03% 6,535 $638K No change
DOV Dover Corp. 0.03% 3,530 $637K Add +0.7%
VRSN Verisign Inc. 0.03% 3,460 $615K Reduce -1.4%
LIN Linde PLC 0.03% 1,401 $615K No change
BRK.A 1/100 Berkshire HTWY A Class A 0.03% 100 $612K No change
TBCIX T Rowe PR Blue Chip Grow-I filed as ROWE T PRICE BLUE CHIP GROWT 0.03% 3,245 $609K No change
KRE SS SPDR S&P Regional Bank 0.03% 12,397 $609K No change
VXUS Vanguard Total Intl Stock 0.03% 9,877 $596K Add +1.2%
SCHD Schwab US DVD Equity ETF 0.03% 7,557 $588K Add +17.7%
VGT Vanguard Info Tech ETF 0.03% 1,000 $577K No change
VINIX Vanguard Inst Index-Inst 0.03% 1,277 $574K No change
HSIC Henry Schein Inc. 0.03% 8,785 $563K No change
RHHBY Roche Holdings Ltd.-Spons ADR 0.03% 16,071 $557K No change
ETN Eaton Corp. PLC 0.03% 1,716 $538K Reduce -2.3%
RTX RTX Corp. 0.03% 5,337 $536K Reduce -2.7%
NSRGY Nestle SA-Spons ADR 0.03% 5,225 $535K Reduce -4.6%
NVS Novartis AG-Sponsored ADR 0.03% 4,951 $527K No change
MKC McCormick & Co.-Non VTG SHRS 0.02% 7,288 $517K Reduce -5.7%
DCI Donaldson Co. Inc. 0.02% 7,122 $510K Reduce -1.0%
KBE SS SPDR S&P Bank ETF 0.02% 10,322 $479K Reduce -0.2%
BRC Brady Corporation Class A 0.02% 7,200 $475K No change
RMD Resmed Inc. 0.02% 2,455 $470K Reduce -43.4%
COP Conocophillips 0.02% 3,978 $455K Reduce -1.2%
PHO Invesco Water Resources ETF 0.02% 7,000 $454K No change
HES Hess Corp. 0.02% 3,080 $454K No change
VO Vngrd Mrngstr MD-Cap ETF-Usd 0.02% 1,845 $447K Reduce -1.5%
WEC WEC Energy Group Inc. 0.02% 5,643 $443K Add +9.6%
FTV Fortive Corp. 0.02% 5,915 $438K Reduce -0.6%
MASI Masimo Corp. 0.02% 3,411 $430K Reduce -14.0%
SCHG Schwab US Large-Cap Growth 0.02% 4,193 $423K Reduce -12.9%
CAT Caterpillar Inc. 0.02% 1,261 $420K No change
AVNS Avanos Medical Inc. 0.02% 20,962 $418K No change
EFA iShares MSCI Eafe ETF 0.02% 5,266 $412K Reduce -0.5%
AIVSX Amer FND Inv Co. of Am-A filed as AMERICAN FUNDS INVMT CO OF AMER A 0.02% 7,139 $408K Add +0.4%
ARDX Ardelyx Inc. 0.02% 55,000 $408K No change
DELL Dell Technologies -C 0.02% 2,948 $407K Add +0.5%
QQQ Invesco QQQ Trust Series 1 0.02% 837 $401K Reduce -2.9%
GEV GE Vernova Inc. 0.02% 2,338 $401K Reduce -9.4%
ETHE Grayscale Ethereum Staking E 0.02% 12,400 $389K No change
VEXAX Vanguard Ext MKT Indx-Adm 0.02% 2,999 $384K No change
EPAM Epam Systems Inc. 0.02% 2,000 $376K No change
MDY State Street SPDR S&P Midcap 0.02% 700 $375K No change
APD Air Products & Chemicals Inc. 0.02% 1,422 $367K Reduce -0.3%
FXAIX Fidelity 500 Index Fund 0.02% 1,898 $361K No change
GIS General Mills Inc. 0.02% 5,678 $359K No change
FDGRX Fidelity Growth Company-RTL 0.02% 8,738 $351K Reduce -7.3%
BEN Franklin Templeton Inc. 0.02% 15,620 $349K Reduce -15.6%
MDT Medtronic PLC 0.02% 4,421 $348K Add +5.5%
KHC The Kraft Heinz Co. 0.02% 10,654 $343K Reduce -0.2%
WSFS WSFS Financial Corp. 0.02% 7,251 $341K Reduce -40.4%
CTAS Cintas Corp. 0.02% 480 $336K No change
HON Honeywell International Inc. 0.02% 1,568 $335K Reduce -2.2%
SBUX Starbucks Corp. 0.02% 4,274 $333K Reduce -0.3%
USB US Bancorp 0.02% 8,365 $332K Reduce -9.3%
GAFFX Amer FND GRW FD of Am-F3 filed as AMERICAN FUNDS GROWTH FU 0.02% 4,479 $331K No change
WMCVX Wasatch Small Cap Value Fund 0.02% 30,517 $330K No change
BMY Bristol-Myers Squibb Co. 0.02% 7,796 $324K Reduce -14.8%
ZBH Zimmer Biomet Holdings Inc. 0.02% 2,983 $324K Reduce -0.8%
T AT&T Inc. 0.02% 16,771 $321K Reduce -2.3%
VOT Vngrd Mrngstr MC GRW ETF-Usd 0.02% 1,387 $318K Reduce -1.6%
ALNY Alnylam Pharmaceuticals Inc. 0.02% 1,310 $318K Reduce -13.3%
IIF Morgan Stanley India Invest 0.01% 11,793 $315K Reduce -23.6%
CI The Cigna Group 0.01% 944 $312K Reduce -1.3%
AXP American Express Co. 0.01% 1,279 $296K No change
ANCFX Amer FND Fndmntl Invst-A filed as AMERICAN FUNDS FUNDAMENTAL INVS A 0.01% 3,603 $292K Reduce -5.5%
REGN Regeneron Pharmaceuticals 0.01% 277 $291K Reduce -0.4%
VTCLX Vanguard Tax MGD Cap Ap-Adm 0.01% 1,038 $291K No change
PSX Phillips 66 0.01% 2,027 $286K No change
MPC Marathon Petroleum Corp. 0.01% 1,631 $283K Add +7.7%
SWISX Schwab Intl Indx 0.01% 11,773 $280K Add +2.5%
WGROX Wasatch Core Growth Fund 0.01% 3,184 $277K No change
Total Market Equity Index Pool 0.01% 5,262 $270K Add +2.0%
VWILX Vanguard Intl Growth-Adm 0.01% 2,383 $261K Reduce -1.9%
BAOB Baraboo Bancorp Inc. 0.01% 83,779 $260K No change
GEHC GE Healthcare Technology 0.01% 3,302 $257K Reduce -1.1%
JPUS JPMorgan Div Ret US Eq ETF 0.01% 2,350 $257K No change
CEF Sprott Physical Gold & Silver 0.01% 11,500 $254K No change
POGAX Putnam Large Cap Growth-A 0.01% 3,787 $251K Reduce -0.1%
AGTHX Amer FND GRW FD of Am-A 0.01% 3,394 $250K No change
ESGU iShares ESG Aware MSCI USA 0.01% 2,020 $241K No change
PRGFX T Rowe PR Growth Stock-Inv 0.01% 2,309 $241K Add +9.9%
CCI Crown Castle Inc. 0.01% 2,455 $240K Reduce -2.8%
WHR Whirlpool Corp. 0.01% 2,339 $239K No change
HAINX Harbor International-Inst 0.01% 5,151 $239K Reduce -17.0%
IYY iShares Dow Jones U.S. ETF 0.01% 1,800 $238K No change
MGEE Mge Energy Inc. 0.01% 3,146 $235K No change
WM Waste Management Inc. 0.01% 1,100 $235K Reduce -1.4%
ENB Enbridge Inc. 0.01% 6,568 $234K No change
FCNTX Fidelity Contrafund 0.01% 11,240 $227K No change
EVVTY Evolution AB-ADR 0.01% 2,133 $222K Reduce -32.0%
CEG Constellation Energy Group 0.01% 1,101 $220K No change
SO The Southern Co. 0.01% 2,826 $219K Reduce -9.6%
BIIB Biogen Inc. 0.01% 943 $219K No change
BLK BlackRock Finance Inc. 0.01% 277 $218K Reduce -3.5%
VBR Vngrd Mrngst SL-CP Val ETF-U 0.01% 1,194 $218K Add +0.8%
TWCUX American Century Ultra-Inv 0.01% 2,405 $216K Reduce -6.8%
AGIO Agios Pharmaceuticals Inc. 0.01% 5,000 $216K New
PLXS Plexus Corp. 0.01% 2,085 $215K New
TCEHY Tencent Holdings Ltd.-Uns ADR 0.01% 4,525 $214K Reduce -48.6%
AEP American Electric Power 0.01% 2,367 $208K Reduce -0.9%
SRE Sempra 0.01% 2,720 $207K New
DVY iShares Select Dividend ETF 0.01% 1,710 $207K No change
RVT Royce Small-Cap Trust Inc. 0.01% 14,263 $206K Reduce -16.6%
IDXX Idexx Laboratories Inc. 0.01% 418 $204K No change
FWIAX Nuveen Wi Municipal Bond-A 0.01% 14,170 $144K Add +0.8%
PRA Proassurance Corp. 0.01% 10,649 $130K No change
WBD Warner Bros Discovery Inc. 0.01% 15,735 $117K Reduce -26.3%
SHWZ Medicine Man Technologies Inc. 0.01% 281,724 $111K No change
BTMIX Baird SHRT-TRM Muni BND-Inst 0.01% 10,659 $106K No change
BDJ BlackRock Enhanced Eqty DVD 0.00% 10,194 $83K No change
NML Neuberger Energy Infrastruct 0.00% 10,232 $82K No change
DNA Ginkgo Bioworks Holdings Inc. 0.00% 231,100 $77K Add +162.6%
CMRF Cim Real Estate Finance Trus 0.00% 12,024 $73K No change
FKINX Franklin Income Fund-A1 0.00% 27,612 $65K No change
XNROX Neu Re Est Sec Inc. FD Inc.-US filed as NEUBERGER BERMAN REAL ESTATE 0.00% 13,661 $46K Reduce -42.0%
WAMVX Wasatch Micro Cap Value-Inv 0.00% 12,641 $45K No change
LUMINAR TECHNOLOGIES INC 0.00% 22,000 $33K No change
LXRX Lexicon Pharmaceuticals Inc. 0.00% 12,550 $21K No change
OTLY Oatly Group AB 0.00% 12,400 $12K No change
RMSL Remsleep Holdings Inc. 0.00% 720,000 $11K No change
IPDQF Impedimed Ltd. 0.00% 20,000 $960 No change
EQUATORIALE HOLDINGS PTE 0.00% 17,000 $0 No change
MJMJ The Maryjane Group Inc. 0.00% 2,649,998 $0 No change
TPAC Trans-Pacific Aerospace Co. I 0.00% 200,000 $0 No change
SWIBER HOLDINGS LTD 0.00% 17,000 $0 No change

Portfolio Sells Q1 2024 → Q2 2024

VZ Verizon Communications Inc. Reduce -48.2% 0.26% −0.25
VOO Vanguard S&P 500 ETF Reduce -40.1% 0.38% −0.23
FISV Fiserv Inc. Reduce -1.2% 2.19% −0.17
AKAM Akamai Technologies Inc. Reduce -6.7% 0.51% −0.15
PFG Principal Financial Group Reduce -0.2% 1.48% −0.14
NAVI Navient Corp. Reduce -37.0% 0.14% −0.13
IJH iShares Core S&P Midcap ETF Reduce -59.6% 0.08% −0.12
AMD Advanced Micro Devices Reduce -2.2% 0.91% −0.12
UNP Union Pacific Corp. Reduce -11.5% 0.44% −0.10
PYPL PayPal Holdings Inc. Reduce -1.1% 0.61% −0.10
NKE Nike Inc. Class B Reduce -2.9% 0.34% −0.10
ADYEY Adyen NV-Unspon ADR Reduce -5.3% 0.17% −0.09
BALL Ball Corp. Reduce -0.9% 0.54% −0.07
ITW Illinois Tool Works Reduce -2.8% 0.36% −0.06
CHD Church & Dwight Co. Inc. Reduce -22.6% 0.16% −0.05
CTLT Catalent Inc. Reduce -29.3% 0.11% −0.04
PBH Prestige Consumer Healthcare Reduce -0.5% 0.75% −0.04
SCHF Schwab Intl Equity ETF Reduce -3.9% 0.74% −0.04
INTC Intel Corp. Reduce -0.2% 0.09% −0.04
PFE Pfizer Inc. Reduce -24.4% 0.11% −0.03
UPS United Parcel Service Class B Reduce -13.4% 0.12% −0.03
DFS Discover Financial Services Reduce -32.1% 0.05% −0.03
VLTO Veralto Corp. Reduce -35.2% 0.06% −0.03
SCHM Schwab US Mid Cap ETF Reduce -0.9% 0.45% −0.02
JBL Jabil Inc. Reduce -2.3% 0.09% −0.02
AES AES Corp. Reduce -0.3% 1.16% −0.02
JNJ Johnson & Johnson Reduce -2.5% 0.20% −0.02
SCHA Schwab US Small-Cap ETF Reduce -0.5% 0.51% −0.02
RMD Resmed Inc. Reduce -43.4% 0.02% −0.02
WAT Waters Corp. Reduce -3.4% 0.07% −0.02
FIS Fidelity National Info Serv Reduce -4.0% 0.79% −0.02
HD Home Depot Inc. Reduce -3.6% 0.11% −0.02
BA The Boeing Co. Reduce -3.2% 0.16% −0.01
NVST Envista Holdings Corp. Sold out 0.00% −0.01
GNRC Generac Holdings Inc. Sold out 0.00% −0.01
IDNA iShares Gen-Immunology HLTH Sold out 0.00% −0.01
XLE SS Energy Select Sector Reduce -3.2% 0.19% −0.01
CTSH Cognizant Tech Solutions-A Reduce -9.8% 0.06% −0.01
YUM Yum! Brands Inc. Reduce -15.1% 0.05% −0.01
SLB SLB Ltd. Sold out 0.00% −0.01
BMDIX Baird Mid Cap Growth-Inst Sold out 0.00% −0.01
CIPIX Champlain Mid Cap Fund-Inst Sold out 0.00% −0.01
SJM The JM Smucker Co. Sold out 0.00% −0.01
TBGVX Tweedy Browne Intl Val Reduce -6.5% 0.17% −0.01
VAC Marriott Vacations World Sold out 0.00% −0.01
WSFS WSFS Financial Corp. Reduce -40.4% 0.02% −0.01
GE General Electric Reduce -2.4% 0.08% −0.01
WY Weyerhaeuser Co. Reduce -0.8% 0.03% −0.01
MCD McDonald's Corp. Reduce -3.4% 0.07% −0.01
BMY Bristol-Myers Squibb Co. Reduce -14.8% 0.02% −0.01

Portfolio Buys Q1 2024 → Q2 2024

CRM Salesforce Inc. Add +2351.7% 0.29% +0.27
SPYM Ste STR SPDR PT S&P 500 ETF Add +11.5% 1.86% +0.26
ADBE Adobe Inc. Add +0.2% 2.35% +0.23
AMZN Amazon.com Inc. Add +1.0% 1.87% +0.15
TYL Tyler Technologies Inc. Add +0.7% 0.65% +0.11
SCHB Schwab US Broad Market ETF Add +0.1% 2.89% +0.10
SPMD SS SPDR P S&P 400 Midcap ETF Add +16.2% 0.84% +0.09
UNH Unitedhealth Group Inc. Add +14.8% 0.55% +0.09
ABNB Airbnb Inc. Class A Add +53.1% 0.27% +0.08
CSGP Costar Group Inc. Add +252.8% 0.13% +0.08
KMB Kimberly-Clark Corp. Add +1.1% 0.58% +0.05
MBWM Mercantile Bank Corp. Add +0.7% 0.70% +0.04
SCHW Schwab (charles) Corp. Add +0.0% 1.68% +0.04
CALX Calix Inc. Add +28.4% 0.14% +0.04
DDOG Datadog Inc. Class A Add +4.5% 0.42% +0.04
ZS Zscaler Inc. Add +10.9% 0.32% +0.03
ILMN Illumina Inc. Add +43.7% 0.30% +0.03
ROP Roper Technologies Inc. Add +3.2% 0.67% +0.03
SCHX Schwab US Large-Cap ETF Add +0.8% 0.50% +0.02
DHR Danaher Corp. Add +1.0% 1.24% +0.02
PAYC Paycom Software Inc. Add +46.9% 0.28% +0.02
SPEM State Street SP PTF Em ETF Add +14.1% 0.08% +0.01
XLK SS Technology Select Sector Add +0.4% 0.14% +0.01
JPM JPMorgan Chase & Co. Add +0.1% 0.73% +0.01
SPDW Ste STR SPDR PT DW Eu ETF Add +17.4% 0.08% +0.01
IVV iShares Core S&P 500 ETF Add +10.5% 0.08% +0.01
TSLA Tesla Inc. Add +8.2% 0.06% +0.01
AGIO Agios Pharmaceuticals Inc. New 0.01% +0.01
PLXS Plexus Corp. New 0.01% +0.01
ANSS Ansys Inc. Add +41.9% 0.04% +0.01
SRE Sempra New 0.01% +0.01
VEA Vanguard Ftse Developed ETF Add +24.7% 0.05% +0.01
PEP Pepsico Inc. Add +6.6% 0.45% +0.00
ITOT iShares Core S&P Total U.S. Add +8.1% 0.03% +0.00
DELL Dell Technologies -C Add +0.5% 0.02% +0.00
SCHD Schwab US DVD Equity ETF Add +17.7% 0.03% +0.00
MMM 3M Co. Add +9.1% 0.05% +0.00
PRGFX T Rowe PR Growth Stock-Inv Add +9.9% 0.01% +0.00
IBM Intl Business Machines Corp. Add +13.0% 0.06% +0.00
WEC WEC Energy Group Inc. Add +9.6% 0.02% +0.00
DOV Dover Corp. Add +0.7% 0.03% +0.00
AIVSX Amer FND Inv Co. of Am-A Add +0.4% 0.02% +0.00
Total Market Equity Index Pool Add +2.0% 0.01% +0.00
VXUS Vanguard Total Intl Stock Add +1.2% 0.03% +0.00
SWISX Schwab Intl Indx Add +2.5% 0.01% +0.00
FWIAX Nuveen Wi Municipal Bond-A Add +0.8% 0.01% +0.00
XOM Exxon Mobil Corp. Add +0.3% 0.14% −0.00
CMCSA Comcast Corp. Class A Add +9.5% 0.06% −0.00
VBR Vngrd Mrngst SL-CP Val ETF-U Add +0.8% 0.01% −0.00
VYM Vanguard High DVD Yield ETF Add +1.1% 0.11% −0.00

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 372$2.5BAAPL, SCHB, GOOG, VTI, MSFT
Q1 2026 356$2.3BAAPL, SCHB, VTI, GOOG, MSFT
Q4 2025 352$2.5BAAPL, MSFT, SCHB, GOOG, VTI
Q3 2025 351$2.5BAAPL, MSFT, SCHB, VTI, SPYM
Q2 2025 344$2.4BMSFT, AAPL, SCHB, VTI, SPYM
Q1 2025 326$2.2BAAPL, FISV, SCHB, MSFT, V
Q4 2024 325$2.3BAAPL, SCHB, MSFT, FISV, VTI
Q3 2024 328$2.2BAAPL, MSFT, SCHB, FISV, VTI
Q2 2024 318$2.1BMSFT, AAPL, SCHB, ADBE, VTI
Q1 2024 323$2.1BMSFT, SCHB, AAPL, FISV, VTI