Vanguard Consumer Discre ETFVCRETF

13F holders, Q2 2026 (June 30)
577holders +25
48new positions
23sold out
4famous investors
$396.22avg. 13F price*

At the end of Q2 2026, 577 institutions reported holding Vanguard Consumer Discre ETF (VCR) in their 13F filings, up 25 from Q1 2026. 48 opened new positions and 23 sold out. The largest holders were Bank of America Corp. ($651.9M), Morgan Stanley ($169.1M) and JPMorgan Chase & Co. ($165.6M). 4 famous investors held it, including Cliff Asness (0.0% of AQR Capital Management's portfolio), Steve Cohen (0.0% of Point72 Asset Management's portfolio) and Ken Griffin (0.0% of Citadel Advisors's portfolio).

Company
Vanguard Consumer Discre ETF
CUSIP
92204A108
Latest filing quarter
Q2 2026

History

Number of 13F holders

0200400600 Q1 2024: 439Q1 2024Q2 2024: 459Q2 2024Q3 2024: 485Q3 2024Q4 2024: 535Q4 2024Q1 2025: 505Q1 2025Q2 2025: 514Q2 2025Q3 2025: 538Q3 2025Q4 2025: 568Q4 2025Q1 2026: 552Q1 2026Q2 2026: 577Q2 2026

Total Exit/New Position Q1 2026 → Q2 2026

InstitutionsTotal Value
New Positions48$43.3M
Exits23$4.0M

All 13F filers, Q1 2026 → Q2 2026: 595,917 shares bought and 287,441 shares sold, net +308,476 shares. Counts holders who added, trimmed, opened or closed a position; split-adjusted.

Ownership 577 holders

Bank of America Corp. 0.04% Add +5.7% 1,643,615 $651.9M
Morgan Stanley 0.01% Add +2.3% 426,270 $169.1M
JPMorgan Chase & Co. 0.01% Reduce -3.3% 418,982 $165.6M
PGIM Custom Harvest LLC 2.02% Add +2.8% 407,202 $161.5M
UBS Group AG 0.02% Add +0.3% 342,108 $135.7M
Wells Fargo & Company 0.02% Reduce -4.5% 323,099 $128.1M
LPL Financial LLC 0.02% Reduce -7.7% 203,108 $80.6M
Northwestern Mutual Wealth Management Co. 0.04% Add +0.6% 184,624 $73.2M
Foundations Investment Advisors, LLC 0.66% Add +13839.3% 161,278 $64.0M
Beacon Capital Management, Inc. 3.85% Reduce -13.7% 160,454 $63.6M
Raymond James Financial Inc. 0.02% Add +8.1% 143,844 $57.0M
Envestnet Asset Management Inc. 0.01% Reduce -2.2% 119,582 $47.4M
Stifel Financial Corp. 0.04% Reduce -0.1% 112,833 $44.8M
KCM Investment Advisors LLC 1.06% Add +3.7% 89,699 $35.6M
Lido Advisors, LLC 0.13% Add +1.6% 89,614 $35.5M
Rockefeller Capital Management L.P. 0.05% Reduce -0.0% 87,969 $34.9M
Auto-Owners Insurance Co 0.72% Reduce -12.9% 80,700 $32.0M
Janney Montgomery Scott LLC 0.06% Add +2.4% 79,616 $31.6M
Royal Bank of Canada 0.01% Add +13.7% 77,411 $30.7M
Ameriprise Financial Inc. 0.01% Reduce -2.6% 75,926 $30.1M
Ameritas Advisory Services, LLC 0.57% Add +45.5% 70,445 $27.9M
Exchange Traded Concepts, LLC 0.11% Add +567.9% 54,248 $21.5M
Empower Advisory Group, LLC 0.05% Add +14.1% 53,858 $21.4M
Cetera Investment Advisers 0.02% Add +1.2% 51,922 $20.6M
PNC Financial Services Group, Inc. 0.01% Reduce -2.8% 50,104 $19.9M
M&T Bank Corp 0.06% Reduce -7.8% 49,801 $19.8M
Allianz SE 0.21% New 49,202 $19.5M
Horizon Investments, LLC 0.20% Add +17083.0% 46,394 $18.4M
Mercer Global Advisors Inc. 0.02% Reduce -9.0% 42,447 $16.8M
Osaic Holdings, Inc. 0.02% Reduce -0.2% 39,402 $15.6M
Adaptive Financial Consulting, LLC 5.35% Add +2.3% 38,530 $15.3M
Assetmark, Inc. 0.03% Reduce -16.6% 37,305 $14.8M
Stratos Wealth Partners, LTD. 0.15% Reduce -2.2% 37,218 $14.8M
Spire Wealth Management 0.43% Reduce -3.4% 36,002 $14.3M
Trust Co. of Oklahoma 3.23% Reduce -1.7% 31,726 $12.6M
Commonwealth Equity Services, LLC 0.02% Reduce -7.0% 31,351 $12.4M
Cambridge Investment Research Advisors, Inc. 0.03% Reduce -2.6% 31,085 $12.3M
Hobart Private Capital, LLC 2.05% Add +4.3% 30,183 $12.0M
MassMutual Private Wealth & Trust, FSB 0.29% Reduce -2.2% 28,470 $11.3M
Strengthening Families & Communities, LLC 2.48% Add +1.4% 28,055 $11.1M
Mariner, LLC 0.01% Reduce -31.5% 27,379 $10.9M
Gibraltar Capital Management, Inc. 1.53% Add +2.3% 25,005 $9.9M
HighTower Advisors, LLC 0.01% Add +5.3% 23,716 $9.4M
Bailard, Inc. 0.19% Reduce -0.8% 23,585 $9.4M
Truist Financial Corp. 0.01% Add +2.1% 23,431 $9.3M
Southern Capital Services Inc. 5.09% Add +4.7% 22,845 $9.1M
Westside Investment Management, Inc. 1.12% Reduce -0.2% 21,481 $8.5M
Junk Investment Group, LLC 3.67% Add +0.5% 20,915 $8.3M
Founders Grove Wealth Partners, LLC 1.61% Reduce -1.8% 20,368 $8.1M
BNP Paribas Financial Markets 0.00% New 20,100 $8.0M
Altura Wealth Advisors Inc. 2.62% Add +9.8% 19,595 $7.8M
Corient Private Wealth LP 0.01% Add +0.6% 19,140 $7.6M
Merrithew & Thorsten Inc 6.27% Reduce -3.6% 18,552 $7.4M
Financial Freedom, LLC 3.28% Reduce -1.6% 18,014 $7.1M
Jones Financial Companies LLLP 0.00% Add +11.9% 18,250 $7.1M
Susquehanna International Group, LLP 0.01% Add +54.4% 16,985 $6.7M
Bonfire Financial 4.32% Add +5.5% 16,943 $6.7M
Concurrent Investment Advisors, LLC 0.06% Add +0.2% 16,298 $6.5M
MML Investors Services, LLC 0.01% Add +20.9% 16,064 $6.4M
Apollon Financial, LLC 0.74% Reduce -1.8% 15,702 $6.2M
Park National Corp. 0.17% Add +1.4% 15,006 $6.0M
Private Advisor Group, LLC 0.03% Add +28.5% 14,933 $5.9M
Salomon & Ludwin, LLC 0.45% Reduce -1.2% 13,651 $5.4M
Focus Partners Wealth 0.01% Reduce -10.7% 13,356 $5.3M
Merit Financial Group, LLC 0.03% Reduce -3.9% 12,820 $5.1M
FMR LLC 0.00% Add +1.7% 12,820 $5.1M
Creative Planning 0.00% Add +1.0% 12,307 $4.9M
Triangle Securities Wealth Management 0.97% Add +2.2% 12,296 $4.9M
Curran Financial Partners, LLC 0.70% New 11,803 $4.7M
Kestra Advisory Services, LLC 0.02% Reduce -6.1% 11,782 $4.7M
Bank of Montreal 0.00% Reduce -0.3% 11,643 $4.6M
Quantinno Capital Management LP 0.01% Reduce -8.9% 11,309 $4.5M
Anchor Investment Management, LLC 0.34% Add +4.3% 11,259 $4.5M
AlphaCore Capital LLC 0.08% Reduce -9.6% 11,135 $4.4M
Goldman Sachs Group Inc. 0.00% No change 10,928 $4.3M
PFG Advisors 0.21% Add +1.6% 10,680 $4.2M
Fifth Third Bancorp 0.01% Reduce -0.8% 10,448 $4.1M
Wall Street Financial Group, Inc. 2.16% Add +4.0% 10,201 $4.0M
Atlas Capital Advisors Inc. 0.44% Add +1.2% 10,115 $4.0M
AdvisorNet Financial, Inc 0.18% Add +1238.3% 9,970 $4.0M
Northern Trust Corp. 0.00% Add +1.3% 9,964 $4.0M
Wealth Enhancement Advisory Services, LLC 0.01% Add +5.3% 13,398 $4.0M
Madden Advisory Services, Inc. 1.41% Reduce -1.1% 9,909 $3.9M
Axxcess Wealth Management, LLC 0.06% Reduce -1.8% 9,538 $3.8M
Advisors Capital Management, LLC 0.04% Reduce -1.5% 9,421 $3.7M
New York Life Investment Management LLC 0.02% Add +94.5% 8,972 $3.6M
WBH Advisory Inc. 0.24% Add +4.0% 8,830 $3.5M
United Capital Financial Advisors, LLC 0.02% Reduce -1.0% 8,770 $3.5M
Praetorian Wealth Management, Inc. 0.59% Reduce -0.1% 8,691 $3.4M
Sharper & Granite LLC 1.05% Add +6.6% 8,509 $3.4M
Capital Asset Advisory Services LLC 0.12% Reduce -1.6% 8,279 $3.3M
AQR Capital Management 0.00% Add +10.0% 8,177 $3.2M
Agf Management Ltd. 0.01% Reduce -4.8% 7,979 $3.2M
Main Management LLC 0.21% No change 7,741 $3.1M
Royal Fund Management, LLC 0.25% Reduce -66.7% 7,513 $3.0M
Ami Investment Management Inc. 0.63% Reduce -6.8% 7,434 $2.9M
First Financial Corp. 1.00% Reduce -3.4% 7,277 $2.9M
Strategic Investment Solutions, Inc. 0.65% Reduce -11.4% 7,162 $2.8M
TD Waterhouse Canada Inc. 0.01% Reduce -0.4% 7,122 $2.8M
N.E.W. Advisory Services LLC 0.19% Reduce -4.9% 7,154 $2.8M
Two Sigma Investments, LP 0.00% Reduce -87.4% 7,100 $2.8M
Bokf, NA 0.04% Reduce -0.1% 7,099 $2.8M
Richmond Brothers, Inc. 1.46% Reduce -57.7% 7,091 $2.8M
Citigroup Inc. 0.00% Add +3.1% 7,009 $2.8M
Joule Financial, LLC 0.75% Reduce -4.3% 6,930 $2.7M
Harbour Investments, Inc. 0.04% Reduce -3.4% 6,891 $2.7M
Integrated Wealth Concepts LLC 0.02% Reduce -0.9% 6,874 $2.7M
Destination Wealth Management 0.06% Add +5.1% 6,860 $2.7M
NewEdge Advisors, LLC 0.01% Reduce -4.2% 6,841 $2.7M
Johnson Investment Counsel Inc. 0.02% Add +5.2% 6,828 $2.7M
Elm Partners Management LLC 0.10% Reduce -0.5% 6,792 $2.7M
Syon Capital LLC 0.12% Add +15.7% 6,758 $2.7M
Dagco, Inc. 0.49% Reduce -2.4% 6,687 $2.7M
Trinity Legacy Partners, LLC 0.53% Reduce -1.3% 6,616 $2.6M
One Capital Management, LLC 0.07% No change 7,270 $2.6M
KTF Investments, LLC 0.25% Reduce -7.2% 6,358 $2.5M
Capital Management Associates, Inc 0.50% Add +10.1% 6,254 $2.5M
PW Nova Financial Services LLC 0.53% Reduce -0.9% 6,179 $2.5M
Oppenheimer & Co. Inc. 0.03% Add +0.6% 6,124 $2.4M
Fischer Financial Services, Inc. 0.60% Reduce -6.6% 6,038 $2.4M
O'shaughnessy Asset Management, LLC 0.01% Reduce -14.4% 6,031 $2.4M
EP Wealth Advisors, LLC 0.01% Add +8.4% 5,922 $2.3M
Odyssey Capital Advisors, Inc. 1.65% Reduce -1.6% 5,810 $2.3M
HB Wealth Management, LLC 0.01% Add +0.0% 5,732 $2.3M
Snowden Capital Advisors LLC 0.05% Reduce -0.8% 5,647 $2.2M
Cresset Asset Management, LLC 0.01% Add +0.3% 5,400 $2.1M
&partners 0.01% Add +1.7% 5,391 $2.1M
Haverford Trust Co 0.02% No change 5,118 $2.0M
GRIMES & Co WEALTH MANAGEMENT, LLC 0.04% Reduce -3.3% 5,091 $2.0M
First Bancorp, Inc 0.79% Add +24.8% 5,035 $2.0M
Stephens Inc. 0.02% Add +0.3% 4,904 $1.9M
JM2 Capital Inc. 1.33% Add +0.1% 4,874 $1.9M
Daymark Wealth Partners, LLC 0.05% Reduce -0.8% 4,844 $1.9M
Leavell Investment Management, Inc. 0.07% Reduce -3.3% 4,661 $1.8M
Clarity Wealth Advisors, LLC 0.32% Reduce -26.7% 4,639 $1.8M
BlackRock, Inc. 0.00% Add +10.2% 4,638 $1.8M
Houlihan Financial Resource Group, Ltd. 0.64% Reduce -0.7% 4,535 $1.8M
Clearstead Advisors, LLC 0.02% Add +0.0% 4,451 $1.8M
Evanson Financial, LLC 0.09% — 4,392 $1.7M
MontVue Capital Management, Inc. 0.98% No change 4,308 $1.7M
Brookstone Capital Management 0.02% Reduce -1.1% 4,117 $1.6M
Atria Investments, Inc 0.02% Reduce -6.5% 4,084 $1.6M
Busey Bank 0.04% No change 4,079 $1.6M
UBS AM, a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC 0.00% Reduce -47.4% 4,030 $1.6M
Independent Financial Group, LLC 0.03% Add +22.9% 3,999 $1.6M
White Lighthouse Investment Management Inc. 0.20% Reduce -7.8% 3,990 $1.6M
MAI Capital Management 0.01% Add +82.4% 3,824 $1.5M
Parallel Advisors, LLC 0.02% Reduce -0.7% 3,822 $1.5M
Bank of New York Mellon Corp 0.00% Reduce -0.0% 3,811 $1.5M
Tiaa-Cref Individual & Institutional Services, LLC 0.01% Reduce -1.8% 3,796 $1.5M
Mission Wealth Management, LP 0.02% Add +72.6% 3,657 $1.5M
Global Financial Private Client, LLC 0.39% Reduce -1.6% 3,639 $1.4M
Bellevue Asset Management, LLC 0.66% Add +0.0% 3,599 $1.4M
Jacobs Equity LLC 0.99% Add +11.7% 3,599 $1.4M
Christine Messmer PC 0.79% Reduce -0.5% 3,550 $1.4M
Glenmede Trust Co. NA 0.01% Add +4.8% 3,509 $1.4M
J.W. Cole Advisors, Inc. 0.02% Reduce -4.1% 3,507 $1.4M
Baker Avenue Asset Management, LP 0.03% Reduce -6.3% 3,495 $1.4M
Sound View Wealth Advisors Group, LLC 0.08% Add +0.6% 3,448 $1.4M
Prospera Financial Services Inc 0.02% Reduce -8.3% 3,440 $1.4M
CIBC Bancorp USA Inc. 0.00% Add +60.5% 3,432 $1.4M
Essex Financial Services, Inc. 0.07% Reduce -2.7% 3,426 $1.4M
Williams Jones Wealth Management, LLC. 0.02% No change 3,409 $1.4M
NorthCrest Asset Manangement, LLC 0.03% Add +27.6% 3,428 $1.4M
Arkadios Wealth Advisors 0.02% Reduce -5.3% 3,402 $1.3M
Berkeley Capital Partners, LLC 0.28% Reduce -0.9% 3,399 $1.3M
Idaho Trust Co 0.39% Reduce -2.3% 3,393 $1.3M
Olistico Wealth, LLC 0.57% Reduce -2.0% 3,389 $1.3M
RCW Management, LLC 1.18% Reduce -1.1% 3,326 $1.3M
Wealthcare Advisory Partners LLC 0.02% Reduce -17.0% 3,309 $1.3M
Kwmg, LLC 0.09% Reduce -16.7% 3,165 $1.3M
Waverly Advisors, LLC 0.01% Reduce -0.3% 3,116 $1.2M
Arax Advisory Partners 0.01% Add +311500.0% 3,116 $1.2M
Ausdal Financial Partners, Inc. 0.05% Reduce -1.8% 3,103 $1.2M
Cerity Partners LLC 0.00% Reduce -37.1% 3,098 $1.2M
One Charles Private Wealth Services, LLC 0.28% Add +3.5% 3,090 $1.2M
AE Wealth Management LLC 0.01% Reduce -13.9% 3,076 $1.2M
Fifth Third Securities, Inc. 0.07% Add +5.0% 3,017 $1.2M
Centaurus Financial, Inc. 0.05% Reduce -4.8% 3,011 $1.2M
Keybank National Association 0.00% Add +13.6% 2,985 $1.2M
Main Street Financial Solutions, LLC 0.08% Reduce -13.3% 2,972 $1.2M
Brown Advisory Inc. 0.00% Reduce -1.2% 2,939 $1.2M
Captrust Financial Advisors 0.00% Add +34.8% 2,927 $1.2M
Maxele Advisors, LLC 0.81% — 2,911 $1.2M
Tranquilli Financial Advisor LLC 0.61% Reduce -0.1% 2,860 $1.1M
Steward Partners Investment Advisory, LLC 0.01% Reduce -7.6% 2,808 $1.1M
Waldron Private Wealth LLC 0.04% No change 2,803 $1.1M
Farther Finance Advisors, LLC 0.01% Add +10.2% 2,731 $1.1M
Keating Financial Advisory Services, Inc. 0.14% Reduce -0.0% 2,646 $1.0M
Vista Investment Management 0.32% No change 2,640 $1.0M
Tradewinds, LLC. 0.24% New 3,927 $1.0M
Hershey Financial Advisers, LLC 0.75% Reduce -9.4% 2,629 $1.0M
Sumitomo Mitsui Financial Group, Inc. 0.02% Add +6.0% 2,619 $1.0M
Capital Advisors Inc. 0.02% No change 2,595 $1.0M
Pathstone Holdings, LLC 0.00% Add +32.0% 2,592 $1.0M
RBA Wealth Management, LLC 0.38% Reduce -8.0% 2,584 $1.0M
Stonebridge Financial Planning Group, LLC 0.32% Reduce -6.0% 2,515 $998K
Wealthspire Retirement, LLC 0.05% Add +2.7% 2,509 $995K
Modera Wealth Management, LLC 0.01% No change 2,473 $981K
Cornerstone Wealth Management, LLC 0.04% Add +2.3% 2,463 $977K
Asset One Wealth Management LLC 0.10% Add +7.8% 2,462 $975K
RFG Advisory, LLC 0.02% Reduce -17.2% 2,457 $975K
Robertson Stephens Wealth Management, LLC 0.02% Reduce -2.7% 2,456 $974K
Financial Perspectives, Inc 0.24% Add +5.8% 2,448 $971K
Bulwark Capital Corp 0.55% No change 2,445 $970K
WESPAC Advisors, LLC 0.46% New 2,403 $953K
Park Avenue Securities LLC 0.01% Add +3.9% 2,360 $936K
Beacon Pointe Advisors, LLC 0.00% Reduce -3.7% 2,341 $928K
Phillip James Consulting Co. 0.62% New 2,340 $928K
Ingalls & Snyder LLC 0.03% Reduce -8.3% 2,329 $924K
Allworth Financial LP 0.00% Add +0.3% 2,321 $921K
NORTHSTAR ASSET MANAGEMENT Co 0.17% Add +1.0% 2,465 $917K
Aviso Wealth Management 0.31% No change 2,286 $907K
Institute for Wealth Management, LLC. 0.08% Reduce -51.7% 2,264 $898K
Prime Capital Investment Advisors, LLC 0.01% Reduce -14.7% 2,209 $876K
Skyline Advisors, Inc. 0.27% Reduce -5.4% 2,199 $872K
World Investment Advisors 0.01% Reduce -37.3% 2,346 $868K
Wealthspire Advisors, LLC 0.00% Add +113.9% 2,158 $856K
Nvest Financial, LLC 0.27% Add +14.6% 2,145 $851K
Ieq Capital, LLC 0.00% Reduce -79.0% 2,099 $832K
Wealthfront Advisers LLC 0.00% Reduce -0.7% 2,029 $805K
Equitable Trust Co. 0.03% Reduce -1.2% 2,028 $804K
Yoder Wealth Management, Inc. 0.31% Add +1.9% 2,010 $797K
Citizens Financial Group Inc. 0.01% Add +5.6% 1,969 $781K
US Bancorp \de 0.00% Add +0.3% 1,925 $763K
Romano Brothers and Company 0.08% No change 1,915 $760K
Novem Group 0.08% Add +23.3% 1,897 $752K
Aprio Wealth Management, LLC 0.04% New 1,861 $738K
Sigma Planning Corp 0.02% Add +2.8% 1,848 $733K
Summit Financial, LLC 0.01% Reduce -1.4% 1,843 $731K
HBW Advisory Services LLC 0.07% Add +4.7% 1,833 $727K
Beaumont Asset Management, L.L.C. 0.28% Reduce -0.2% 1,831 $726K
HRT Financial LP 0.00% Reduce -47.3% 1,815 $719K
WNY Asset Management, LLC 0.06% Reduce -0.9% 1,802 $715K
Equitable Holdings, Inc. 0.00% Reduce -2.8% 1,802 $715K
Blackston Financial Advisory Group, LLC 0.40% Add +0.9% 1,770 $702K
Darrow Company, Inc. 0.27% No change 1,742 $689K
Condor Capital Management 0.05% Reduce -3.9% 1,715 $680K
D.A. Davidson & Co. 0.00% Reduce -11.7% 1,705 $676K
Financial Engines Advisors L.L.C. 0.00% Add +26.3% 1,692 $671K
Csenge Advisory Group 0.03% Reduce -10.3% 1,682 $667K
Sanctuary Advisors, LLC 0.00% Reduce -4.7% 1,678 $666K
Citadel Advisors 0.00% New 1,669 $662K
S&A Financial Services, Inc. 0.40% Reduce -15.4% 1,666 $661K
IHT Wealth Management, LLC 0.01% Add +0.1% 1,660 $658K
Accretive Wealth Partners, LLC 0.16% No change 1,656 $657K
Bank of Nova Scotia 0.00% Reduce -46.2% 1,646 $653K
PUREfi Wealth, LLC 0.36% No change 1,637 $649K
Savant Capital, LLC 0.00% Add +107.7% 1,707 $646K
AlphaStar Capital Management, LLC 0.04% New 1,599 $634K
Mgo One Seven LLC 0.01% Reduce -5.7% 1,569 $622K
Bison Wealth, LLC 0.06% No change 1,560 $621K
Chatham Capital Group, Inc. 0.08% Add +3.3% 1,565 $621K
LexAurum Advisors, LLC 0.07% Reduce -0.4% 1,560 $619K
NorthRock Partners, LLC 0.01% Add +0.5% 1,547 $613K
Global Retirement Partners, LLC 0.01% — 1,535 $609K
Simmons Bank 0.03% Reduce -4.5% 1,516 $601K
Nomura Asset Management Co. Ltd. 0.00% No change 1,500 $595K
Hardy Reed LLC 0.04% No change 1,498 $594K
Fisher Asset Management 0.00% Add +4.2% 1,496 $593K
LPWM LLC 0.13% No change 1,469 $583K
Joel Isaacson & Co., LLC 0.02% Reduce -0.1% 1,467 $582K
Rehmann Capital Advisory Group 0.03% No change 1,446 $574K
Ignite Planners, LLC 0.08% Reduce -2.0% 1,432 $568K
Valeo Financial Advisors, LLC 0.01% Reduce -12.2% 1,432 $568K
Nuveen, LLC 0.00% New 1,407 $558K
Kingswood Wealth Advisors, LLC 0.02% Add +3.6% 1,402 $556K
Independent Advisor Alliance 0.01% Reduce -56.9% 1,394 $553K
Evolution Wealth Advisors, LLC 0.06% No change 1,375 $545K
KDK Private Wealth Management, LLC 0.45% Reduce -7.4% 1,369 $543K
Retirement Planning Group, LLC 0.01% Reduce -89.3% 1,366 $542K
Vestmark Advisory Solutions, Inc. 0.01% Reduce -1.4% 1,358 $539K
HUB Investment Partners, LLC 0.01% Add +108.5% 1,357 $538K
Gladstone Institutional Advisory LLC 0.02% Add +23.1% 1,340 $531K
Flow Traders U.S. LLC 0.02% Add +14.3% 1,339 $531K
Bragg Financial Advisors, Inc 0.01% No change 1,324 $525K
1015 Capital Partners, LLC 0.44% No change 1,313 $521K
Blair William & Co. 0.00% Add +23.8% 1,308 $519K
Christensen, King & Associates Investment Services, Inc. 0.21% No change 1,306 $518K
Americana Partners, LLC 0.01% Reduce -0.1% 1,300 $516K
FourThought Financial Partners, LLC 0.04% No change 1,286 $510K
IFP Advisors, Inc 0.01% Reduce -2.7% 1,283 $509K
Choate Investment Advisors 0.01% No change 1,283 $509K
Mittelman Wealth Management 0.34% Reduce -49.6% 1,282 $508K
Avantax Planning Partners, Inc. 0.01% Reduce -10.8% 1,269 $503K
Safe Harbor Fiduciary, LLC 0.39% Add +2.2% 1,263 $501K
Capital City Trust Co. 0.10% Reduce -0.4% 1,262 $501K
Argentarii, LLC 0.15% Reduce -7.9% 1,244 $499K
V2 Financial group LLC 0.18% Add +4.2% 1,250 $496K
StoneX Group Inc. 0.02% Add +18.0% 1,243 $492K
Wilson & Boucher Capital Management, LLC 0.28% Reduce -6.2% 1,219 $483K
Strategic Advisors LLC 0.10% Reduce -21.8% 1,186 $470K
Valley National Advisers Inc. 0.05% No change 1,184 $470K
Narus Financial Partners, LLC 0.12% Add +7.1% 1,178 $467K
Integrity Alliance, Llc. 0.01% Add +24.3% 1,156 $458K
IMA Advisory Services, Inc. 0.03% New 1,155 $458K
Kathmere Capital Management, LLC 0.02% No change 1,151 $456K
Hall Capital Management Co. Inc. 0.14% Reduce -68.7% 1,147 $455K
CoreCap Advisors, LLC 0.01% Reduce -1.1% 1,138 $452K
Blue Fin Capital, Inc. 0.06% Add +6.8% 1,113 $442K
Signal Advisors Wealth, LLC 0.02% Add +5.9% 1,108 $440K
Pinnacle Associates Ltd. 0.00% Reduce -28.7% 1,092 $433K
Kingsview Wealth Management, LLC 0.01% Add +5.7% 1,081 $429K
Bank of Marin 0.30% No change 1,077 $427K
Principal Securities, Inc. 0.01% Add +60.8% 1,069 $424K
LRI Investments, LLC 0.03% No change 1,068 $424K
Waters Parkerson & Co., LLC 0.02% No change 1,055 $418K
Birchcreek Wealth Management, LLC 0.16% Reduce -8.7% 1,049 $416K
TCP Asset Management, LLC 0.05% No change 1,040 $412K
Sherman Wealth Management LLC 0.30% Reduce -38.6% 1,020 $405K
Checchi Capital Advisers, LLC 0.03% No change 1,006 $399K
VSM Wealth Advisory, LLC 0.11% Add +11.2% 1,003 $398K
Fiduciary Trust Co 0.00% No change 1,000 $397K
Vickerman Investment Advisors, Inc. 0.08% Reduce -33.4% 991 $393K
Charles Schwab Investment Management Inc. 0.00% Reduce -1.7% 991 $393K
Burney Co./ 0.01% Reduce -2.1% 989 $392K
Signature Estate & Investment Advisors LLC 0.01% Add +0.1% 983 $390K
Maripau Wealth Management LLC 0.14% Add +3.2% 979 $388K
Wealth Alliance, LLC 0.03% Reduce -12.0% 957 $379K
Castle Wealth Management LLC 0.11% Add +0.6% 956 $379K
Godshalk Welsh Capital Management, Inc. 0.20% No change 955 $379K
Focus Financial Network, Inc. 0.01% Reduce -0.3% 955 $379K
Wedbush Securities Inc. 0.01% Add +2.7% 936 $371K
FSA Advisors, Inc. 0.17% Reduce -3.6% 924 $366K
Long Island Wealth Management, Inc. 0.15% Reduce -1.0% 923 $366K
BIP Wealth, LLC 0.01% New 922 $366K
Mesirow Financial Investment Management, Inc. 0.01% Add +5.7% 922 $365K
Community Financial Services Group, LLC 0.05% No change 913 $364K
First Trust Advisors LP 0.00% Add +1.2% 915 $363K
Key Financial Inc 0.06% No change 913 $362K
Apollon Wealth Management, LLC 0.00% Add +13.8% 907 $360K
Vise Technologies, Inc. 0.00% New 899 $357K
Visionary Wealth Advisors 0.01% Reduce -2.1% 885 $351K
CX Institutional 0.01% Reduce -9.3% 883 $350K
Beacon Capital Management, LLC 0.05% Add +1.4% 873 $346K
Peterson Wealth Advisors, LLC 0.04% Add +2.0% 871 $345K
NWF Advisory Services Inc. 0.03% No change 859 $341K
Western Wealth Management, LLC 0.01% Add +0.1% 858 $340K
Focus Partners Advisor Solutions, LLC 0.00% Reduce -36.9% 849 $337K
IVC Wealth Advisors LLC 0.13% Reduce -4.0% 840 $333K
Disciplined Investors, L.L.C. 0.16% Reduce -12.6% 827 $328K
Nwam LLC 0.02% Add +10.1% 819 $325K
Point72 Asset Management 0.00% Reduce -51.6% 815 $323K
Gallacher Capital Management LLC 0.18% No change 813 $322K
SBI Securities Co., Ltd. 0.01% Reduce -5.9% 810 $321K
Bouchey Financial Group, Ltd. 0.02% Add +2.0% 802 $318K
Florida Trust Wealth Management Co 0.01% No change 797 $316K
Commerce Bank 0.00% Reduce -3.7% 787 $312K
Henrickson Nauta Wealth Advisors, Inc. 0.08% Add +0.1% 785 $311K
Mainsail Asset Management, LLC 0.12% Reduce -59.6% 783 $307K
Moneta Group Investment Advisors LLC 0.00% No change 768 $305K
Fearless Solutions, LLC dba Best Invest 0.16% No change 754 $299K
Black Diamond Financial, LLC 0.03% No change 754 $299K
Redwood Financial Network Corp 0.16% Reduce -3.0% 735 $291K
HBK Sorce Advisory LLC 0.01% New 708 $284K
Garden State Investment Advisory Services LLC 0.06% Add +0.6% 715 $284K
Pitti Group Wealth Management, LLC 0.20% No change 709 $281K
Smith Salley Wealth Management 0.01% Reduce -2.4% 705 $280K
Turtle Creek Wealth Advisors, LLC 0.01% No change 704 $279K
Boltwood Capital Management 0.06% No change 702 $278K
Dynamic Advisor Solutions LLC 0.01% New 700 $278K
Pine Valley Investments Ltd Liability Co 0.01% No change 700 $278K
Penobscot Wealth Management 0.07% Add +7.0% 700 $278K
M3 Advisory Group, LLC 0.14% Reduce -5.3% 694 $275K
Rhodes Investment Advisors Inc. 0.20% Add +17.1% 693 $275K
Oak Barrel Wealth Advisory LLC 0.12% — 686 $272K
Cahill Financial Advisors Inc. 0.03% No change 685 $272K
Yardley Wealth Management LLC 0.12% No change 681 $270K
West Bancorporation Inc. 0.12% No change 680 $270K
DT Investment Partners, LLC 0.02% No change 676 $268K
Retirement Planning Co of New England, Inc. 0.10% Add +0.1% 676 $268K
Round Rock Advisors LLC 0.03% No change 670 $266K
MOR Wealth Management, LLC 0.10% No change 664 $263K
Fulton Breakefield Broenniman LLC 0.02% No change 664 $263K
Bernardo Wealth Planning LLC 0.04% No change 660 $262K
Soundwatch Capital LLC 0.03% No change 656 $260K
Tiller Private Wealth, Inc. 0.08% Reduce -0.1% 654 $259K
Montag A & Associates Inc. 0.01% Reduce -69.9% 654 $259K
Great Valley Advisor Group, Inc. 0.00% Add +3.0% 650 $258K
Geneos Wealth Management Inc. 0.01% Add +57.0% 650 $258K
Hopwood Financial Services, Inc. 0.15% No change 642 $255K
Brookwood Investment Group LLC 0.03% Reduce -5.2% 640 $254K
Meeder Advisory Services, Inc. 0.01% No change 640 $254K
Perigon Wealth Management, LLC 0.00% Reduce -4.1% 633 $251K
First PREMIER Bank 0.04% Add +5.5% 634 $251K
Confluence Wealth Services, Inc. 0.01% Reduce -31.9% 633 $251K
Hazlett, Burt & Watson, Inc. 0.07% No change 629 $248K
Millennium Capital Advisors, LLC 0.14% No change 625 $248K
Silver Oak Securities, Incorporated 0.01% Add +0.2% 622 $247K
TrueWealth Advisors, LLC 0.06% No change 619 $246K
Nicholas Hoffman & Company, LLC. 0.01% No change 619 $246K
Fort Point Capital Partners LLC 0.03% No change 618 $245K
Russell Investments Group, Ltd. 0.00% Reduce -1.8% 618 $245K
Nicolet Bankshares Inc. 0.01% No change 613 $244K
Composition Wealth, LLC 0.00% No change 611 $242K
Ifrah Financial Services, Inc. 0.06% Reduce -0.5% 605 $240K
Level Four Advisory Services, LLC 0.01% New 604 $240K
Fiduciary Financial Group, LLC 0.03% No change 600 $238K
Gateway Wealth Partners, LLC 0.01% Reduce -23.5% 599 $238K
Alliancebernstein L.P. 0.00% No change 661 $237K
Bartlett & Co. Wealth Management LLC 0.00% No change 595 $236K
Chilton Capital Management LLC 0.01% New 593 $235K
Garrison Point Advisors, LLC 0.10% No change 591 $234K
Avidian Wealth Enterprises, LLC 0.01% Reduce -23.4% 589 $234K
Cambria Investment Management, L.P. 0.01% New 583 $231K
Empowered Funds, LLC 0.00% New 583 $231K
SCS Capital Management LLC 0.00% Reduce -46.7% 582 $231K
Canal Capital Management, LLC 0.03% New 580 $230K
Chevy Chase Trust Holdings, LLC 0.00% Reduce -38.9% 578 $229K
DAVENPORT & Co LLC 0.00% Reduce -6.5% 573 $227K
Pinnacle Financial Partners, Inc. 0.00% No change 573 $227K
Panoramic Investment Advisors, LLC 0.11% Reduce -3.3% 566 $225K
Prosperity Consulting Group, LLC 0.01% No change 564 $224K
Tortoise Investment Management, LLC 0.02% No change 563 $223K
Integral Investment Advisors, Inc. 0.05% No change 561 $222K
Arthur M. Cohen & Associates, LLC 0.03% Reduce -43.7% 550 $218K
Krilogy Financial LLC 0.01% Reduce -1.3% 550 $218K
Baird Financial Group, Inc. 0.00% Reduce -24.5% 545 $216K
Brandywine Oak Private Wealth LLC 0.02% Reduce -13.8% 539 $214K
LVZ, Inc. 0.02% New 538 $213K
McGuire Investment Group, LLC 0.02% New 534 $212K
Agate Pass Investment Management, LLC 0.08% Reduce -20.1% 528 $209K
M.E. Allison & Co., Inc. 0.12% New 526 $209K
Timbuktu Capital Management, LLC 0.31% — 524 $208K
Keel Point, LLC 0.01% New 521 $207K
Viewpoint Capital Management LLC 0.11% No change 521 $207K
Sound Income Strategies, LLC 0.01% No change 520 $206K
Private Wealth Advisors, LLC 0.06% New 518 $206K
Magnus Financial Group LLC 0.01% New 507 $201K
Associated Banc-Corp 0.00% New 505 $200K
Silvercrest Asset Management Group LLC 0.00% New 505 $200K
Eurizon Asset Management Hungary Ltd. 0.21% Reduce -80.0% 500 $198K
Rice Partnership, LLC 0.02% No change 500 $198K
City Holding Co. 0.02% Reduce -2.0% 495 $196K
Aptus Capital Advisors, LLC 0.00% Add +31.4% 494 $196K
Hills Bank & Trust Co 0.01% New 473 $188K
Vanguard National Trust Co 0.01% Reduce -2.9% 470 $186K
Loring Wolcott & Coolidge Fiduciary Advisors LLP 0.00% No change 462 $183K
Integrity Financial Corp 0.08% No change 445 $176K
Bogart Wealth, LLC 0.01% No change 433 $172K
Rothschild Investment LLC 0.01% Reduce -30.5% 433 $172K
IFG Advisory, LLC 0.01% New 423 $168K
Signaturefd, LLC 0.00% No change 405 $161K
DHJJ Financial Advisors, Ltd. 0.05% No change 401 $159K
Smartleaf Asset Management LLC 0.01% No change 393 $156K
SOA Wealth Advisors, LLC. 0.03% No change 391 $155K
Cape Investment Advisory, Inc. 0.04% Reduce -48.4% 391 $155K
Cary Street Partners Financial LLC 0.00% New 378 $150K
Bullock Wealth Management Group 0.06% Add +0.3% 357 $142K
St Germain D J Co. Inc. 0.01% Add +34.3% 356 $141K
Acropolis Investment Management, LLC 0.01% No change 330 $131K
Horizon Bancorp Inc. 0.06% No change 329 $130K
CVA Family Office, LLC 0.01% No change 325 $129K
Caldwell Trust Co 0.01% No change 320 $127K
Tsfg, LLC 0.02% No change 314 $125K
International Assets Investment Management, LLC 0.01% Reduce -86.5% 291 $116K
Truvestments Capital LLC 0.02% No change 290 $115K
Capital Analysts, LLC 0.00% No change 276 $109K
Outlook Capital Management, LLC 0.03% — 260 $103K
Barnes Dennig Private Wealth Management LLC 0.08% Add +2.0% 257 $102K
Caitlin John, LLC 0.05% Add +250.0% 245 $97K
Compass Financial Management LLC 0.01% — 235 $94K
Comprehensive Financial Planning, Inc. 0.05% No change 227 $90K
Windsor Advisory Group, LLC 0.06% No change 215 $85K
Mosley Wealth Management 0.03% Reduce -83.9% 214 $85K
SHP Wealth Management 0.01% No change 213 $84K
FWL Investment Management, LLC 0.02% No change 210 $83K
Franklin Resources Inc. 0.00% No change 208 $82K
Ogorek Anthony Joseph /NY/ 0.02% No change 200 $79K
Bangor Savings Bank 0.01% No change 199 $79K
Fiduciary Financial Advisors 0.01% New 196 $78K
Trust Co. of Toledo NA 0.01% No change 193 $77K
Clark Wealth Partners 0.04% No change 192 $76K
FAS Wealth Partners, Inc. 0.00% Add +0.5% 192 $76K
North Star Investment Management Corp. 0.00% New 190 $75K
Triumph Capital Management 0.01% No change 183 $73K
Buck Wealth Strategies, LLC 0.01% New 178 $70K
Colonial Trust Advisors 0.00% No change 164 $65K
Elevated Capital Advisors, LLC 0.02% No change 162 $64K
Abound Wealth Management 0.01% Reduce -15.6% 162 $64K
City State Bank 0.01% Reduce -10.6% 160 $63K
Davis Capital Management 0.04% No change 155 $61K
Cassaday & Co Wealth Management LLC 0.00% No change 154 $61K
Vermillion Wealth Management, Inc. 0.01% Add +0.7% 146 $58K
Midway Capital Research & Management 0.05% Reduce -25.8% 144 $57K
Wilmington Savings Fund Society, FSB 0.00% Add +49.0% 143 $57K
Duncker Streett & Co. Inc. 0.01% No change 140 $56K
UMB Bank, n.a. 0.00% No change 139 $55K
Minot DeBlois Advisors LLC 0.05% No change 138 $55K
Larson Financial Group LLC 0.00% Add +102.9% 138 $55K
Center for Financial Planning, Inc. 0.01% No change 136 $54K
Capital Investment Advisory Services, LLC 0.00% Add +555.0% 131 $52K
Cary Street Partners Investment Advisory LLC 0.01% New 129 $51K
Robinswood Financial LLC 0.01% No change 129 $51K
Obsidian Cio, LLC 0.04% New 128 $51K
Beacon Investment Advisory Services, Inc. 0.00% No change 125 $50K
Quaker Wealth Management, LLC 0.01% No change 125 $50K
Tucker Asset Management LLC 0.01% No change 125 $50K
Physician Wealth Advisors, Inc. 0.01% Add +13.3% 119 $47K
Howe & Rusling Inc. 0.00% No change 119 $47K
Main Street Group, LTD 0.01% No change 118 $47K
Glass Jacobson Investment Advisors llc 0.01% No change 115 $46K
Ashton Thomas Private Wealth, LLC 0.00% No change 112 $44K
Financial Consulate, Inc. 0.00% Add +1.8% 111 $44K
Highline Wealth Partners LLC 0.01% New 110 $44K
Bessemer Group Inc. 0.00% No change 109 $43K
Rosenberg Matthew Hamilton 0.01% No change 107 $42K
EPG Wealth Management LLC 0.01% Add +1.0% 103 $41K
Orion Capital Management LLC 0.01% No change 100 $40K
Paladin Advisory Group, LLC 0.03% Reduce -31.4% 96 $38K
EverSource Wealth Advisors, LLC 0.00% Reduce -59.0% 94 $37K
Ashton Thomas Securities, LLC 0.01% Add +25.3% 94 $37K
Concord Wealth Partners 0.00% New 90 $36K
Colonial Trust Co / SC 0.00% Add +357.9% 87 $35K
Federation des caisses Desjardins du Quebec 0.00% No change 86 $34K
Deutsche Bank AG 0.00% Reduce -71.0% 85 $34K
Bullseye Investment Management, LLC 0.02% No change 83 $33K
Creative Financial Designs Inc. 0.00% No change 82 $33K
Tripletail Wealth Management, LLC 0.04% No change 80 $32K
Boyd Watterson Asset Management LLC 0.01% No change 79 $31K
Whittier Trust Co. 0.00% No change 76 $30K
Strive Financial Group ,LLC 0.01% No change 75 $30K
Harborfront Financial Group LLC 0.11% — 74 $29K
Victory Capital Management Inc. 0.00% New 73 $29K
Horizon Financial Services, LLC 0.01% New 70 $28K
Mather Group, Llc. 0.00% No change 70 $28K
Hamrick Investment Counsel, llc 0.02% Add +67.5% 67 $27K
National Bank of Canada 0.00% Reduce -18.8% 65 $26K
SouthState Bank Corp 0.00% No change 62 $25K
Strategic Wealth Partners, Ltd. 0.00% No change 62 $24K
Salem Investment Counselors Inc. 0.00% No change 56 $22K
Rossby Financial, LCC 0.00% Reduce -45.0% 50 $20K
Halbert Hargrove Global Advisors, LLC 0.00% Reduce -23.1% 50 $20K
Monetary Management Group Inc. 0.00% No change 50 $20K
Miller Capital Partners, Inc. 0.01% No change 47 $19K
CENTRAL TRUST Co 0.00% No change 46 $18K
HM Payson & Co. 0.00% No change 45 $18K
Plante Moran Financial Advisors, LLC 0.00% No change 44 $17K
Generali Investments CEE, investicni spolecnost, a.s. 0.00% New 38 $15K
Whittier Trust Co. of Nevada Inc. 0.00% No change 38 $15K
Continuum Advisory, LLC 0.00% New 36 $14K
Bay Harbor Wealth Management, LLC 0.00% Reduce -91.4% 31 $12K
HHM Wealth Advisors, LLC 0.00% Reduce -9.1% 30 $12K
Atwood & Palmer Inc. 0.00% No change 30 $12K
Tidemark, LLC 0.00% No change 28 $11K
TIAA Wealth Investment Management LLC 0.00% No change 24 $9K
Harbor Asset Planning, Inc. 0.01% No change 21 $8K
Markowski Investments 0.00% — 21 $8K
Morton Brown Family Wealth, LLC 0.00% No change 20 $8K
Hurley Capital, LLC 0.00% New 17 $7K
Ameriflex Group, Inc. 0.00% No change 17 $7K
Realta Investment Advisors 0.00% No change 16 $6K
Bradley & Co. Private Wealth Management, LLC 0.00% No change 16 $6K
Signature Equity Partners, LLC 0.00% No change 15 $6K
Bank of New Hampshire 0.00% No change 15 $6K
NFSG Corp 0.00% No change 15 $6K
Signature Resources Capital Management, LLC 0.00% No change 14 $6K
Evolution Wealth Management Inc. 0.00% No change 14 $5K
Founders Capital Management 0.00% No change 13 $5K
Archer Investment Corp 0.00% No change 13 $5K
Friedenthal Financial 0.00% No change 12 $5K
Financial Network Wealth Advisors LLC 0.00% New 12 $5K
Ameritas Investment Partners, Inc. 0.00% Reduce -47.6% 11 $4K
Ares Financial Consulting, LLC 0.00% New 10 $4K
C M Bidwell & Associates Ltd. 0.00% No change 10 $4K
Central Pacific Bank - Trust Division 0.00% No change 10 $4K
JNBA Financial Advisors 0.00% No change 9 $4K
CBIZ Investment Advisory Services, LLC 0.00% No change 10 $4K
Qube Research & Technologies Ltd 0.00% New 9 $4K
Smallwood Wealth Investment Management, LLC 0.00% No change 8 $3K
Atlantic Union Bankshares Corp 0.00% No change 7 $3K
Creative Capital Management Investments LLC 0.00% No change 6 $2K
Go Invest LLC 0.00% No change 5 $2K
BNP Paribas 0.00% No change 5 $2K
Cullen/Frost Bankers, Inc. 0.00% Reduce -77.3% 5 $2K
Lanark Financial, Inc. 0.00% New 4 $2K
Dunhill Financial, LLC 0.00% No change 2 $793

"% of holder's portfolio" is VCR's weight in each manager's 13F, not the share of Vanguard Consumer Discre ETF the manager owns.