Vanguard Consumer Discre ETFVCRETF
13F holders, Q1 2025 (March 31)505holders −30
30new positions
50sold out
4famous investors
$324.34avg. 13F price*
At the end of Q1 2025, 505 institutions reported holding Vanguard Consumer Discre ETF (VCR) in their 13F filings, down 30 from Q4 2024. 30 opened new positions and 50 sold out. The largest holders were Bank of America Corp. ($483.4M), JPMorgan Chase & Co. ($168.7M) and UBS Group AG ($130.8M). 4 famous investors held it, including Ken Griffin (0.0% of Citadel Advisors's portfolio), Jim Simons / Peter Brown (0.0% of Renaissance Technologies's portfolio) and Ken Fisher (0.0% of Fisher Asset Management's portfolio).
- Company
- Vanguard Consumer Discre ETF
- CUSIP
- 92204A108
- Latest filing quarter
- Q2 2026
History
Number of 13F holders
Total Exit/New Position Q4 2024 → Q1 2025
| Institutions | Total Value | |
|---|---|---|
| New Positions | 30 | $56.2M |
| Exits | 50 | $36.4M |
All 13F filers, Q4 2024 → Q1 2025: 663,246 shares bought and 752,666 shares sold, net −89,420 shares. Counts holders who added, trimmed, opened or closed a position; split-adjusted.
Ownership 505 holders
| Bank of America Corp. | 0.04% | Add +7.2% | 1,485,152 | $483.4M |
| JPMorgan Chase & Co. | 0.01% | Add +6.9% | 518,193 | $168.7M |
| UBS Group AG | 0.03% | Add +6.4% | 401,731 | $130.8M |
| Morgan Stanley | 0.01% | Add +2.6% | 385,654 | $125.5M |
| Wells Fargo & Company | 0.03% | Add +3.8% | 347,691 | $113.2M |
| PGIM Custom Harvest LLC | 2.34% | Add +0.3% | 300,357 | $97.8M |
| Envestnet Asset Management Inc. | 0.02% | Reduce -13.5% | 229,595 | $74.7M |
| Northwestern Mutual Wealth Management Co. | 0.05% | Add +5.7% | 201,351 | $65.5M |
| Ameriprise Financial Inc. | 0.02% | Add +20.0% | 179,831 | $58.6M |
| LPL Financial LLC | 0.02% | Reduce -3.7% | 171,843 | $55.9M |
| Stifel Financial Corp. | 0.05% | Add +8.0% | 131,485 | $42.8M |
| Beacon Capital Management, Inc. | 2.01% | Reduce -75.1% | 112,743 | $40.5M |
| Raymond James Financial Inc. | 0.01% | Add +0.8% | 96,800 | $31.5M |
| Rockefeller Capital Management L.P. | 0.07% | Add +104.1% | 84,238 | $27.4M |
| KCM Investment Advisors LLC | 0.98% | Add +3.7% | 83,293 | $27.1M |
| M&T Bank Corp | 0.10% | Reduce -1.5% | 82,353 | $26.8M |
| Foundations Investment Advisors, LLC | 0.45% | New | 74,322 | $24.2M |
| Cetera Investment Advisers | 0.04% | Reduce -17.1% | 69,391 | $22.6M |
| Janney Montgomery Scott LLC | 0.06% | Add +8.1% | 69,159 | $22.5M |
| Spire Wealth Management | 0.70% | Reduce -0.7% | 66,800 | $21.7M |
| PNC Financial Services Group, Inc. | 0.01% | Reduce -0.9% | 64,564 | $21.0M |
| Truist Financial Corp. | 0.03% | Add +119.4% | 57,754 | $18.8M |
| Full Sail Capital, LLC | 1.10% | Reduce -3.2% | 52,452 | $17.1M |
| Royal Bank of Canada | 0.00% | Reduce -21.3% | 51,902 | $16.9M |
| Commonwealth Equity Services, LLC | 0.02% | Add +2.8% | 50,125 | $16.3M |
| Lido Advisors, LLC | 0.09% | Add +11.4% | 46,641 | $15.2M |
| Stratos Wealth Partners, LTD. | 0.22% | Reduce -2.7% | 43,330 | $14.1M |
| Osaic Holdings, Inc. | 0.03% | Reduce -0.5% | 41,218 | $13.4M |
| Captrust Financial Advisors | 0.03% | Reduce -8.7% | 38,575 | $12.6M |
| Adaptive Financial Consulting, LLC | 4.90% | Reduce -3.9% | 35,138 | $11.4M |
| Cambridge Investment Research Advisors, Inc. | 0.04% | Add +2.0% | 34,704 | $11.3M |
| Mariner, LLC | 0.02% | Add +2.3% | 33,977 | $11.1M |
| BNP Paribas Financial Markets | 0.01% | New | 33,600 | $10.9M |
| Trust Co. of Oklahoma | 3.75% | Add +0.2% | 33,402 | $10.9M |
| Hobart Private Capital, LLC | 2.59% | Reduce -0.4% | 31,833 | $10.4M |
| Strengthening Families & Communities, LLC | 5.97% | Reduce -0.1% | 30,077 | $9.8M |
| MassMutual Private Wealth & Trust, FSB | 0.27% | Add +4.6% | 28,960 | $9.4M |
| GRIMES & Co WEALTH MANAGEMENT, LLC | 0.29% | Reduce -31.4% | 28,452 | $9.3M |
| Empower Advisory Group, LLC | 0.03% | Add +736.3% | 27,246 | $8.9M |
| Exchange Capital Management, Inc. | 1.36% | Add +4.0% | 25,710 | $8.4M |
| Bailard, Inc. | 0.21% | Reduce -5.7% | 25,487 | $8.3M |
| Harel Insurance Investments & Financial Services Ltd. | 0.11% | No change | 25,300 | $8.2M |
| Gibraltar Capital Management, Inc. | 1.70% | New | 24,175 | $7.9M |
| Citadel Advisors | 0.01% | Add +1613.0% | 22,543 | $7.3M |
| Westside Investment Management, Inc. | 1.50% | Add +0.6% | 21,531 | $7.0M |
| Goldman Sachs Group Inc. | 0.00% | Reduce -63.1% | 21,255 | $6.9M |
| Founders Grove Wealth Partners, LLC | 1.90% | Add +4.5% | 20,995 | $6.8M |
| Anfield Capital Management, LLC | 2.44% | New | 20,291 | $6.6M |
| MML Investors Services, LLC | 0.02% | Reduce -14.7% | 20,199 | $6.6M |
| Financial Freedom, LLC | 3.73% | Add +0.1% | 19,944 | $6.5M |
| Atria Wealth Solutions, Inc. | 0.08% | Reduce -46.4% | 19,906 | $6.5M |
| Corient Private Wealth LP | 0.01% | Reduce -4.9% | 19,451 | $6.3M |
| Avantax Advisory Services, Inc. | 0.04% | Reduce -6.8% | 18,699 | $6.1M |
| Wall Street Financial Group, Inc. | 6.06% | Add +0.4% | 17,972 | $5.9M |
| Susquehanna International Group, LLP | 0.01% | Add +410.5% | 17,296 | $5.6M |
| Atlas Capital Advisors Inc. | 0.70% | Add +10.3% | 17,219 | $5.6M |
| Park National Corp. | 0.20% | Add +1.5% | 17,086 | $5.6M |
| Apollon Financial, LLC | 1.28% | Reduce -3.5% | 16,605 | $5.4M |
| Callan Capital, LLC | 0.39% | Reduce -2.6% | 16,194 | $5.3M |
| Praetorian Wealth Management, Inc. | 1.27% | Reduce -7.8% | 16,000 | $5.2M |
| Altura Wealth Advisors Inc. | 3.36% | Add +30.8% | 15,585 | $5.1M |
| Bonfire Financial | 4.65% | Add +7.2% | 15,478 | $5.0M |
| PFG Advisors | 0.28% | Add +47.0% | 15,144 | $4.9M |
| Private Advisor Group, LLC | 0.03% | Reduce -3.5% | 14,628 | $4.8M |
| Concurrent Investment Advisors, LLC | 0.11% | Add +58.2% | 14,435 | $4.7M |
| Salomon & Ludwin, LLC | 0.50% | Add +3.2% | 14,344 | $4.7M |
| Merit Financial Group, LLC | 0.07% | Add +80.0% | 13,950 | $4.5M |
| Axxcess Wealth Management, LLC | 0.12% | Reduce -4.4% | 13,851 | $4.5M |
| AE Wealth Management LLC | 0.04% | Add +5.4% | 13,851 | $4.5M |
| Kwmg, LLC | 0.44% | Add +1.0% | 13,179 | $4.3M |
| Assetmark, Inc. | 0.01% | Add +340.1% | 13,036 | $4.2M |
| Auto-Owners Insurance Co | 0.11% | Reduce -44.2% | 51,733 | $4.2M |
| Axiom Financial Strategies, LLC | 2.49% | Add +21.1% | 12,900 | $4.2M |
| Triangle Securities Wealth Management | 1.07% | Reduce -3.2% | 12,810 | $4.2M |
| Capital Asset Advisory Services LLC | 0.21% | Reduce -11.0% | 12,354 | $4.1M |
| Lindbrook Capital, LLC | 0.38% | Reduce -0.1% | 12,613 | $4.1M |
| HighTower Advisors, LLC | 0.01% | Add +0.3% | 11,519 | $3.7M |
| Richmond Brothers, Inc. | 2.32% | Reduce -47.2% | 11,289 | $3.7M |
| Envestnet Portfolio Solutions, Inc. | 0.01% | Reduce -46.8% | 10,871 | $3.5M |
| Creative Planning | 0.00% | Add +1.9% | 10,810 | $3.5M |
| Clarity Wealth Advisors, LLC | 0.97% | Reduce -15.6% | 10,737 | $3.5M |
| Anchor Investment Management, LLC | 0.32% | Add +1.3% | 10,383 | $3.4M |
| Jones Financial Companies LLLP | 0.00% | Add +26.6% | 10,215 | $3.3M |
| Ameritas Advisory Services, LLC | 0.13% | Reduce -3.3% | 9,897 | $3.3M |
| N.E.W. Advisory Services LLC | 0.25% | Add +21.1% | 9,990 | $3.3M |
| Advisors Capital Management, LLC | 0.05% | Add +1.9% | 9,577 | $3.1M |
| Integrated Wealth Concepts LLC | 0.04% | Add +82.7% | 9,447 | $3.1M |
| Bordeaux Wealth Advisors LLC | 0.57% | Reduce -1.0% | 9,397 | $3.1M |
| FMR LLC | 0.00% | Reduce -2.9% | 8,951 | $2.9M |
| Agf Management Ltd. | 0.02% | Reduce -2.5% | 8,885 | $2.9M |
| Tower Research Capital LLC (TRC) | 0.09% | Add +468.7% | 8,798 | $2.9M |
| Northern Trust Corp. | 0.00% | Add +1.8% | 8,764 | $2.9M |
| Citigroup Inc. | 0.00% | Reduce -6.4% | 8,662 | $2.8M |
| One Capital Management, LLC | 0.10% | Reduce -4.5% | 8,628 | $2.8M |
| First Financial Corp. | 1.35% | Add +12.2% | 8,591 | $2.8M |
| BlackRock, Inc. | 0.00% | Add +613.6% | 8,535 | $2.8M |
| Ami Investment Management Inc. | 0.89% | Add +1.5% | 8,526 | $2.8M |
| Madden Advisory Services, Inc. | 1.25% | Add +1.3% | 8,269 | $2.7M |
| Daymark Wealth Partners, LLC | 0.11% | Reduce -11.5% | 8,130 | $2.6M |
| Syon Capital LLC | 0.21% | Add +15.3% | 7,963 | $2.6M |
"% of holder's portfolio" is VCR's weight in each manager's 13F, not the share of Vanguard Consumer Discre ETF the manager owns.